Инсайты на миллион
nilufar_brand_docКанал о тайнах поведения потребителей, секретах создания брендов и шедевров рекламы. Просто о сложном, захватывающе о профессиональном. Для контактов: nilufar.sharipova@gmail.com
| Publishes | Weekly | Episodes | 23 | Founded | 4 years ago |
|---|---|---|---|---|---|
| Language |  Russian | Categories | BusinessMarketingEducation | ||
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Latest Episodes
Поговорили о первых клиентах маркетологов; о продвижении b2b бизнеса; «боли» клиентов тату-салона; анализе рынка; вход в айдентику со стороны клиента и дизайнера; маркетинговых инструментах; миссии бренда; как отличить фотографа от других и последних... more
Зачем нужна целевая аудитория и как ее искать. Практическое упражнение по поиску ЦА. more
Всем и всегда ли нужен бренд / личный бренд? Рассматриваю ситуации, когда бренд совсем не нужен, а личный бренд может даже помешать.
Ценообразование для бизнеса / бренда. Что нужно принимать во внимание при определении цены на ваш продукт. Тактические приемы для увелечения цены. Как можно использовать психологию места, времени и ситуации для повышения прибыли
Все этапы создания эффективной стратегии для вашего бизнеса / бренда. А также что именно нужно сделать на каждом этапе.
В рубрике "Маркетинговые сказки на ночь" рассказываю интересные кейсы о брендах. Этот выпуск посвящен "Джеймсу Бонду". Мы редко смотрим на супер героев как на бренд, однако они имеют все элементы сильного бренда.
Почему появилась сегментация потребителей. Какие сегментации лучше. Как сегментировать аудиторию маленькому бренду или эксперту more
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How many episodes of Инсайты на миллион are there?
Инсайты на миллион launched 4 years ago and published 23 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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