Marketing Connected
Marketing InteractiveMarketing Connected is your weekly low-down on the inspiring stories across Southeast Asia's marketing, advertising, and media industry. Visit our website at www.marketing-interactive.com for the latest updates in the marketing and advertising industry.
| Publishes | Twice weekly | Episodes | 157 | Founded | 6 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | MarketingBusiness | |||
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Latest Episodes
It’s clear that while the way we market is becoming more intelligent, the core of great marketing remains undeniably human. This Content360 Malaysia panel explores how to lead with heart in an age dominated by data and automated content.
Hear from ... more
For a while, Mamee Double-Decker felt like it was doing everything right. The company was launching campaigns, rolling out SKUs and pushing limited-edition products. Yet despite staying visible, something was missing.
“Our problem was not really the... more
In this episode of “In Conversation,” Karl Mak, co-founder of HEPMIL Media Group, shares how a failed regional expansion and the rise of TikTok led them to pivot into the creator economy, culminating in HEPMIL’s acquisition by Publicis Groupe.
He d... more
In this episode of Marketing Connected's "In Conversation", Melvin Kuek, executive director of So Drama Entertainment, unpacks his journey from agency leader to digital-first content maker.
Kuek shares how success metrics have shifted from pure pro... more
Artificial intelligence chatbots have quickly become part of our everyday routines—from answering questions and drafting emails to planning trips and summarising long documents.
But as these tools become more convenient, they also become more deep... more
Born into the digital era rather than retrofitted for it, CHAGEE is betting that technology-led localisation - not simply aggressive expansion - will define whether global lifestyle brands can truly resonate in culturally nuanced markets such as the ... more
In this episode of “In Conversation”, Astro Malaysia chief sales and marketing officer Tai Kam Leong reflects on navigating rapid media disruption, balancing analytics with creativity, and why Astro is betting on experiential fandom and Malaysian con... more
In this episode of Marketing Connected’s “In Conversation”, APRW managing director Cho Pei Lin shares how she transitioned from practising law into PR and became an early advocate for litigation and disputes communications in Singapore.
She discuss... more
Key Facts
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Apple Podcasts | #223 |  South Africa/Business/Marketing |
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Talking Points
Recent interactions between the hosts and their guests.
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Frequently Asked Questions About Marketing Connected
What is Marketing Connected about and what kind of topics does it cover?
This show focuses on Southeast Asia's marketing, advertising, and media landscape, featuring practitioners and leaders who share behind-the-scenes stories about campaigns, agency growth, leadership, and regional collaboration. Episodes frequently explore brand-building, crisis communications, PR strategy, digital transformation, and the balance between data and human storytelling. Notable threads include cross-border branding between cities, the integration of technology like AI into creative work, sports partnerships for B2B impact, and leadership lessons from agency founders and CEOs. The format tends to mix personal career journeys with practical takeaways for marketers, brand managers, and agency leaders, making it valuable for listener... more
Where can I find podcast stats for Marketing Connected?
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How many listeners does Marketing Connected get?
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What are the audience demographics for Marketing Connected?
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How many subscribers and views does Marketing Connected have?
To see how many followers or subscribers Marketing Connected has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.
How many episodes of Marketing Connected are there?
Marketing Connected launched 6 years ago and published 157 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
How do I contact Marketing Connected?
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Where can I see ratings and reviews for Marketing Connected?
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View all the reviews in one place instead of visiting each platform individually and use this information to decide if a show is worth pitching or not.
How do I access podcast episode transcripts for Marketing Connected?
Rephonic provides full transcripts for episodes of Marketing Connected. Search within each transcript for your keywords, whether they be topics, brands or people, and figure out if it's worth pitching as a guest or sponsor. You can even set-up alerts to get notified when your keywords are mentioned.
What guests have appeared on Marketing Connected?
Recent guests on Marketing Connected include:
1. How Yuan Yi
2. Karl Mak
3. Melvin Kuek
4. Dominique Rose van Winther
5. Zoe Cheng
6. Jackie Chan
7. Nathan Perelia
8. Oliver Rabatan
To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.