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The FMCG Guys

Dwyer Partners
Retail Media
E-Commerce
FMCG
Consumer Behavior
Digital Transformation
Data Analytics
The Co-Op
Data Utilization
Procter & Gamble
Mondelez International
Private Equity
Itamans
Cloverdale Foods
Wow Protein Doughnuts
DKSH
Consulting
Hershey Company
Digital Advertising
Digital Commerce
Consumer Goods Market In India

The leading Consumer Goods and Retail Podcast in Europe and Beyond. We speak with senior leaders and industry luminaries to go deep into some of the most significant burning topics in the industry, leadership experiences, careers and the stories in between.

PublishesTwice weeklyEpisodes353Founded5 years ago
Number of ListenersCategories
BusinessManagement

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Latest Episodes

Kristof Neirynck is the CEO at Avon. He visited us back in August 2023 when he was CMO and General Manager Western Europe at Avon to share how he's transforming a brand with a huge legacy to make it succesful in the future.

Tune in to learn about:... more

Watch on YouTube: youtu.be/tfqor_l64-M

Andrew Lipsman is one of the world's most respected Retail Media's Opinion Leaders. We sat with him at SMG and ADWEEK's Retail Media Summit UK to speak about the latest trends, what Retailers are doin... more

YouTube

Watch on YouTube: youtu.be/YVCxn035iQI

Rob Edwards is dairy leader Arla Foods' Head of Media and Digital in the UK. He joins us live from SMG and ADWEEK's Retail Media Summit UK 2025 to speak about his vision of what Media means to FMCGs t... more

YouTube

Niccolò Gloazzo is a Senior Director of Media and Omnichannel at Kettle & Fire, one of North America's top broth brands. In this conversation, you'll hear about how a career journey that started living in a house-boat in Amsterdam have driven him to ... more

YouTube

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Recent Guests

Rob Edwards
Head of Media at Arla Foods
Arla Foods
Episode: 290. Rob Edwards, Head of Media and Digital at Arla Foods UK: Retail Media, Quality Content, Brand Humour and An Outsider's Perspective
Niccolò Gloazzo
Senior Director of Media and Omnichannel at Kettle & Fire
Kettle & Fire
Episode: 289. Nicco Gloazzo: Challenging the Career Norm, Disrupting Boring Categories, Retail Media, Real Digital Metrics
Sara Richter
Chief Marketing Officer at SAP Emarsys
SAP Emarsys
Episode: 287. Sara Richter, CMO at SAP Emarsys: Loyalty has changed, Personalization, Trends, B2B is like B2C
Benni Lickfett
Global VP of Breakthrough Innovation at Diageo
Diageo
Episode: 286. Benjamin Lickfett, Global VP Breakthrough Innovation, Digital & Ventures at Diageo, Live from Retail Media Summit UK: Customer Journey, Personalization, Startups, External Innovation, Trends
Lisa Tan
Retail Media Senior Business Development Manager
Fair Price Group
Episode: 285. The Hot Seat with Lisa Tan: Retail Media in Asia, Is Singapore Boring?, Adtech vs Retail
Bastien Parizot
SVP IT & Digital, Marketing & Transformation and Chief Information and Digital Officer, Emerging Markets at Reckitt
Reckitt
Episode: 284. Bastien Parizot, SVP IT & Digital, Marketing & Transformation and CIDO Emerging Markets at Reckitt: AI, Sexy and Non-Sexy Digitalisation, Innovation Cutlure and an Unsual Career Journey
Aaron Gallagher
Managing Director and Head of Sales at Kinective Media by United Airlines
Kinective Media
Episode: 283. Aaron Gallagher, MD and Head of Sales at Head of Sales Kinective Media℠ by United Airlines: Trael Media Network, Behavioural Patterns, Business Travel, FMCG Opportunities, Aviation Geeking
Tara Loftis
Global President of Dermatological Skincare at Galderma
Galderma
Episode: 282. Tara Loftis, Global President, Dermatological Skincare at Galderma (Cetaphil, Defferin, Alastin and Benzac): Dermatological Science, Cultural Relevance, Viral Bets, Rihanna on the Burj Khalifa, Soul & Gut in Leadership
Hanneke Faber
Chief Executive Officer at Logitech
Logitech
Episode: 280. Hanneke Faber, Chief Executive Officer at Logitech: Competitive Diving, Bold Career Moves, Doing Well by Doing Good and the Future of Hardware in AI

Hosts

Daniel Torres
Host with extensive experience in consumer goods and retail, discussing insights with industry experts.
Christina Nicolaou
Co-host, bringing expertise in retail and marketing to conversations with industry leaders and innovators.

Reviews

4.7 out of 5 stars from 56 ratings
  • A must listen!

    Definitely a podcast everyone interested in the commerce/retail/consumer goods space should listen to. The nuggets of gold that are brought to light in the interviews from these top execs are priceless. Keep up the great work!

    Apple Podcasts
    5
    renton66
    Denmarka year ago
  • Always great to listen to

    I am listening to Daniel, Efrain and their guests since more than a year now.

    All topics are absolutely relevant in the todays world of marketing, consumer obsession and leadership.

    Working in this industry for quite some years now, I am always amazed how close and similar everybody’s opportunities and challenges are when it comes to day-to-day topics, brand and marketing vision and leadership challenges.

    Please keep up the great work guys!

    Apple Podcasts
    5
    Curious Trailblazer
    Switzerland3 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Positive feedback highlights the show's ability to engage with top-level executives, making it a valuable resource for professionals aiming to enhance their understanding of market trends.
Listeners appreciate the depth of insights provided by industry experts and find the content highly relevant to current challenges in retail and consumer goods.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

289. Nicco Gloazzo: Challenging the Career Norm, Disrupting Boring Categories, Retail Media, Real Digital Metrics
Q: What is the unique element of your agency compared to others?
Our agency is built by operators with a focus on understanding the brand perspective, differentiating us from others that may come from an agency-only background.
289. Nicco Gloazzo: Challenging the Career Norm, Disrupting Boring Categories, Retail Media, Real Digital Metrics
Q: Can you tell me a bit about Kettle & Fire for whoever doesn't know them?
Kettle & Fire is a bon-brood company based out of the US that specializes in high-quality, organic bone broth products.
The CPG Guys: A Culture of Innovation with PepsiCo's Mike Del Pozzo
Q: How do you define clean label innovation?
Mike explains clean label innovation as meeting consumer demand for recognizable ingredients while delivering bold taste, not just chasing trends.
The CPG Guys: A Culture of Innovation with PepsiCo's Mike Del Pozzo
Q: What are your core responsibilities at PepsiCo?
Mike Del Pozzo describes his role as leading the North America Business, overseeing the commercial organization and go-to-market transformation at PepsiCo.
285. The Hot Seat with Lisa Tan: Retail Media in Asia, Is Singapore Boring?, Adtech vs Retail
Q: What is your bold prediction for retail media in the next 12 months?
Retail media could very possibly in the next 12 months fall flat on its face in terms of its projected revenue.

Audience Metrics

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Frequently Asked Questions About The FMCG Guys

What is The FMCG Guys about and what kind of topics does it cover?

A series that explores significant topics within the consumer goods and retail sectors, featuring in-depth conversations with industry leaders and luminaries. Episodes focus on various themes such as customer loyalty, digital transformation, and marketing strategies, while also delving into personal leadership journeys and industry innovations. Unique insights are provided through diverse guest perspectives, highlighting trends across markets, the impact of technology, and the evolution of consumer behavior. The series is likely to appeal to professionals seeking actionable advice and thought leadership in navigating the complexities of today's fast-paced retail environment.

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Rephonic provides a wide range of podcast stats for The FMCG Guys. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to The FMCG Guys and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.

How many listeners does The FMCG Guys get?

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How many subscribers and views does The FMCG Guys have?

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Which podcasts are similar to The FMCG Guys?

These podcasts share a similar audience with The FMCG Guys:

1. The Diary Of A CEO with Steven Bartlett
2. The Prof G Pod with Scott Galloway
3. The Rest Is Politics: US
4. The Rest Is History
5. Pivot

How many episodes of The FMCG Guys are there?

The FMCG Guys launched 5 years ago and published 353 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact The FMCG Guys?

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What guests have appeared on The FMCG Guys?

Recent guests on The FMCG Guys include:

1. Rob Edwards
2. Niccolò Gloazzo
3. Sara Richter
4. Benni Lickfett
5. Lisa Tan
6. Bastien Parizot
7. Aaron Gallagher
8. Tara Loftis

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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