Rephonic
Artwork for Conquête
Artificial Intelligence
Marketing
Lifen
Doctolib
SEO
B2B Influencer Marketing
Content Marketing
Revops
Positioning
Klaxoon
Jahia
Rebranding
Lead Generation
B2B Marketing
Aircall
Bulldozer
Cognism
Vibe
Payplug
E-Commerce

Dans Conquête, Jordan (CEO @ Bulldozer) invite des experts en Marketing et Growth pour parler de ce qu'ils font de mieux. On aborde leurs stratégies, leurs méthodes, leur organisation, etc. Hébergé par Ausha. Visitez ausha.co/fr/politique-de-confidentialite pour plus d'informations.

PublishesWeeklyEpisodes151Founded6 years ago
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MarketingBusinessEntrepreneurship

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Artwork for Conquête

Latest Episodes

To receive our marketing & growth strategies by email: bullishbulldozer.substack.com/

To work with Bulldozer: bulldozer-collective.com

--

Kipp Bodnar has been running marketing at HubSpot for 15 years. He helped coin inbound market... more

To receive our marketing & growth strategies by email: bullishbulldozer.substack.com/

To work with Bulldozer: bulldozer-collective.com

Clay is everywhere in B2B right now. Bruno explains exactly how that happened.

In this extract, ... more

To receive our marketing & growth strategies by email: bullishbulldozer.substack.com/

To work with Bulldozer: bulldozer-collective.com

--

Dave Kellogg, Executive in Residence at Balderton Capital ($1.3B fund), former CMO at multipl... more

To receive our marketing & growth strategies by email: bullishbulldozer.substack.com/

To work with Bulldozer: bulldozer-collective.com

In this extract, April Dunford (B2B positioning consultant, author of Obviously Awesome and Sales... more

Key Facts

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Recent Guests

Dave Kellogg
Entrepreneur in Residence at Balderton
Balderton Capital
Episode: The CMO Role Is Being Dismantled. Here's Why (Dave Kellogg - EIR @Balderton Capital)
Bruno Estrella
Head of Marketing at Clay
Clay
Episode: The Clay Playbook: Community, Content and Conviction (Bruno Estrella - Head of Marketing @Clay)
April Dunford
Author and positioning expert known for Obviously Awesome
Obviously Awesome
Episode: April Dunford: The Positioning Mistakes That Kill B2B Deals
Kieran Flanagan
SVP Marketing, HubSpot
HubSpot
Episode: The one-person marketing team (with AI) - Kieran Flanagan, SVP Marketing @Hubspot
Dave Gerhardt
Founder of Exit Five, former CMO, marketing author and thinker.
Exit Five
Episode: Why Most B2B Communities Die (Dave Gerhardt, founder Exit Five)
Alice de Courcy
Ex-CMO of Cognism
Cognism
Episode: The First-Time CMO Playbook (Alice de Courcy, ex-CMO at Cognism)
Eli Schwartz
Author of Product-led SEO, SEO expert
Independent / Author of Product-led SEO
Episode: The Contrarian's Guide to SEO in the Age of Al (Eli Schwartz)
Adrian Rosenkranz
CRO of Webflow
Webflow
Episode: Is the Website Dead? Webflow’s CRO on AI Search & Zero-Click (Adrian Rosenkranz, CRO @Webflow)
Flora Wolfer
Chief Marketing Officer at PayPlug
PayPlug
Episode: Payplug : playbook SMB vs Mid vs Enterprise - (Flora Wolfer - CMO et RevOps @Payplug) Conquête #85

Host

Jordan Bulldozer
Host introducing experts on Marketing and Growth; CEO at Bulldozer; leads interview format with industry experts.

Reviews

4.8 out of 5 stars from 112 ratings
  • La référence

    Excellentes itw mais svp de grâce retirez ces cris « Do it!!! » à la fin! C’est pénible et ca nous fait regretter d’avoir écouté jusqu’a la fin.

    Apple Podcasts
    5
    babadr
    Francea year ago
  • Super

    Génial comme podcast on apprend beaucoup, c’est super inspirant ! Attention à la gestion du volume entre les jingle intro/outro et le contenu de l’épisode : c’est très fort dans un cas et moyen dans l’autre 😬

    Apple Podcasts
    5
    Mikouf06
    France2 years ago
  • Full value

    Merci !

    Apple Podcasts
    5
    Marion-C.
    France2 years ago
  • Découverte

    Je viens de découverte Conquête grâce à l’épisode avec Anne-Carole Coen. Bravo. Les contenus & le ton y sont 😊

    Apple Podcasts
    5
    sophiejuju
    France2 years ago
  • Impressionnée par le niveau de qualité

    Beaucoup de contenus actionnables, des bons retours d’expérience, jamais déçue par un épisode.

    Bravo pour tout ça ! On peut accéder facilement à des stratégies diverses, bref on s’ennuie jamais :)

    Apple Podcasts
    5
    Cuttherope2811
    France2 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

A minority feel the language includes heavy anglicisms and could be more accessible to non-English speakers.
Guests consistently provide actionable takeaways and high-quality expertise.
Some feedback mentions volume inconsistencies between intros/jingles and content.
Host asks practical questions, extracting useful frameworks for listeners.
Audience notes the show frequently features top-tier guests and real-world case studies.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Apple Podcasts
#44
France/Business/Marketing
Apple Podcasts
#44
Belgium/Business/Marketing
Apple Podcasts
#93
Poland/Business/Marketing

Talking Points

Recent interactions between the hosts and their guests.

The CMO Role Is Being Dismantled. Here's Why (Dave Kellogg - EIR @Balderton Capital)
Q: What's the one thing CMOs should do to make sales easier today?
CMOs should ensure their marketing strategy is strategy-first, integrating market research and brand strength to inform demand generation and demand capture, while coordinating with sales and enablement to optimize conversion and lifecycle value.
The CMO Role Is Being Dismantled. Here's Why (Dave Kellogg - EIR @Balderton Capital)
Q: What is the one thing you look for in deciding to work with a founder?
Founders should demonstrate genuine curiosity combined with a willingness to learn and adapt; this curiosity helps them understand customer problems, navigate uncertainty, and grow the business in collaboration with mentors and investors.
The CMO Role Is Being Dismantled. Here's Why (Dave Kellogg - EIR @Balderton Capital)
Q: What do you think of organizations still asking marketing to go get leads?
Marketing should focus on moving leads through a full-funnel journey, but the real power comes from aligning to outcomes and ensuring leads convert to revenue; the conversation should shift from raw lead counts to meaningful pipeline and customer value.
Créer une marque forte dans la santé - Pauline Fumeron (Head of marketing @Lifen) - Conquête #74
Q: Quels outils et processus utilisez-vous pour suivre la performance et ajuster rapidement les plans ?
On suit les indicateurs de revenu, les leads générés (MQL/SQL), les taux de conversion et les cycles de vente, tout en analysant où les comptes bloquent et quels triggers posent problème. Des rapports mensuels complètent les plans semestriels et permettent d'ajuster les campagnes et les messages en continu.
Créer une marque forte dans la santé - Pauline Fumeron (Head of marketing @Lifen) - Conquête #74
Q: Comment vous êtes assurés que le message reste cohérent à travers les cibles (DSI, praticien, administratif), surtout après le rebranding ?
Le plan marketing semestriel et le travail de product marketing permettent de personnaliser le message selon la cible tout en conservant une vision et une promesse de marque communes. Le rebranding, la refonte du manifeste et l'agence RP ont aidé à clarifier pourquoi Lifen existe et comment elle se distingue, ce qui rend le discours plus crédible et percutant auprès de chaque audience.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About Conquête

What is Conquête about and what kind of topics does it cover?

A French-language B2B marketing and growth series that features senior marketers and growth leaders from top SaaS and tech brands. Episodes center on positioning, AI-enabled marketing, community-driven communities, first-time CMO playbooks, product-led SEO, CRO and website experiences, partnerships, and PLG strategies, with practical frameworks, real-world case studies, and actionable playbooks. Noteworthy traits include a strong emphasis on aligning product, marketing, and sales to win large deals, a focus on scalable marketing org design, and discussions that blend hard business realism with hands-on tactics from high-caliber guests.

Where can I find podcast stats for Conquête?

Rephonic provides a wide range of podcast stats for Conquête. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to Conquête and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.

How many listeners does Conquête get?

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What are the audience demographics for Conquête?

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How many subscribers and views does Conquête have?

To see how many followers or subscribers Conquête has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to Conquête?

These podcasts share a similar audience with Conquête:

1. Silicon Carne, un peu de picante dans un monde de Tech !
2. Génération Do It Yourself
3. La Martingale
4. LEGEND
5. Le Podcast de Pauline Laigneau

How many episodes of Conquête are there?

Conquête launched 6 years ago and published 151 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Conquête?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for Conquête?

Rephonic pulls ratings and reviews for Conquête from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.

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Rephonic provides full transcripts for episodes of Conquête. Search within each transcript for your keywords, whether they be topics, brands or people, and figure out if it's worth pitching as a guest or sponsor. You can even set-up alerts to get notified when your keywords are mentioned.

What guests have appeared on Conquête?

Recent guests on Conquête include:

1. Dave Kellogg
2. Bruno Estrella
3. April Dunford
4. Kieran Flanagan
5. Dave Gerhardt
6. Alice de Courcy
7. Eli Schwartz
8. Adrian Rosenkranz

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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