
“Insights from Elsewhere,” is a podcast by Insight Platforms.
Hosted by Cynthia Portugal, it digs into the world of research and insights beyond the big markets of North America and Western Europe.
There’s a world of innovation in LatAm, Africa, Asia and elsewhere. This podcast brings it the attention it deserves.
Tune in to learn about creative ways research and insights professionals are doing r... more
| Publishes | Twice monthly | Episodes | 20 | Founded | a year ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | MarketingBusiness | |||

Egypt is more than pharaohs and pyramids.
Market research and technology in the MENA region cannot be understood through a single regional playbook.
In this episode, Cynthia Portugal speaks with Mohamed ElSherif, from Egypt. He is the founder of ... more
Urpi Torrado from Peru discusses research in Latin America, local nuance, AI adoption and the value of human insight.
In this episode of Insights from Elsewhere, Cynthia Portugal speaks with Urpi Torrado, CEO of Datum International in Peru, Latam Am... more
Hyein Yoon from Korea shares how brands can approach Korea and Japan with stronger local insight and cultural context.
In this episode of Insights from Elsewhere, Cynthia Portugal speaks with Hyein Yoon, founder of HY Marketing in Seoul.
Hyein wor... more
Rafael Cespedes from Chile discusses research culture, AI, data quality and the future of insights in Latin America.
In this episode of Insights from Elsewhere, Cynthia Portugal speaks with Rafael Cespedes, CEO for Provokers in Santiago, Chile.
The... more
This episode features Jessica Dua, Senior Qualitative Manager at Cultural Traits in New Delhi, India.
She shares her journey into market research and her experience leadingInsights for Impact Award – Qualitative Research 2025 award winning project ... more
In this episode of Insights from Elsewhere, Cynthia Portugal speaks with Mitali Chowhan, Director General of the Market Research Society of India (MRSI), to explore the realities of market research in India and what global professionals can learn fro... more
What does it really mean to be a “global citizen” in insights?
In this episode of Insights from Elsewhere, Cynthia Portugal talks with Pratik Sharma, co-founder of Opsonomy. He was born in India and has spent the last 20 years living in Germany whi... more
In this episode of Insights from Elsewhere, Cynthia Portugal speaks with Dave McCaughan, Sydney-born and Bangkok-based, about what it really takes to understand Asia beyond stereotypes and surface-level “localisation.”
Drawing on three decades of e... more
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #182 |








Recent interactions between the hosts and their guests.
Listeners, social reach, demographics and more for this podcast.
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This program showcases practitioners and leaders in market research and insights from regions outside North America and Western Europe. Conversations routinely explore regional consumer behavior, local research ecosystems, data quality, ethical considerations, AI and tech-enabled methods, and the translation of global trends into local practice. A standout quality is the emphasis on practical, region-specific lessons, cross-cultural collaboration, and the human side of insights work, often with anecdotes from East Asia, Latin America, Africa, and emerging markets. Listeners can expect actionable strategies for entering new markets, adapting methodologies across cultures, and balancing technology with human judgment. The show frequently feat... more
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Insights from Elsewhere launched a year ago and published 20 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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Recent guests on Insights from Elsewhere include:
1. Hyein Yoon
2. Rafael Cespedes
3. Jessica Dua
4. Mitali Chowhan
5. Pratik Sharma
6. Dave McCaughan
7. Irina Mukhametova
8. Soufiane Alkhatiri
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