火花设计思维商业创新
广州火花咨询关于设计思维，关于创新，设计思维创新不止于产品，它是一套解决复杂问题的的方法论，培养创新的能力从每天的点滴开始。让创新成为你流淌的血液，奖终身受益。
| Publishes | Twice weekly | Episodes | 7 | Founded | a month ago |
|---|---|---|---|---|---|
| Language |  ZH-CN | Number of Listeners | Categories | ManagementBusinessMarketing |
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Latest Episodes
你是否把陪跑顾问当成了执行工具人？对内合伙矛盾内耗，对外防备顾问、浪费专业资源，这是中小企业做不大的核心误区。本期播客由设计思维认证导师林文岚分享，拆解中小企业与陪跑顾问的三层信任困境，结合出海真实案例，教你落实 50/50 责任原则，用标准合作流程，让战略伙伴真正赋能企业破局增长。
一只鼠标如何催生风靡全球的设计思维？硅谷大神 + 德国巨头，一场跨洋合作如何点燃斯坦福 d.school、拯救 SAP、点亮欧洲创新？本集用 “跨界老友记” 的方式，拆解设计思维的起源、核心逻辑与真实商业价值，帮你跳出技术内卷，真正学会 “先懂人，再解题”。
企业数据满满、调研不断，创新却始终原地踏步？设计思维培训听着热闹，回到工作完全用不上？这档播客专为企业HR、培训采购与业务管理者量身打造，只讲实战干货，不讲空泛理论。聚焦拆解传统调研误区，深挖用户真实隐性需求，分享能直接落地的实战型设计思维方法，帮企业盘活沉睡数据，转化为精准用户洞察与实打实的创新增长，让企业创新培训不走过场，落地就有实效。
不懂AI瞎布局，只会白白烧钱！本期播客跟着设计思维认证导师余劲飞，拆解企业AI三层落地逻辑，聚焦ODM核心业务人、货、场实战打法，从出海精准获客、AI用户调研造爆款到智能配方提转化，不讲技术堆砌，只讲能落地、见增长的AI生意突围之路。
为什么顶尖设计师与企业家都把同理心视为至宝？从假扮老人体验生活的设计师，到推动社会改变的真实案例，我们一起读懂同理心：不是共情安慰，而是真正看见他人的困境，并用行动创造更美好的世界。
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Apple Podcasts | #146 | China/Business/Marketing |
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