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L' Actu Marketing par Barbara

BARBARA HADDAD

Le meilleur de l'info Marketing, Communication, Data, Digital, IA, Retail et Luxe plusieurs fois par semaine. Hébergé par Ausha. Visitez ausha.co/fr/politique-de-confidentialite pour plus d'informations.

PublishesTwice weeklyEpisodes30Founded9 months ago
Language
French
Number of ListenersCategories
BusinessMarketingNewsBusiness News

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Artwork for L' Actu Marketing par Barbara

Latest Episodes

📢 L’Actu Marketing – 22 septembre 2025

Bonjour, je suis Barbara Haddad (journaliste #marketing, #communication, #IA, #digital, #luxe). Voici les tendances marquantes de la semaine :

💖 #Loyalty – Fidélisation : Undiz lance un programme par paliers... more

🚀 Bonjour ! Je suis Barbara Haddad, journaliste-animatrice spécialisée #Business (marketing, communication, data, IA, digital, luxe). Dans l'Actu Marketing cette semaine :

1. VACANCES BLEUES dresse le bilan de sa saison estivale 2023

• Destination... more

L'ACTU MARKETING - 7 septembre 2025

🚀 Bonjour ! Je suis Barbara Haddad, journaliste-animatrice spécialisée #Business (marketing, communication, data, IA, digital, luxe). Dans l'Actu Marketing cette semaine :

1. 🎄 COLLABORATION DE NOËL

Cette semai... more

🎙️ Hello à toutes et à tous !

On se retrouve en cette rentrée avec un nouvel INVITÉ MARKETING :

Jérémie Vanopdenbosh, expert du networking et auteur du livre “15 règles d'or pour créer un réseau influent”, paru aux éditions Eyrolles.

On parl... more

Hello à toutes et à tous ! Je suis ravie de vous retrouver pour cette rentrée.

Dans l’Actu Marketing de cette semaine :

👕 #MODE Sans surprise, beaucoup de marques jouent la carte du soutien au pouvoir d’achat pour les parents :

• KIABI des vêteme... more

🎙️ Aujourd'hui, je reçois comme #InvitéMarketing Frederic Gigant, Associé  & Global Leader Customer & Growth chez BearingPoint afin de parler de l'évolution de la #FonctionMarketing et de l'impact de l'#IA.

🧐 Quelques chiffres :

- D’ici 2028, 90 ... more

Hello ! Dans l’Actu Marketing de ce Mercredi 18 juin 2025 :

🛒 #SHOPPING Amazon a fait 2 annonces hier dont l'abonnement #AmazonPrime qui est désormais disponible à moitié prix pour tous  les jeunes de 18 à 22 ans (3,49€/mois ou 34,95€/an) avec une ... more

Aujourd'hui, je reçois, Julie Beani, Directrice Marketing de Maped, la célèbre marque de fournitures scolaires !

On y aborde :

• La stratégie d'innovation de la marque et quel impact d'être une entreprise à mission ?

• Quelles sont les nouveauté... more

Key Facts

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Reviews

5.0 out of 5 stars from 18 ratings
  • Podcast génial pour s’informer sur les dernières tendances

    Journaliste de qualité

    Apple Podcasts
    5
    Lucie Videgrain
    France8 months ago
  • Très professionnel et enrichissant

    Podcast très agréable à écouter et surtout une mine d'informations Marketing

    Apple Podcasts
    5
    Nathlafee21
    France8 months ago

Chart Rankings

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Apple Podcasts
#189
France/Business/Marketing

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L' Actu Marketing par Barbara launched 9 months ago and published 30 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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