Rephonic
Artwork for Influence Anyone
Storytelling
Influence
Personal Branding
Entrepreneurship
Negotiation
Marketing
Leadership
Communication Skills
Resilience
Linkedin
Human Behavior
Personal Growth
Public Speaking
Mindset
Behavioral Science
Branding
Job Search Strategies
Selling
Career Transition
Empathy

The #1 podcast on applied influence psychology. Each episode, I sit down with the world's leading experts and practitioners to uncover the hidden psychology that helps you influence yourself (mastering your mindset, habits, and decisions) and get buy-in from others (branding, storytelling, negotiating etc.). Together, we turn science into playbooks you can apply to lead, persuade, and create extra... more

PublishesWeeklyEpisodes91Founded2 years ago
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MarketingScienceSocial SciencesBusiness

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Artwork for Influence Anyone

Latest Episodes

The goldfish attention span myth has been repeated in TED Talks, boardrooms, and marketing decks for years, but it never actually existed. In this solo episode, Howie Chan traces the myth back to its source, then asks a better question: if attention ... more

Goldie Chan filmed her first LinkedIn video in 2017 on an iPhone 5, with no editing, no title cards, and no plan. 800 consecutive videos later, she is one of the people who invented what LinkedIn videos even look like.

In this episode, Howie Chan si... more

Most people think LinkedIn success comes down to knowing the algorithm. Howie Chan disagrees. After being named the number one creator worldwide for branding and positioning on LinkedIn in 2024, he's found that the people who consistently win on the ... more

Most people believe B2B buyers make rational, spreadsheet-driven decisions while consumers buy on impulse. Talia Wolf, founder of GetUplift and bestselling author of Emotional Targeting, says that's backwards.

In this episode, Howie Chan sits down w... more

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Recent Guests

Goldie Chan
Author of Personal Branding for Introverts; early LinkedIn video pioneer
Author and Creator on LinkedIn
Episode: Personal Branding 101 with LinkedIn Video Pioneer & Expert Brand Strategist Who Created The Talking Video Format
Talia Wolf
Founder of GetUplift and bestselling author of Emotional Targeting
GetUplift
Episode: Emotional Targeting Expert: The Secret Behind Every Sale
Carmen Simon
Cognitive neuroscientist, best-selling author, founder of Memzy
Memzy
Episode: Cognitive Neuroscientist: The Only 10% That Matters in Marketing & Sales
Cherian Koshy
Author of Neurogiving, expert on the neuroscience of generosity
Author, Neurogiving
Episode: What Fundraisers Know About Human Behavior That Most Leaders Don't | The Science of Generosity
Kevin Perlmutter
Author of Brand Desire, founder of LimbicSpark's Brand Strategy
LimbicSpark
Episode: Why Most B2B Branding Fails: The 86% Correlation Most Brand Ignore
David Aaker
Branding expert and author
Berkeley/Branding Authority
Episode: “Brand Your Secret Sauce!” The Father of Branding Reveals The #1 Mistake Businesses Make Again and Again
Kate O'Neill
Tech humanist advising leaders on how AI is reshaping human behavior
koinsights.com
Episode: Tech Humanist: AI Skills That Make You 28% More Valuable in The Marketplace (and the TRUTH about AI Job Loss)
Fotini Iconomopoulos
Negotiation expert and author
Fotini Iconomopoulos Consulting
Episode: Top Negotiation Expert: The Mistake Most Businesses Make About Pricing
Matt Sucha
CEO of MindWorks, bestselling author of The Hidden Yes
MindWorks
Episode: Behavioral Sales Expert: The Big Reason Why People Aren’t Buying What You’re Selling

Host

Howie Chan
Host of Influence Anyone

Reviews

5.0 out of 5 stars from 47 ratings
  • Stuff you can actually use

    Love this podcast from Howie, full of great insights and more importantly stuff you can actually do something with. I’ve been able to take some great ideas and concepts from this show and do something meaningful.

    Apple Podcasts
    5
    Stupidpassword101
    United Kingdom3 months ago
  • Thank you, Howie!

    Big fan of ‘Influence Anyone’ so was delighted to get an interview to appear. Thanks so much for a fun recording session, Howie.

    Apple Podcasts
    5
    Luan Wise, Author
    United Kingdom4 months ago
  • Fantastic show!

    Love all the practical insights on influence, persuasion, and psychology

    Apple Podcasts
    5
    MelodyWilding
    United States4 months ago
  • Amazing Insights

    The topics covered are eye-opening. The interview style is engaging. This podcast is top-notch!

    Apple Podcasts
    5
    TNT00723
    United States4 months ago
  • Truly Impactful

    Can’t recommend this podcast enough to people. Howie touches on fantastic topics and always leaves me with a lot to think about.

    Apple Podcasts
    5
    PatSchaber
    United States4 months ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Top-tier guests and sharp discussions make this a standout for marketers and leaders.
Consistently high-quality interviews with deep dives into influence, branding, and psychology.
Practical insights you can apply immediately to your work.
Howie asks thoughtful, curiosity-driven questions that get guests to share valuable concepts.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

Emotional Targeting Expert: The Secret Behind Every Sale
Q: If you were to put a sticky note on every marketer to remind them of this lens, what would be on it?
Reality sucks. Do better as marketers by centering on customers, ensuring every touchpoint—from ads to emails to product pages—resonates with the people you're trying to help, and keep the customer at the center of every optimization decision.
Emotional Targeting Expert: The Secret Behind Every Sale
Q: Are there certain types of questions you use in interviews to uncover emotions, especially in B2B?
Ask open-ended questions that require reflection, repeatedly ask why to uncover underlying triggers, and rewrite questions to elicit stories about day-to-day triggers and what would be missed if the product were taken away, ensuring the responses reveal emotions behind decisions.
Emotional Targeting Expert: The Secret Behind Every Sale
Q: What are some questions or ways for folks to understand what the emotions of their customers are?
diversify research through interviews, surveys, and social listening; use Reddit and other communities to identify pains, hesitations, and desired outcomes, then map those to site content and messaging to ensure the page speaks to the actual emotions people feel.
Why Most B2B Branding Fails: The 86% Correlation Most Brand Ignore
Q: What are the three pillars of Limbic Sparks' brand strategy and how do they differ from traditional brand work?
The pillars are Focus (deep emotional insights through discovery), Connect (brand strategy backed by a compelling brand benefit and invitation), and Evolve (brand expression and experiences aligned to how people want to feel). They differ from traditional brand work by prioritizing emotional motivation, customer lived experience, and a concise brand messaging system over generic features or third-person corporate language.
What Fundraisers Know About Human Behavior That Most Leaders Don't | The Science of Generosity
Q: What should organizations do first to improve generosity and fundraising without chasing donors who don't care about the cause?
Start by identifying the people who already care about your mission, understand their values, and make it easy for them to contribute in the way they want—whether that's time, advocacy, or money—rather than trying to persuade those who aren't aligned.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

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Frequently Asked Questions About Influence Anyone

What is Influence Anyone about and what kind of topics does it cover?

The show centers on applied influence psychology, translating research into practical playbooks for leaders, marketers, and negotiators who want to influence themselves and others. Across recent episodes, topics include buyer psychology, storytelling as a driver of decision-making, branding strategies, negotiation frameworks, and how new tech like AI reshapes value and careers. Notable strengths include a strong roster of high-caliber guests—from branding and negotiation authorities to behavioral scientists—paired with actionable frameworks and real-world case studies. Listeners are likely seeking concrete tactics to sharpen messaging, improve persuasion, and accelerate career impact through clearer value propositions and credible social pr... more

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Which podcasts are similar to Influence Anyone?

These podcasts share a similar audience with Influence Anyone:

1. The Indicator from Planet Money
2. Social Media Marketing Podcast
3. More or Less
4. You Are Not So Smart
5. The Daily

How many episodes of Influence Anyone are there?

Influence Anyone launched 2 years ago and published 91 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on Influence Anyone?

Recent guests on Influence Anyone include:

1. Goldie Chan
2. Talia Wolf
3. Carmen Simon
4. Cherian Koshy
5. Kevin Perlmutter
6. David Aaker
7. Kate O'Neill
8. Fotini Iconomopoulos

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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