
Every week the founders of CS2, Charlie and Crissy, breakdown the latest GTM AI news, what is working (and not working) in GTM, walk through use cases we are deploying for clients, and interview the best GTM operators. GTM is changing fast and we’re on the front lines with our clients (the likes of Superhuman, Notion, Bloomenergy, Gong, Coursera, Salesloft, Scale AI) every day making sense of it a... more
| Publishes | Weekly | Episodes | 200 | Founded | 7 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | ManagementBusinessMarketing | |||

We have another guest this week! Our GTM Engineering Lead, Xander Broeffle joins us for a conversation on various tools and tech and how they are adapting in today's market.
First, could Zoominfo be back from the dead with their new GTM.ai? Can age... more
This week, we're lucky to be joined by our Chief Analyst and Architect, Alison Rouse!
In the bulk of this episode, Alison walks through how she's used AI for revenue planning for our clients. Together, Charlie, Crissy, and Alison also review 2 socia... more
Fresh out of 2 recent events, Charlie and Crissy are excited to share some tangible AI Use Cases.
After a quick review of events and the current state of GTM content, Charlie and Crissy discuss how good data is foundational to how AI works. Then the... more
We're back at in-person events! This week, Crissy starts by discussing her main takeaways from Winning by Design's Impact Summit.
Then, Charlie shares a LinkedIn post that brings up a familiar argument: Where should GTMEs sit on your team? Does it ... more
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A practical, operations-focused show where two GTM operators dissect the latest in go-to-market strategy, AI tools, and data-driven marketing. Episodes center on building solid foundation—data quality, lifecycle and multi-touch reporting, attribution debates, and how to deploy AI without sacrificing core processes—while sharing real-world client use cases and hands-on tips. The conversations mix strategic frameworks with concrete implementation, emphasizing efficiency, governance, and realistic paths to measurable revenue growth. A notable strength is the candid critique of hype around AI and tooling, paired with actionable guidance for teams navigating rapid GTM changes.
Unique strengths include senior practitioner perspectives from seaso... more
Rephonic provides a wide range of podcast stats for Cooking up GTM. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to Cooking up GTM and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.
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These podcasts share a similar audience with Cooking up GTM:
1. GTM Live
2. The RevOps Review
3. Stacking Growth | The B2B Marketing Podcast
4. The Dave Gerhardt Show (from Exit Five)
5. The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch
Cooking up GTM launched 7 years ago and published 200 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.
Rephonic pulls ratings and reviews for Cooking up GTM from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.
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Recent guests on Cooking up GTM include:
1. Charlie Saunders
2. Crissy Saunders
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