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Heart Before Cart

Talia Wolf

The go-to podcast for marketers who want predictable and scalable growth.

Each week Talia Wolf shows you how to replace best practices, guesswork, hacks and ‘tactic-of-the-week’ thinking with a clear customer-first strategy.

Each episode will show you what meaningful optimization is and how to get there:

Learn how to really understand the people behind the screen; their motivations, emotional ... more

PublishesWeeklyEpisodes24Founded5 months ago
Number of ListenersCategories
MarketingBusiness

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Latest Episodes

Everyone keeps saying marketing has changed forever.

Traffic is disappearing.

AI Overviews are replacing clicks.

Attribution is getting messier.

And marketers everywhere are trying to figure out what actually matters now.

In this episode of Heart B... more

YouTube

Your website used to have one job: convince your visitor to buy. 

But, in the last few years your website has picked up a second job, and you may not have even realized it. 

Your website is no longer the first step in the customer journey. 

It may... more

YouTube

Analytics and attribution have changed.

Buyers are making decisions on Reddit, through AI summaries, YouTube videos, LinkedIn posts, reviews, private communities, and conversations with peers long before they ever land on your website.

And marketer... more

YouTube

CRO has (definitely) changed. 

I’ve been working in optimization for well over a decade, and this is the biggest shift I’ve seen. 

CRO used to be about optimizing what you owned and what you controlled – from your landing pages to your emails. 

Bu... more

YouTube

2021 feels like a lifetime ago.

And in a lot of ways, it is.

But when it comes to landing pages… some things haven’t changed as much as you’d expect.

I’m still seeing the same patterns.

The same decisions.

The same mistakes showing up across pages ... more

YouTube

We recorded this episode years ago (2021).

But I’m still seeing mobile pages making these mistakes, even though:

Mobile traffic has only increased

Attention spans are shorter than ever

Yet landing pages are still designed with mobile as an aftertho... more

YouTube

Zero click marketing is changing how people buy, and most brands are behind.

In this episode, we break down what’s actually happening and what to do next.

Most marketers are feeling it:

Less traffic.

Fewer clicks.

Less control over the customer jour... more

YouTube

Your video content isn’t underperforming because of your hooks, editing, or SEO.

It’s underperforming because it’s built for algorithms… not humans.

Most creators are stuck optimizing for views.

Better hooks.

More edits.

More content.

But despite ... more

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Apple Podcasts
#17
Sweden/Business/Marketing
Apple Podcasts
#242
Sweden/Business

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How many episodes of Heart Before Cart are there?

Heart Before Cart launched 5 months ago and published 24 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Heart Before Cart?

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