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Artwork for Google Ads Strategy Hub

Google Ads Strategy Hub

Sarah Stemen
Google Ads
Google
Youtube
Performance Max
Smart Bidding
Marketing Strategy
Artificial Intelligence
AI Max
PPC
Broad Match
Paid Search
Keyword Strategy
Ad Copywriting
Ad Copy
Dynamic Search Ads
PPC Strategies
Audience Targeting
PPC Advertising
Marketing
AI Overviews

Welcome to The Google Ads Strategy Hub, the podcast for every business owner who wants to take control of their Google Ads. You don't need another generic tutorial. What you need is a plan for your paid search account. Host Sarah Stemen is a Google Ads coach & consultant who specializes in empowering small business owners, entrepreneurs, and marketers to build and manage their own successful Googl... more

PublishesDailyEpisodes109Foundeda year ago
Number of ListenersCategories
MarketingBusinessEntrepreneurship

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Artwork for Google Ads Strategy Hub

Latest Episodes

In this conversation, Sarah Stemen discusses various aspects of Google Ads, focusing on targeting strategies, the importance of clean conversion signals, and common challenges faced by advertisers. She emphasizes the need for strategic targeting and ... more

YouTube

Google Ads is so expensive because it is doing what you asked and the market supports it.

If a single lead costs $150 in a competitive industry like law, HVAC, or B2B software, it’s because a competitor with better conversion rates or a higher life... more

YouTube

In this conversation, Sarah Stemen discusses the impact of AI on Google Ads, particularly focusing on the concept of 'AI layering' and its implications for ad performance. She emphasizes the importance of maintaining human elements in advertising to ... more

YouTube

Google Ads Coaching: How to Fix Rising Ad Costs (Real Client Case Study & Audit)

Are your Google Ads costs surging while lead quality drops? In this video, I take you behind the scenes of a real client audit for an auto repair business to show you e... more

YouTube

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Recent Guests

Brad Gettys
From Adalysis; discussed as a source of additional context
Adalysis
Episode: What Is the New Universal Cart On Google

Host

Sarah Stemen
Host and Google Ads coach & consultant specializing in empowering small business owners, entrepreneurs, and marketers to build and manage their own Google Ads campaigns. Focuses on strategy, coaching, audits, and practical, human-centered approaches to paid search.

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Apple Podcasts
#16
Ireland/Business/Marketing
Apple Podcasts
#231
Ireland/Business

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Frequently Asked Questions About Google Ads Strategy Hub

What is Google Ads Strategy Hub about and what kind of topics does it cover?

This show targets small business owners, marketers, and entrepreneurs who want practical, hands-on Google Ads guidance rather than generic tutorials. Episodes center on coaching-focused strategies, human-driven decision making, and sustainable paid-search plans—from auditing and optimizing campaigns to pricing models, content strategies, and multi-channel approaches. A recurring emphasis is on building confidence to manage ads in-house, leveraging coaching, audits, and-build-train engagements over traditional retainers, while scrutinizing agency practices and AI-assisted shortcuts. Noteworthy threads include clarifying when ads are truly needed, balancing AI with human judgment, and mapping customer journeys to improve long-term results wit... more

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How many listeners does Google Ads Strategy Hub get?

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How many subscribers and views does Google Ads Strategy Hub have?

To see how many followers or subscribers Google Ads Strategy Hub has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to Google Ads Strategy Hub?

These podcasts share a similar audience with Google Ads Strategy Hub:

1. The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
2. Ads Decoded

How many episodes of Google Ads Strategy Hub are there?

Google Ads Strategy Hub launched a year ago and published 109 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Google Ads Strategy Hub?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for Google Ads Strategy Hub?

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How do I access podcast episode transcripts for Google Ads Strategy Hub?

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What guests have appeared on Google Ads Strategy Hub?

Recent guests on Google Ads Strategy Hub include:

1. Brad Gettys

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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