Glamdestina
GlamdestinaEn este podcast analizamos la psicología del consumo detrás de tus marcas de moda y productos de belleza favoritos
| Publishes | Twice weekly | Episodes | 30 | Founded | 3 years ago |
|---|---|---|---|---|---|
| Language |  Spanish | Number of Listeners | Categories | Fashion & BeautyArts |
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Latest Episodes
Cuando todas las marcas hablan de niacinamida, vitamina C o péptidos, el ingrediente deja de ser la ventaja competitiva.
La verdadera diferencia está en la historia que el consumidor decide creer.
En este episodio de Glamdestina analizamos qué narr... more
Hay un dato sobre el K-Beauty en México que casi nadie menciona.
El consumidor ya conoce las marcas. Ya busca los ingredientes. Ya sigue a creadoras que reseñan productos coreanos. Ya compra activamente.
Pero en las importaciones formales de skinca... more
En este episodio analizamos por qué el modelo tradicional de distribución empieza a quedarse corto para las marcas más ambiciosas. Qué tipo de distribuidor se está volviendo más valioso y cuál empieza a ser prescindible. Qué significa esto para los r... more
En este episodio de Glamdestina hablamos de una verdad que muchas marcas beauty todavía no entienden: la belleza no se globaliza, se traduce.
Latinoamérica no es un solo mercado. Es un mosaico de pieles, climas, rituales, salones, farmacias, convers... more
En este episodio de Glamdestina hablamos de una pregunta incómoda para la industria de la belleza: ¿las campañas con influencers realmente venden, construyen comunidad y ayudan a expandir una marca, o solo generan ruido bonito?
A partir del caso fic... more
Antes de que el lujo africano llegara a las pasarelas, ya existían mujeres que entendían el poder de la imagen, la propiedad, el comercio y la presencia.
En este episodio hablamos de las Signares de Senegal, mujeres africanas y afro-europeas de Sain... more
¿Qué pasa cuando dejas de ser una simple comercializadora y te conviertes en la dueña absoluta del mercado?
En los años 60, un grupo de mujeres en Togo llamadas las Nanas Benz construyeron un imperio multimillonario sin levantar una sola fábrica. No... more
¿Cómo pasó una pequeña tienda en A Coruña a convertirse en un titán de más de 35 mil millones de euros anuales?
La respuesta de Zara no está en las pasarelas, sino en los datos. En este episodio desarmamos el "sistema operativo" de Inditex: una máqu... more
Key Facts
Chart Rankings
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #10 |  Mexico/Arts/Fashion & Beauty |
Apple Podcasts | #142 | Mexico/Arts |
Top Fashion & Beauty Podcasts
Audience Metrics
Listeners, social reach, demographics and more for this podcast.
| Listeners per Episode | Gender Skew | Location | |||
|---|---|---|---|---|---|
| Interests | Professions | Age Range | |||
| Household Income | Social Media Reach | ||||
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How many episodes of Glamdestina are there?
Glamdestina launched 3 years ago and published 30 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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