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Artwork for Freelance to Founder

Freelance to Founder

Millo
Freelancing
Business Growth
Entrepreneurship
Work-Life Balance
Leadership
Marketing
Client Relationships
Delegation
Client Management
Time Management
Hiring
Lead Generation
Value-Based Pricing
Networking
Recurring Revenue
Graphic Design
Pricing Strategies
Pricing
Business Strategy
Client Acquisition

Freelance to Founder is a call-in show helping real-life freelancers grow their businesses and escape the feast-famine lifestyle. The podcast is hosted by Preston Lee, a former freelancer who has started, built, and even sold successful businesses of his own. Preston is joined nearly every weekday by other expert founders, freelancers, and entrepreneurs to help you take your solo business to the n... more

PublishesDailyEpisodes622Founded10 years ago
Number of ListenersCategories
EntrepreneurshipBusinessEducationSelf-Improvement

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Artwork for Freelance to Founder

Latest Episodes

Jason is building a business he's proud of, working harder than he ever has — but his kids only ever see him working, and he's afraid he's running out of time to change it. Kevin Rice knows that fear firsthand. He scaled his agency from a garage to a... more

AI just rewrote the rules for getting found, and most freelancers haven't noticed. Charles Gaudet explains how AI tools are quietly building an "expert profile" on every business owner, scraping LinkedIn posts, podcasts, and reviews to decide who get... more

Jordan works remotely and can't seem to shut his brain off—work follows him everywhere, from his bathroom to Bali to a bench under a bridge. Preston and Steven Puri, a former film studio executive and three-time startup founder, break down how to bui... more

Anthony just hired his first two teammates and immediately feels the ground shift under him. Solopreneur instincts don't translate to leadership, and he's not sure where his time should go—sales, training, or growing the business. Preston and Steven ... more

Key Facts

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Recent Guests

Amy Suto
Freelance writer and best-selling author of Right for Money and Power
amysuto.com/power
Episode: Stop Guessing Your Prices, Start Doing This
Jason Fishman
CEO and co-founder of Digital Niche Agency
Digital Niche Agency
Episode: Should You Ever Say 'No' to a Client?
Haley Raymond
PR consultant and publicist
Episode: Free Marketing? Here's the Catch
Hiro Tanaka
Question asker who submitted pricing challenge
Episode: 10X Your Freelance Income
Chanda Costin
Navy veteran, project management professional, business strategist
Build to Blueprint, Momentum Mastery Collective
Episode: Should You Take Less Money Just to Stay Busy?
Noah St. John
The Zero Friction Doctor, author of multiple books, founder of programs around seven-figure strategies
Self-Help/Business Coaching
Episode: The Free Lead System Most Freelancers Ignore
Meredith Cooley
Founder of Page and Purpose, copywriter for educational companies and mentor for teachers
Page and Purpose
Episode: This Changes Everything About Going Solo
Suraj Misra
Freelancer asking about proposals and contracts
Episode: Is Your Proposal Tool Actually Costing You Clients?
Rachel Stone King
Question asker on the episode
Episode: Love Your Craft, but Tired of Business?

Hosts

Preston Lee
Host of Freelance to Founder who introduces topics and guides discussion; founder-turned-entrepreneur.
Clay Mosley
Co-host; provides pricing and business insights; founder of golinus.com.

Reviews

4.6 out of 5 stars from 144 ratings
  • Great show and great host

    This is a great podcast that tackles real issues by those starting a business. Preston is a great host who asks the right questions and keeps the conversation moving along.

    Apple Podcasts
    5
    CooperSP23
    United States7 months ago
  • Hello everyone, I am Sam Harrison from LA, Connecticut. I want to recommend Mr. Brian Stone and his team who has had to deal with these internet swindlers, I lost my entire savings after investing in a cryptocurrency platform, I was told I would gain huge profits from my investment not knowing they were setting me up for a huge scam. If you have had a similar experience, I strongly recommend you contact brienstone02@gmail.com or WhatsApp him +1 (336)257-8835. as they were able to recover all my ... more

    Podchaser
    5
    samharrisonn99
    9 months ago
  • Re-releasing old episodes

    This was one of my favorite podcasts until I noticed that lately they’ve just been re-releasing old episodes under different titles. I’d love some new episodes, but if they’re just repeats then unfortunately I’ll be unsubscribing.

    Apple Podcasts
    2
    Ah1798
    United Statesa year ago
  • Great advice

    Clay and Preston are both very experienced in this field so understand what to avoid and what to embrace. They make the podcast entertaining and lighthearted so it’s always a good listen and full of practical advice.

    Apple Podcasts
    5
    Rehana_M
    United Kingdom3 years ago
  • I listened to a few episodes but the program is only useful for the earliest beginners, not seasoned freelancers who are trying to scale. Each episode starts with 3 minutes of ads. The last episode I listened to was 11 minutes in before they started talking about the topic, and that included a second bank of ads. The advice was, I think, weak. They recommended joining your local Chamber of Commerce and spending $1000 to join a local networking group to find leads. These tips might be ok for ... more

    Podchaser
    2
    kimberly.rotter
    3 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

some listeners dislike repetitive promos and lengthy ad breaks.
guests consistently bring practical insights across freelancing, design, and marketing.
listeners appreciate actionable, real-world coaching and templates.

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Talking Points

Recent interactions between the hosts and their guests.

Stop Guessing Your Prices, Start Doing This
Q: How should Sam set her first price if she's new to freelancing?
Start with a base price informed by expected hours, travel or emotional time, and the complexity of the project, then add a generous buffer (around 30%) for unknowns and possible scope changes; avoid posting rates publicly and use discovery calls to tailor pricing to each client.
Who Should Be Your First Hire?
Q: How do you know when Marcus's offer is strong enough to support an agency model?
Focus on ensuring the price and value align with the cost of the new hire, and design the offering so that the additional revenue generated by the hire covers their cost, with room for profit; plan contingencies and build a scalable framework around business development and leadership rather than simply adding more of the same work.
The $191K Substack That Changed Everything
Q: David asked whether he should stop writing for clients to focus on building his own platform and IP.
Amy advised that the path is not binary; writers can pursue client work while gradually building their own audience and book projects, using Substack as a testing ground and ensuring there is something to sell.
Getting Your Clients to Respect You 100%
Q: Natalie, how do you reposition yourself as a company, not just a person?
Jason suggests framing the agency as the primary value through a clear team-based structure: highlight the roles of account managers, strategists, and creative leads; use bios and case studies to show collective capability; involve team members in webinars and client communications to shift perception from talent to organization; and introduce guardrails and an escalation path to reassure clients that the partnership will be supported by a full company, not just one individual.
Should You Ever Say 'No' to a Client?
Q: Luis or Luis, I'm not sure, says, my clients keep asking for more channels, email, influencers, partnerships, but I'm worried about becoming a, quote, do everything agency. How do you expand your services without diluting your results?
The guest argues to start with audience and client type, build a core niche, and only then add channels or related services that meaningfully complement the core offering; test ideas with current clients and measure impact before broader expansion.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
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Frequently Asked Questions About Freelance to Founder

What is Freelance to Founder about and what kind of topics does it cover?

Freelance to Founder centers on practical, real-world guidance for freelancers building sustainable businesses. Episodes focus on portfolios, proposals, onboarding, pricing, delegation, and scaling—from solo freelancers to small, service-focused agencies. The format blends coaching, live Q&A, and actionable frameworks, often featuring guests who bring hands-on experience with clients, pricing strategies, and team management. Noteworthy is the emphasis on process-oriented systems, transparent pricing, and long-term client relationships, with the hosts providing templates, checklists, and candid field insights that help listeners implement immediately. This show tends to attract ambitious freelancers and small agency owners seeking concrete t... more

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1. The School of Greatness
2. On Purpose with Jay Shetty
3. The Mel Robbins Podcast
4. The Startup Ideas Podcast
5. The StoryBrand Podcast

How many episodes of Freelance to Founder are there?

Freelance to Founder launched 10 years ago and published 622 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on Freelance to Founder?

Recent guests on Freelance to Founder include:

1. Amy Suto
2. Jason Fishman
3. Haley Raymond
4. Hiro Tanaka
5. Chanda Costin
6. Noah St. John
7. Meredith Cooley
8. Suraj Misra

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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