
Haamucast is a show where founders and executives share how they’ve built trust, grown their business, and shaped their industry by showing up as themselves online. Hosted by Edward Ford, co-founder of Haamu.io, each short episode features real, practical stories of how leaders use content to drive revenue, build talent pipelines, influence change, and earn attention the right way.
| Publishes | Weekly | Episodes | 27 | Founded | 6 months ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | MarketingBusiness | |||

Guest: Tarja Stephens, Founder @ Leaders of the Future
What happens when you ditch the corporate playbook and start treating LinkedIn like a journal instead of a billboard?
You build real relationships that turn into speaking gigs, partnerships, an... more
Guest: Marjut Sadeharju, Founder & CEO at Splendid
What happens when you stop thinking about personal branding and start thinking about what you can give?
You build a 12,000-person network that actually means something. In this episode of Haamucast... more
Guest: Kira Sjöberg, Co-founder at Goodin
What happens when you hit 40, realize you're not getting any younger, and decide you need a bulletproof career strategy for the AI age?
You pick a lane – and become the expert everyone needs. In this episod... more
Guest: Erica Rankin, Co-founder & CEO at Doozi
What happens when you share the unfiltered reality of entrepreneurship – including the failures?
You build a network that outlasts any single business. In this episode of Haamucast, Edward sits down wi... more
Guest: Frida Ahrenby, CMO at Rillion
What happens when you're a marketer targeting CFOs but your finance team won't touch social media?
You flip the script. In this episode of Haamucast, Edward sits down with Frida Ahrenby, CMO at Rillion, to talk ... more
Guest: Sebastian Mellblom, CEO & Co-founder @ Reveal
What happens when you're building in a sector where museum directors aren't scrolling LinkedIn?
You question everything about founder-led content strategy. In this episode of Haamucast, Edward si... more
Guest: Sari Venäläinen, Co-founder & CEO @ Haamu.io
What happens when you realize executive-led content isn't new at all, just newly appreciated?
You build a company around it.
In this episode of Haamucast, Edward sits down with newly announced H... more
Guest: Samuli, Co-founder at Haamu
What happens when a prominent journalist calls your startup a "bad idea" on LinkedIn?
You accidentally create the best marketing campaign of your career. In this episode of Haamucast, Edward sits down with co-foun... more
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #98 |







Listeners, social reach, demographics and more for this podcast.
| Listeners per Episode | Gender Skew | Location | |||
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| Interests | Professions | Age Range | |||
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Haamucast launched 6 months ago and published 27 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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