
欢迎来到亚马逊广告出品的出海商业观察类播客 - 跨海电波。 远洋出海风浪大,先别慌!能听见电波,你就能靠岸。 在这档节目里,我们将聚焦出海人最关心的问题,汇聚真实的经验和前沿的讨论,锁定值得深耕的高潜力目的地,也会一起探索全球化路径中那些真实故事。 跨海电波,陪伴你的每一程,每一刻。 联系电波编辑部:upsquare@amazon.com
| Publishes | Twice monthly | Episodes | 16 | Founded | 10 months ago |
|---|---|---|---|---|---|
| Language | Number of Listeners | Category | Business |

在跨境生意里,选品和营销,几乎是每个老板都绕不开的两道题。
如果一个需求极度小众,市面上几乎没人做,你敢不敢押注?所谓的"直觉",背后有没有可以被验证的方法论?
以及,广告是不是一定要挂链接、带转化?如果一条视频"没挂车",但真的很火,它的价值怎么衡量?
本期嘉宾是Funto Art 创始人 Leo 李一鸣。他从儿童画材起步,误打误撞在一个极小的旅行水彩套装赛道里找到了爆发点——在一个"标品扎堆、没有品牌可言"的画材行业,硬是用场景重构+颜值升级+科学种草,杀出了一条路。
如果你正在经历... more
在今天的跨境生意里,每个人都在聊“大需求”——常规逻辑是:找一个足够大且未被满足的市场,开模、测试、量产、规模化。
但如果一个需求极其小众、极具个性化,这背后还有生意可做吗?
本期节目,我们邀请到了乐其创新SmallRig 的创始人、CEO 周阳。这家公司在摄影器材圈被用户称为“许愿池”——无论多么冷门、古怪的配件需求,只要你提出来,他们就可能帮你做出来 。
更神奇的是,这种“应收尽收”用户需求的打法,不仅没被研发成本拖垮,反而构建了一套极高效率的“快制造”模式。
从三次创业失败的“背水... more
感谢何帆教授的分享,先插播一条来自电波编辑部的预告📺
亚马逊广告近期将推出全新的大咖直播系列,首期直播将在3月13日下午2点开启!何帆教授本人也将作为第一位直播嘉宾,和大家分享关于出海行业的最近洞见。点击链接或者扫描下方二维码可直接报名参与,我们在直播间为大家准备了详细的知识归纳笔记,推荐书单以及丰厚的大礼包!
周五下午,我们直播间见!
EP13 与何帆教授聊聊赚「快钱」和赚「慢钱」:出海人如何在短期回报中寻找长期价值?
《跨海电波》X《商业就是这样》特别串台节目来了!
很多朋友可... more
延续上集的讨论,今天是《跨海电波》年终特辑的下集。
下集我们从非卖家组开始。
我们继续邀请到了财经媒体人沈帅波、亚马逊卖家讲师Lenry,以及 8 位在2025年上过《跨海电波》以及深度参与出海浪潮的嘉宾,这其中包括《奥特快出海笔记》主播奥特快、《起朱楼宴宾客》主播大卫翁,B站up主小马哥,资深出海投资人阮飞等,一起聊点真东西。
这期节目中我们会聊到,中国的国家形象如何影响中国企业出海?当 AI 改变了消费者的搜索习惯,未来的流量入口会发生什么样的变化?2025年各位嘉宾们心中的出海明星品... more
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Listeners, social reach, demographics and more for this podcast.
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These podcasts share a similar audience with 跨海电波:
1. 起朱楼宴宾客
2. 疯投圈
3. 半拿铁 | 商业沉浮录
4. 商业就是这样
5. 井户端会议
跨海电波 launched 10 months ago and published 16 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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