Marketing IQ
Boelter + LincolnBoelter + Lincoln hosts Drew and Ken talk with guests about their personal career triumphs and failures that helped shape their marketing strategies today.
| Publishes | Monthly | Episodes | 40 | Founded | 8 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | BusinessMarketing | |||
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Latest Episodes
Episode 40 features Jay Stock, general manager of Tribute Brewing Co. Jay tells us how his Eagle River brewery stops the scroll on social media platforms with truly chilling content, as well as the stories behind some of the names Tribute brews.
Fo... more
Episode 39 features Jesse Hieb, co-founder of Heat Haven Sauna. Starting a new experiential businesses is a tall task. Jesse tells us about what inspires him to deliver the best quality for Heat Haven guests, while also spreading the word through sel... more
Episode 38 features Beth Gleesing, tourism specialist for Discover Wauwatosa. When it comes to promoting an event like ART 64, there are a lot of targets to consider. Beth shares some of the marketing tactics she and her partners use to help make the... more
Episode 37 features Mike De Sisti, a photojournalist and multimedia photo editor for the Milwaukee Journal-Sentinel. The award-winning photojournalist shares his insights on how photos and images can shape a story. And despite advancements in AI that... more
Episode 36 features Scott Winklebleck, B+L interactive director. Some website design trends emerged in 2022 and 2023, but not all of them are good. Scott shares industry insights on which ones should say goodbye in 2024 and how new technology is infl... more
Episode 35 features Dick Knapinski, the director of communications for Experimental Aircraft Association (EAA). Want to know how EAA pulls off a 600,000+ person event in Oshkosh, Wisconsin every July? Interested to hear how EAA markets this global ev... more
Episode 34 (part 2 of ep. 33) features the co-founders and masterminds behind the women-owned Foul Mouth Creative - Jourdan Huys and Rachel Carlson. In part 2, Jourdan (a former B+L intern) and Rachel talk about what makes good creative and the inspi... more
Episode 33 features the co-founders and masterminds behind the women-owned Foul Mouth Creative - Jourdan Huys and Rachel Carlson. In part 1, Jourdan (a former B+L intern) and Rachel share their journeys in the agency world to what it's like to runnin... more
Key Facts
Reviews
- Great human interest stories
Love the show!
Apple Podcasts5GGT Love
United States4 years ago - awesome, informative marketing podcast
as a marketer, i love hearing these takes. plus the wisconsin angle is super interesting.
Apple Podcasts5MorallyCorrupt FayeResnickUnited States7 years ago - Awesome Podcast
Really great content so far! Keep up the good work :)
Apple Podcasts5StephanieannfUnited States8 years ago
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Audience Metrics
Listeners, social reach, demographics and more for this podcast.
| Listeners per Episode | Gender Skew | Location | |||
|---|---|---|---|---|---|
| Interests | Professions | Age Range | |||
| Household Income | Social Media Reach | ||||
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How many episodes of Marketing IQ are there?
Marketing IQ launched 8 years ago and published 40 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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