跨海电波
电波编辑部欢迎来到亚马逊广告出品的出海商业观察类播客 - 跨海电波。 远洋出海风浪大，先别慌！能听见电波，你就能靠岸。 在这档节目里，我们将聚焦出海人最关心的问题，汇聚真实的经验和前沿的讨论，锁定值得深耕的高潜力目的地，也会一起探索全球化路径中那些真实故事。 跨海电波，陪伴你的每一程，每一刻。 联系电波编辑部：upsquare@amazon.com
| Publishes | Twice monthly | Episodes | 20 | Founded | a year ago |
|---|---|---|---|---|---|
| Language |  ZH-CN | Number of Listeners | Category | Business |
Listen to this Podcast
Latest Episodes
世界杯已经要到淘汰赛了！
6 月 11 日到 7 月 19 日，全球的目光又一次聚焦到了四年一度的足球盛事上。这届世界杯有几个史无前例：第一次由三个国家（美国、加拿大、墨西哥）联合举办，第一次扩军到 48 支球队，决赛第一次引入类似超级碗的中场秀。
FIFA 预测本届世界杯将触达 65 亿观众、撬动 400 亿美元的经济影响。但今天这期节目我们不想跟你聊哪支球队会赢、谁是下一个梅西 —— 我们想聊一个更 "形而上" 的话题：世界杯，对中国的中小品牌、跨境卖家来说，到底意味着什么？
听起来很... more
插播一则新听友入坑公告🎺
最近我们跨海电波日子也是好起来了，近一个月时间订阅数长势喜人，欢迎各位新来的听友朋友们，在这里给你一些新入坑的收听建议！
如果你对类似今天这种，关注不同国家商业文化和落地生意经验的节目感兴趣，我推荐你听一听 EP05 这期节目我们聊了聊日本极为特殊的季节限定文化；
如果你对出海卖家的产品策略，增长策略，站在创始人视角的第一手经验感兴趣，强烈建议你听一听 EP14摄影器材大卖家SmallRig的创始人周阳和我们聊了聊他是怎么把个性化定制变成一种规模化的生意的。
more
"全球一盘货"的家居大卖家，为什么把墨西哥当作新兴国家的第一站？当欧美卖家还在观望时，致欧已经用三年时间，在墨西哥这片高增速、高竞争的市场里，跑出了一套"轻资产、高利润、克制品类"的打法。
本期节目，我们邀请到了致欧家居 拉美新兴市场负责人 Cindy，以及曾外派墨西哥城一年的本地调研员曾玲，一起从消费者洞察、市场进入策略、选品方法论讲到品牌打造与合规经营——实打实地还原一个家居品牌在墨西哥从 0 到亿的完整路径。
这期节目里你将听到：
• 真实的市场画像与消费洞察：墨西哥是"下一个电商蓝... more
欢迎来到《跨海电波》的“全球视野”专栏。我们用AI工具原声翻译的方式，带你走进全球第一线的商业讨论。
今天我们来聊聊：同样是做生意，经理人思维和创业者思维，有什么不同？
本期节目来自我们的友台，亚马逊广告美国区的播客《This Is Small Business》。
主持人 Andrea 对话了纽约大学斯特恩商学院的创业学教授 Ashish Bhatia。Ashish 教授长期研究全球各地的创业者，他提出了一个很有意思的观点：想要真正开始创业，你首先得“重塑”自己的大脑。
从规避风险，追... more
Reviews
- 主持也太aggressive了吧
最新一期感觉两个人完全聊天不同频
Apple Podcasts1Spring water saidChina2 months ago
Chart Rankings
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #25 | China/Business |
Apple Podcasts | #106 |  United Arab Emirates/Business |
Apple Podcasts | #111 |  Finland/Business |
Apple Podcasts | #175 |  Indonesia/Business |
Audience Metrics
Listeners, social reach, demographics and more for this podcast.
| Listeners per Episode | Gender Skew | Location | |||
|---|---|---|---|---|---|
| Interests | Professions | Age Range | |||
| Household Income | Social Media Reach | ||||
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跨海电波 launched a year ago and published 20 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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