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Artwork for Multifamily Mix

Multifamily Mix with Barbara Savona

Sprout Marketing
Multifamily Housing
Community Engagement
Property Management
Resident Events
Resident Retention
Marketing Strategies
Social Media Marketing
Marketing
Social Media
Sprout Marketing
Spark Membership
Apartment Marketing
Resident Engagement
Community Building
Burnout
Health and Wellness
Summer Activities
Pet-Friendly Living
Retention Strategies
Social Media Strategy

Step into "The Multifamily Mix with Barbara Savona," your essential podcast for navigating the exciting world of multifamily housing. Join Barbara, a seasoned expert and CEO of Sprout Marketing, as she blends valuable insights, engaging discussions, and inspiring stories in every episode.

Whether you're a property manager, part of an onsite team, or a multifamily executive, this podcast is your go... more

PublishesWeeklyEpisodes187Founded6 years ago
Number of ListenersCategories
MarketingEntrepreneurshipBusiness

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Artwork for Multifamily Mix

Latest Episodes

A quick Saturday reset for onsite teams. If traffic is light, use today to create momentum. Knock out one thing you’ve been putting off, then use any extra time to work on something that helps future you. Small wins count.

Get your spark back at wor... more

Today’s reminder: maybe you don’t know yet. Maybe you haven’t reached it yet. Maybe it hasn’t worked out yet. “Yet” creates room for growth, progress, and possibility when frustration tries to tell you the story is over. Keep going, your current mome... more

I wanted to send you a little personal voice memo because I'm craving something different...something more personal...and you might be craving the same thing.

Get your spark back at work and in life with Sprout's $7 SPARK membership: sparkwithsprout... more

Video content matters for leasing and marketing, but for most onsite teams it feels heavy, awkward, and time-consuming. In this episode, we’re sharing a low-lift approach to creating video content without adding more to your workload.

Learn how to c... more

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Recent Guests

Priyanka Arwall
Researcher at Turner Research
Turner Research
Episode: Retention Isn’t Built at Renewal
Leslie Jackson
Functional nutritionist and corporate wellness speaker
Leslie Jackson Wellness
Episode: Fuel Your Success: Wellness Wisdom for High-Achieving Women in Multifamily Housing from Leslie Jackson
Priyanka Agarwal
Online reputation expert, PR entrepreneur, Director of Public Relations for J Turner
J Turner
Episode: Building Reputation Currency for Better Resident Retention: A Deep Dive with Priyanka Agarwal
Janet Rosseth
CEO and founder of Cadence Marketing Solutions
Cadence Marketing Solutions
Episode: Navigating Lease-Up Stalls: Strategies for Multifamily Momentum with Janet Rosseth
Brandon Willis
Regional Leasing Manager at GMH Communities
GMH Communities
Episode: Cultivating Successful Lease-Up Strategies: Lessons from Student Housing with Brandon Willis

Host

Barbara Savona
CEO of Sprout Marketing; expert in multifamily marketing, resident retention, and community engagement with extensive hands-on industry experience.

Reviews

5.0 out of 5 stars from 53 ratings
  • Great Resource!

    I love the fresh point of view and takes Barbara talks about on this podcast!

    Apple Podcasts
    5
    DMoss1029
    United Statesa year ago
  • Fresh ideas

    This podcast is fantastic. After 30 years in the business, I sometimes struggle with new ideas and even motivation. This podcast has helped me out immensely.

    Apple Podcasts
    5
    Gp1mgr
    United Statesa year ago
  • Practical marketing actions that work!

    Sprout marketing always delivers with gems of advice that our team can put into immediate practice and yield immediate results. I like staying on top of marketing trends through this podcast and reminding myself a simple activities that make big differences.

    Apple Podcasts
    5
    Kmr8778
    United Statesa year ago
  • Amazing Leader in the Multifamily Space

    Barbara and her organization are always at the forefront of cutting-edge strategy and execution. Her intrinsic knowledge and substantial background have served her and us, quite frankly, very well. I have loved working with Barbara and highly value her expertise in the tech/marketing space and can't wait to see what profound nuggets she will give us next!

    Apple Podcasts
    5
    Suzanne Hopson
    United States4 years ago
  • Always full of great ideas

    Barbara is one of the best marketers in multifamily, in my opinion, so getting to hear her insights and ideas is an absolute treat.

    Apple Podcasts
    5
    Insider Brent
    United States4 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Guests and episodes consistently reinforce community-building and retention.
Energy and enthusiasm make complex topics approachable for practitioners.
Shows strong, practical guidance for real-world property management.
Host delivers actionable ideas that teams can implement quickly.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

Building Reputation Currency for Better Resident Retention: A Deep Dive with Priyanka Agarwal
Q: What are the reasons residents typically do not renew their leases?
The primary reasons for non-renewal are often linked to financial burdens, such as unexpected rent increases, but they stem from a series of negative interactions over time.
Building Reputation Currency for Better Resident Retention: A Deep Dive with Priyanka Agarwal
Q: Could you explain what reputation currency means?
Reputation currency refers to the trust and goodwill earned from residents through consistent positive interactions focused on safety, support, and enjoyment.
Cultivating Successful Lease-Up Strategies: Lessons from Student Housing with Brandon Willis
Q: What do you think has been some of the things that have allowed you to accelerate so quickly?
Being plugged in and dedicated is the biggest thing that's going to make you progress in your career, along with having great collaborative managers who trust and give responsibility.
What Are You Wearing? The Qualities That Define Great Property Managers
Q: What quality have you been wanting to embody more yourself?
Barbara encourages listeners to reflect on qualities they want to embrace, such as patience or light-heartedness, suggesting practical ways to integrate these traits into daily life.
Proven Methods That Empower Thousands of Property Managers
Q: What's one simple action someone can take today to start small and see big results?
They should assess their biggest pain point in property management and prioritize their actions accordingly, focusing on efficiency and clarity.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About Multifamily Mix

What is Multifamily Mix about and what kind of topics does it cover?

This show centers on practical marketing and operational strategies for the multifamily housing sector, with a strong emphasis on resident retention, community building, and efficient onsite team management. Episodes frequently tackle actionable ideas—referral programs, resident events, social media authenticity, and creative leasing tactics—all designed to boost occupancy and strengthen tenant relationships. A recurring thread is turning small, consistent actions into meaningful improvements, from automated referral stations to bite-sized weekly initiatives, often grounded in real-world property management scenarios. A notable strength is the host's hands-on experience and her ability to translate industry trends into simple, repeatable st... more

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Which podcasts are similar to Multifamily Mix?

These podcasts share a similar audience with Multifamily Mix:

1. The Mel Robbins Podcast
2. The Lazy Genius Podcast
3. Grow Your Occupancy
4. The Move In Senior Living Marketing

How many episodes of Multifamily Mix are there?

Multifamily Mix launched 6 years ago and published 187 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Multifamily Mix?

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What guests have appeared on Multifamily Mix?

Recent guests on Multifamily Mix include:

1. Priyanka Arwall
2. Leslie Jackson
3. Priyanka Agarwal
4. Janet Rosseth
5. Brandon Willis

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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