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Marketing Connected

Marketing Interactive

Marketing Connected is your weekly low-down on the inspiring stories across Southeast Asia's marketing, advertising, and media industry. Visit our website at www.marketing-interactive.com for the latest updates in the marketing and advertising industry.

PublishesTwice weeklyEpisodes111Founded5 years ago
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BusinessMarketing

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In this snippet from the Digital Marketing Asia 2025 conference in Singapore, NP Digital co-founder, Neil Patel, said that hyper-personalisation is now the benchmark and brands that fail to activate it will be left behind.

He also shared that AI in ... more

You're tuned into a snippet from our Digital Marketing Asia 2025 Conference in Singapore. DMA is one of MARKETING-INTERACTIVE's core conferences, and returns this year as the region’s premier gathering of industry disruptors – where tech, creativity,... more

In this next episode of MARKETING-INTERACTIVE's Marketing Connected podcast series, "In Conversation", VJ Anand, co-founder and CCO at creative consultancy Ballsy, explains how marketers can create resonant campaigns by thinking like consumers and dr... more

In this special Digital Marketing Asia 2025 episode, we’ll be diving into the world of data, AI, and marketing measurement with Ayudante APAC, a digital marketing consulting firm.

On 24.5.2025, Naohiro Yamaura, the chairman and CEO of Ayudante APAC ... more

In the latest episode of MARKETING-INTERACTIVE’s Marketing Connected podcast series, "In Conversation", Eugene Lee, VP and CMO APAC at Chagee, shares his journey from rising through the ranks at McDonald’s to leading marketing for a fast-growing Chin... more

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Fractional chief marketing officers (CMOs) are on the rise. These folks are quietly reshaping how companies tackle marketing leadership, delivering top-tier strategy and expertise on a flexible, part-time basis without the hefty price tag of a full-t... more

In the latest episode of MARKETING-INTERACTIVE’s Marketing Connected podcast series, "In Conversation", we speak with Sai Tzy Horng, director of Julie’s Biscuits, who oversees marketing and people functions while leading the brand’s global rebranding... more

In this snippet from MARKETING-INTERACTIVE's PR Asia Malaysia 2025 conference, Priya Dharshini Prabakaran, director of Astro Audio, shares how the “Vel vel” controversy in March became a turning point rather than a setback. 

She discusses how leader... more

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Marketing Connected launched 5 years ago and published 111 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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