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Inside The Pipeline: B2B Sales and GTM

throxy
Artificial Intelligence
Scarlett
Linkedin
Elevenlabs
Fullenrich
Jack & Jill
Bereal
Ivee
Voice AI
Vanta
AI In Music
Profounders Capital
Mckinsey & Company
Pleo
Gocardless
Fintech
Vauban
Harvey AI
Dubbing
Legaltech

Inside The Pipeline is throxy's B2B sales and go-to-market podcast, recorded with the founders, GTM leaders, and investors building some of the fastest-growing companies in tech right now. Guests so far include people from OpenAI, Vanta, Pleo, ElevenLabs, Granola, Slack and Seedcamp.

Every episode goes deep on go-to-market strategy, sales leadership, and how AI is actually changing the way B2B co... more

PublishesTwice monthlyEpisodes13Founded8 months ago
Number of ListenersCategories
EntrepreneurshipBusiness

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Artwork for Inside The Pipeline: B2B Sales and GTM

Latest Episodes

Nick Taylor has spent his career inside three of London's most important AI and fintech companies. He worked with high-growth neobanks like Monzo and Revolut during his time at Onfido, watching the company pivot from background checks into an identit... more

Sacha Vauclin cold DM'd the founder of BeReal and talked his way into the French social app in its earliest days. He then ran the "underground" playbook that cracked the US market, campus ambassadors and frat party sponsorships, until the product hit... more

Shadow AI is already inside your company. Employees are plugging proprietary data into tools like ChatGPT without authorisation and most businesses have no visibility into it. Alex Padgette has seen this movie before. She was at OneTrust when GDPR la... more

Mitchell Powers has spent the last decade building go-to-market teams inside some of fintech's most important companies. He started out coaching rowing at Oxford and trading physical commodities like coal and biofuels, then broke into tech sales by b... more

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Recent Guests

Sacha Vauclin
GTM at Scarlet, former BeReal and Vauban executive
Scarlett / BeReal / Vauban
Episode: 12. Sacha Vauclin, GTM at Scarlet - From BeReal's US Growth to Certifying AI Medical Devices
Alex Padgette
Representative at Vanta; experienced in compliance and partnerships
Vanta
Episode: 11. Alex Padgette, EMEA Partnerships at Vanta - Shadow AI Is the New GDPR, Compliance Automation and Building Partnerships That Actually Deliver
Mitchell Powers
VP Commercial, Pleo
Pleo
Episode: 10. Mitchell Powers, VP Commercial at Pleo - Scaling Go-to-Market Teams Across Fintech, from GoCardless to Pleo
Sophia Arora
Founder/ GTM Specialist at Jack & Jill
Jack & Jill
Episode: 9. Sophia Arora, Founding Growth at Jack & Jill - McKinsey to AI Startup, Building a Consumer Product That's Coming for LinkedIn
Will Caplan
Co-founder and CEO of Tano
Tano
Episode: 8. Will Caplan, Co-Founder of Tano - Using AI to Flip the Influencer Marketing Model
AJ Tennant
Founder/investor at Tenacity Capital; former executive at Facebook, Slack, and Glean
Tenacity Capital / Slack / Facebook / Glean
Episode: 7. AJ Tennant, Founder at Tenacity Capital - From Building Slack's Sales Org to Scaling Glean to $100M ARR
Holly Allen
Founding Account Executive at FullEnrich
FullEnrich
Episode: 6. Holly Allen, Founding AE at FullEnrich - Cold Calling, Contact Data, How To Get 50,000 Followers on LinkedIn
Georgie Candy
Venture capitalist at PROfounders Capital
PROfounders Capital
Episode: 5. Georgie Candy, Investor at PROfounders Capital - From Insurtech Lawyer at Allen & Overy to an Early Harvey AI Pilot That Led Her Into Venture
Oscar Lanzendorf
Go-to-market lead at ElevenLabs
ElevenLabs
Episode: 4. Oscar Lanzendorf, GTM at ElevenLabs - Inside ElevenLabs' Run from Zero to $300M ARR and a $6.6BN Voice AI Valuation

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Ben
Host of Inside The Pipeline

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11. Alex Padgette, EMEA Partnerships at Vanta - Shadow AI Is the New GDPR, Compliance Automation and Building Partnerships That Actually Deliver
Q: What advice would you give someone breaking into sales or partnerships today?
Emphasize resilience and an internal motor to navigate change, seek roles in fast-growing companies, and focus on building a foundation in partnerships as a pathway to broader go-to-market impact.
11. Alex Padgette, EMEA Partnerships at Vanta - Shadow AI Is the New GDPR, Compliance Automation and Building Partnerships That Actually Deliver
Q: How does Vanta handle the challenge of employees using AI tools in a compliant way?
Vanta provides automated risk flags and an inventory approach to AI tools as vendors, helping organizations manage risks while enabling beneficial AI use without compromising security.
11. Alex Padgette, EMEA Partnerships at Vanta - Shadow AI Is the New GDPR, Compliance Automation and Building Partnerships That Actually Deliver
Q: Why choose Vanta over DIY approaches like Claude for compliance workflows?
Vanta provides a purpose-built platform with an agentic layer that orchestrates compliance workflows and maintains evidence over time, offering more structure and reliability than generic AI prompts.
11. Alex Padgette, EMEA Partnerships at Vanta - Shadow AI Is the New GDPR, Compliance Automation and Building Partnerships That Actually Deliver
Q: What were the key differences between the sales path and the partnership path early in your career?
Partnerships offered a leverage point to scale through the partner network and allowed a broader impact beyond individual deals, while still enabling personal growth toward eventual direct sales leadership.
11. Alex Padgette, EMEA Partnerships at Vanta - Shadow AI Is the New GDPR, Compliance Automation and Building Partnerships That Actually Deliver
Q: Would you be able to give a quick introduction to who you are and what brought you here today?
I have a long career in tech concentrated in compliance and partnerships, starting with SDR roles and moving into partner management, ultimately joining OneTrust and now Vanta to focus on building and leveraging partner ecosystems to drive growth and trust with customers.

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Frequently Asked Questions About Inside The Pipeline: B2B Sales and GTM

What is Inside The Pipeline: B2B Sales and GTM about and what kind of topics does it cover?

This show features leaders and practitioners from GTM, sales, VC, and technology, with a strong focus on go-to-market strategy, AI-enabled growth, and scaling startups in modern tech ecosystems. Episodes typically explore practical frameworks for building and leading GTM teams, partnering effectively, and navigating regulatory, ethical, and platform shifts in AI, compliance, and legaltech. A standout throughline is applying hands-on experience from high-growth fintech, AI, and consumer-tech ventures to real-world growth challenges, often mixed with founder stories, lessons from YC experiences, and candid reflections on culture and leadership. Listeners can expect actionable tactics for demand generation, partnerships, and product-led growth... more

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Inside The Pipeline: B2B Sales and GTM launched 8 months ago and published 13 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on Inside The Pipeline: B2B Sales and GTM?

Recent guests on Inside The Pipeline: B2B Sales and GTM include:

1. Sacha Vauclin
2. Alex Padgette
3. Mitchell Powers
4. Sophia Arora
5. Will Caplan
6. AJ Tennant
7. Holly Allen
8. Georgie Candy

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