In the Vicinity
TVREVIn The Vicinity: Join two local media veterans Jim Wilson and Tim Hanlon as they tear up the proverbial town with real talk, fun banter and hot takes on the future of media, advertising, and the technology impacting a neighborhood near you. With decades of combined experience across media, technology, and broadcasting, Tim and Jim break down the biggest stories of the week, unpack emerging industr... more
| Publishes | Weekly | Episodes | 14 | Founded | 4 months ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | MarketingTechnologyBusiness | |||
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Latest Episodes
For decades, local media owned local advertising. Today, location data and digital targeting are changing the rules.
On Episode 14 of In the Vicinity, Tim Hanlon welcomes Luke Stillman, Managing Director at Madison & Wall, to discuss why location d... more
Political advertising has long been a crucial revenue source for local media. But according to AdImpact's Updated Political Projections Report, the 2026 midterms are now on track to generate even more ad spending than the 2024 presidential election c... more
The media world used to revolve around a handful of shared experiences. Today, audiences live in thousands of personalized bubbles.
On this episode of In the Vicinity, Tim Hanlon is joined by TVREV Co-Founder and Senior Analyst Alan Wolk to explore... more
This week on In the Vicinity, Tim Hanlon and Madhive CEO Jim Wilson explore how AI is transforming local media — from campaign planning and audience targeting to creative generation and omni-channel advertising sales.
The conversation also dives in... more
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Apple Podcasts | #164 |  United States/Business/Marketing |
Apple Podcasts | #175 |  Denmark/Business/Marketing |
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Frequently Asked Questions About In the Vicinity
What is In the Vicinity about and what kind of topics does it cover?
Two industry veterans dissect the evolving local media landscape with practical, outspoken banter. Episodes emphasize the economics of local advertising, the shift from linear to streaming, and the technologies reshaping how local outlets sell, program, and measure campaigns. Frequent topics include data-driven approaches to political and local advertising, the rise of AI and cross-channel orchestration, streaming-first strategies for local broadcasters, and the financial dynamics of consolidation, sports rights, and new business models. The conversations blend hands-on experience with real-world examples from publishers, broadcasters, and advertisers, offering actionable takeaways for teams navigating how to monetize local inventory in a m... more
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How many episodes of In the Vicinity are there?
In the Vicinity launched 4 months ago and published 14 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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What guests have appeared on In the Vicinity?
Recent guests on In the Vicinity include:
1. Kyle Roberts
2. Alan Wolk
3. Jason Damata
4. Anthony Campanella
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