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Artwork for I Do Wedding Marketing Podcast

I Do Wedding Marketing Podcast

Nina Addeo
Wedding Industry
Instagram
Pinterest
SEO
Artificial Intelligence
Emerge Event Collective
Email Marketing
Wedding Marketing
Instagram Reels
Website
Tiktok
Sarah Roshan
Marketing
Google
Pricing
Chatgpt
Social Media Trends
Canva
Educational Email Courses
Event Therapy

The I Do Wedding Marketing podcast brings marketing know-how and wedding experience together in one place. This podcast is ideal for wedding industry professionals looking to apply a social media strategy for their brand on their own, or to outsource it.

PublishesTwice monthlyEpisodes219Founded5 years ago
Number of ListenersCategories
MarketingBusiness

Listen to this Podcast

Artwork for I Do Wedding Marketing Podcast

Latest Episodes

AI is changing the way couples search for wedding professionals, and that means wedding businesses need to think differently about the content they create online.

In this episode, I’m joined by Nicole Londono of Lattes for Lunch to break down the re... more

YouTube

Preferred vendor lists can be one of the most powerful referral sources for wedding professionals, but earning a spot on the right lists requires more than simply asking to be added.

In this episode, I am joined by Kevin Dennis, founder of Fantasy S... more

YouTube

There are so many great wedding industry events happening over the next few months, so in this solo episode, I’m sharing the conferences, summits, workshops, and educational opportunities I’m most excited about. Some are virtual, some are in person, ... more

YouTube

If Pinterest has been sitting on the back burner of your marketing strategy, this episode is your sign to take another look.

I'm joined by Pinterest Marketing Strategist Dana Bahr, who spent more than a decade in wedding and event planning before he... more

YouTube

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Recent Guests

Nicole Londono
Founder of Lattes for Lunch, AIO/SEO strategist for wedding pros
Lattes for Lunch
Episode: 218. Blogging with Benefits in an AI World with Nicole Londono of Lattes for Lunch
Kevin Dennis
Founder of Fantasy Sound Event Services; founder of WeddingIQ blog; wedding industry veteran
Fantasy Sound Event Services
Episode: Ep. 217 | The Preferred Vendor List Playbook with Kevin Dennis
Dana Bahr
Pinterest marketing strategist focused on wedding pros
Dana Bahr Pinterest Marketing
Episode: Ep. 215 | Pinterest is Your Secret Marketing Superpower with Dana Bahr
Sarah Roshan
Owner and creative director of Sarah Roshan Photo and Video
Sarah Roshan Photo and Video
Episode: Ep. 212 | How Sarah Roshan Created One of the Most Influential Communities in Weddings
Devon Balicki
Designer focused on strategic web design for florists and event professionals
Design & Devon
Episode: 211. Couples Are Exiting Your Website at These 3 Spots & PLUS How to Fix It with Devon Balicki of Design and Devon
Becca Pountney
UK's leading wedding industry marketing expert, author, and podcaster
Becca Pountney Marketing
Episode: Ep. 210 | What Theme Parks Can Teach Wedding Pros About Marketing with Becca Pountney
Danison Fronda-Tietz
Licensed CPA and founder of Bowtie & Biz, a financial education and mentorship platform for wedding professionals
Bowtie & Biz / Bowtie & Brush
Episode: Ep. 205 | The 5 Pricing Archetypes Every Wedding Pro Falls Into with Danison Fronda-Tietz of Bowtie and Biz
Pearl Farquharson
Founder and Creative Director of Delsie, luxury wedding planning concierge
Delsie
Episode: Ep. 202 | From Mid-Market to Luxury in the Wedding Industry | Pearl Farquharson
Heidi Thompson
Wedding business consultant and coach; founder of The Wedding Business Collective and host of The Wedding Business CEO Summit
The Wedding Business Collective
Episode: Ep. 201 | Planning for What’s Next in the Wedding Industry, with Heidi Thompson

Host

Nina Adio
Host of I Do Wedding Marketing Podcast; focuses on practical marketing strategies for wedding pros.

Reviews

4.9 out of 5 stars from 33 ratings
  • Smart, well-rounded B2B education

    What I love most about Nina’s podcast is that she pairs her industry know-how with a treasure trove of guest experts. Nina is incredibly thoughtful with who she brings on, as well as is intention about the conversations she wants to have. You really could be at any point in your journey as a wedding pro, and learn a great deal by being a regular listener.

    Apple Podcasts
    5
    OFDConsulting
    United States9 months ago
  • Wow

    Such an informative podcast! Thank you Nina for all your guidance!

    Apple Podcasts
    5
    Megakellaa
    United Statesa year ago
  • Impressed by Nina!

    In a world in which we think we’re supposed to value clicks and likes, Nina turns expectations upside down and explains how to play by her rule book… and it all makes total sense. Easy to listen to, relatable, and adapting to the times (her breadth of knowledge on ChatGPT is next level), this should be a staple for your business!

    Apple Podcasts
    5
    LeftEarDud
    United Statesa year ago
  • A must listen for wedding planners

    Helpful, tangible tips for marketing and other wedding industry related topics. I listen weekly!

    Apple Podcasts
    5
    Snow White 129
    United Statesa year ago
  • Highly recommend!

    I love this podcast! Nina shares so much great insight for wedding pros looking to level up their marketing. She also has fantastic guests on and she is a great interviewer. Highly recommend for any wedding pro!

    Apple Podcasts
    5
    Becky Hart
    United States2 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Audience notes the content blends AI insights with wedding-industry specifics, keeping it relevant and actionable.
The show is easy to listen to, with knowledgeable guests and timely topics.
Listeners appreciate the host's practical, guest-driven approach and tangible marketing tips.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Apple Podcasts
#189
Norway/Business/Marketing

Talking Points

Recent interactions between the hosts and their guests.

218. Blogging with Benefits in an AI World with Nicole Londono of Lattes for Lunch
Q: What should wedding pros be blogging about, and how do you determine the right topics beyond just chasing keywords?
Nicole explains that you should start with depth of knowledge, expertise, and your unique perspective, then identify what makes sense for your brand and client base. She suggests ideating with the client first, then using competitors as a guide and finally researching keywords to support the content without losing the core voice.
218. Blogging with Benefits in an AI World with Nicole Londono of Lattes for Lunch
Q: So there's two things I want to ask you about first. One I alluded to with the AIO. But before we get into that, can you tell me a bit about your wedding industry experience?
Nicole outlines over a decade in the industry, starting with a feature-based publication in 2013, moving into blogging and online visibility, and eventually focusing on one-on-one work with wedding pros including photographers, videographers, planners, and venues. She emphasizes how this background informs her brand-centered approach and services.
Ep 178 | Booked Solid: Ron of Ron & Jess Marketing on Turning Wedding Inquiries Into Paying Clients
Q: What kind of value should you provide in follow-ups besides promotion of services?
Provide expert insights relevant to weddings (e.g., timelines, venue considerations, vendor coordination) and offer actionable information that helps simplify their wedding planning process.
Ep 178 | Booked Solid: Ron of Ron & Jess Marketing on Turning Wedding Inquiries Into Paying Clients
Q: How important is speed in responding to new inquiries, and what tools help?
Speed is crucial; vendors should respond within 30 minutes with a quick acknowledgment and within 24 hours with a full response. Templates and automation help, especially when the vendor has limited time.
Ep 178 | Booked Solid: Ron of Ron & Jess Marketing on Turning Wedding Inquiries Into Paying Clients
Q: What should vendors say in that first automated reply to stand out from the crowd?
Lead with a personal connection by referencing something specific from the inquiry (venue, date, or a detail they shared) and set expectations for a quick follow-up, then follow with a more complete response within 24 hours.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
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Frequently Asked Questions About I Do Wedding Marketing Podcast

What is I Do Wedding Marketing Podcast about and what kind of topics does it cover?

This program consistently delivers practical, non-flashy guidance for wedding pros looking to grow through smarter marketing and operations. Across episodes, the focus ranges from concrete social-media tactics (especially Pinterest, Instagram Reels, and evergreen content) to pricing strategies, website conversions, and creating scalable business systems. Guests tend to be seasoned professionals—founders, consultants, and category experts—who share frameworks, step-by-step playbooks, and real-world examples that wedding businesses can implement quickly. A notable thread is the emphasis on human-centered marketing (storytelling, pricing transparency, client experience) paired with efficient processes and a clear revenue path from lead to book... more

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Which podcasts are similar to I Do Wedding Marketing Podcast?

These podcasts share a similar audience with I Do Wedding Marketing Podcast:

1. Design Your Business | Empowering Creative Women Business Owners
2. Own Your Business
3. The Mel Robbins Podcast

How many episodes of I Do Wedding Marketing Podcast are there?

I Do Wedding Marketing Podcast launched 5 years ago and published 219 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on I Do Wedding Marketing Podcast?

Recent guests on I Do Wedding Marketing Podcast include:

1. Nicole Londono
2. Kevin Dennis
3. Dana Bahr
4. Sarah Roshan
5. Devon Balicki
6. Becca Pountney
7. Danison Fronda-Tietz
8. Pearl Farquharson

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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