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Artwork for f/22 - Photographer Interviews by VSCO

f/22 - Photographer Interviews by VSCO

VSCO
Photography
VSCO
Wedding Photography
Street Photography
Commercial Photography
Emerging Artists
American Identity
Gallery Installation
Oakland
Mentorship
Celebrity Clients
Trust and Relationships
Networking
Liza Gershman
Art Appreciation
Kincaid Fire
Creative Direction
Sustainable Fashion
SCOPE Art Show
Miami Art Week

Hosted by Zach Hodges from the VSCO team, f/22 is a series where all things photography are brought into focus through conversations with photographers.

PublishesDailyEpisodes17Founded9 months ago
Categories
Visual ArtsArts

Listen to this Podcast

Artwork for f/22 - Photographer Interviews by VSCO

Latest Episodes

In this episode of f/22, Greg Lutze sits down with Bay Area photographer and filmmaker David Godinez in San Francisco to talk about the realities of turning photography into a career.

David shares how he got started, why photography is just his star... more

YouTube

In this episode of f/22, Zach Hodges sits down with Oakland photographers Pablo Circa and Essi Westerman at VSCO headquarters to talk about creating their very first gallery exhibition: Street Stories: Oakland in Focus.

What started as an idea durin... more

YouTube

In this episode of f/22, Zach Hodges sits down with film portrait photographer Lauren Marcelle at Bild Expo in New York City.

Lauren shares her journey from shooting Polaroid as a kid to working in 4x5 and 8x10 large format film. She talks about why... more

YouTube

In this episode of f/22, VSCO co-founder Greg Lutze vsco.co/greg/gallery sits down with Bay Area photographer, filmmaker, and Google computational research creative Brandon Ruffin vsco.co/ruffdraft/gallery to explore how identity, narra... more

YouTube

With nearly two decades of experience behind the camera, Karna Roa has photographed weddings around the world — from the vineyards of California to ceremonies in Tokyo and Morocco. In this episode of f/22, she shares how shooting weddings taught her ... more

YouTube

With nearly two decades of experience behind the camera, Karna Roa has photographed weddings around the world — from the vineyards of California to ceremonies in Tokyo and Morocco. In this episode of f/22, she shares how shooting weddings taught her ... more

YouTube

Greg Lutze, co-founder of VSCO and passionate street photographer, has spent his career blending design, photography, and creativity. In this episode of f/22, Greg opens up about his path from early graphic design work to photography, the origins of ... more

YouTube

Greg Lutze, co-founder of VSCO and passionate street photographer, has spent his career blending design, photography, and creativity. In this episode of f/22, Greg opens up about his path from early graphic design work to photography, the origins of ... more

YouTube

Key Facts

Accepts Guests
Contact Information
Podcast Host

Recent Guests

David Godinez
Bay Area photographer and videographer
Freelance photographer community participant
Episode: S2.E6 – From Photos to Profit: David Godinez on Pricing, Video, and the Real Work
Pablo Circa
Oakland-based photographer, long-term project Legacy Archive
Self-directed project; Oakland Street Photography Collective (collaborator)
Episode: S2.E5 – Pablo Circa & Essi Westerman on Creating Their First Gallery Show
Essi Westerman
Oakland-based photographer and curator
Self-directed projects; co-curator of Street Stories Oakland in Focus
Episode: S2.E5 – Pablo Circa & Essi Westerman on Creating Their First Gallery Show
Lauren Marcelle
Portrait photographer specializing in large format film and Polaroid
Independent photographer
Episode: S2.E4 – Lauren Marcelle on Large Format Film, Portraiture, and Community
Karna Roa
Wedding photographer with 17-year career; president of the Professional Photographers of the Wine Country
KM Photography (kmrphotography.com)
Episode: S2.E2 – Karna Roa on a Viral Wedding Photo and 17 Years of Photography Lessons
Greg Lutze
VSCO co-founder and street photographer
VSCO
Episode: S2.E1 – Greg Lutze on Street Photography, Nostalgia, and Authentic Images
Tom Sanders
Celebrity and longevity photographer, photography professor
Episode: S1.E10 – Tom Sanders on Finding Your Niche in Photography
Martine Severin
A successful commercial and lifestyle photographer with 13 years of experience.
Episode: S1.E9.1 – Martine Severin on Building a Photography Career from Scratch
Kris Kuganathan
Southern California-based photographer known for cityscape and event photography
Freelance photographer
Episode: S1.E8 – Kris Kuganathan on Golden Hour & Night Photography in the City

Host

Zach Hodges
Photographer and host; central to conversations on photography craft, community, and industry trends

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Apple Podcasts
#152
Belgium/Arts/Visual Arts

Talking Points

Recent interactions between the hosts and their guests.

S2.E2 – Karna Roa on a Viral Wedding Photo and 17 Years of Photography Lessons
Q: Maybe just to start us off, tell us about yourself, how you got started, what you do.
Karna describes growing up around photography, early work in Sonoma County, and taking her first wedding at 15, which sparked a lifelong career built on learning through practice, travel, and formal education.
S2.E4 – Lauren Marcelle on Large Format Film, Portraiture, and Community
Q: Can you tell us about Cameras & Coffee and how it started in the Bay Area and expanded to New York?
She describes Cameras & Coffee as a monthly community event to bring people together for photography and coffee, with a focus on inclusivity and uplifting the local photography scene, and notes how she helped expand it to New York through collaboration with Brandon Ruff.
S2.E4 – Lauren Marcelle on Large Format Film, Portraiture, and Community
Q: What drew you to large format film portraiture and how does it differ from other formats you've used?
Lauren explains that large format demands a slower, more deliberate process that changes both her approach and the subject's dynamics, emphasizing one strong image and a careful setup with patience and mentors guiding her.
S2.E6 – From Photos to Profit: David Godinez on Pricing, Video, and the Real Work
Q: How did you get into the photography, videography world?
David describes starting with a curiosity-driven path, moving from stills to video as brands began requesting multimedia content, and learning through experimenting with consumer gear and early blogs.
S2.E2 The Story Behind A Viral Wedding Photo (and 17 Years of Lessons) - f/22 Photographer Interview
Q: What advice would you give somebody who's just getting started in their career in that way?
Karna advises that joining a local association is beneficial for new photographers, providing them with the confidence and network needed to succeed in the industry.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About f/22 - Photographer Interviews by VSCO

What is f/22 - Photographer Interviews by VSCO about and what kind of topics does it cover?

This series centers on photography and the craft of image-making, with conversations that span technical prowess, storytelling, and the evolving role of technology in visual media. Episodes frequently explore identity, culture, and community through the lens of diverse photographers—from street and documentary work to commercial and fashion photography—often highlighting branding, career development, and collaborations with major brands. A notable thread across episodes is the emphasis on authenticity, experimentation, and building networks within the photography ecosystem, as guests share personal journeys, lessons learned, and practical tips for sustaining creative careers in a changing digital landscape.

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f/22 - Photographer Interviews by VSCO launched 9 months ago and published 17 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on f/22 - Photographer Interviews by VSCO?

Recent guests on f/22 - Photographer Interviews by VSCO include:

1. David Godinez
2. Pablo Circa
3. Essi Westerman
4. Lauren Marcelle
5. Karna Roa
6. Greg Lutze
7. Tom Sanders
8. Martine Severin

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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