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Artwork for Ecommerce Coffee Break – The Ecom Marketing & Sales Podcast

Ecommerce Coffee Break – The Ecom Marketing & Sales Podcast

Claus Lauter
E-Commerce
Ecommerce
Shopify
Artificial Intelligence
Customer Experience
Automation
E-Commerce Expansion
Data Analysis
Digital Marketing
European Market
Integration Platforms
Boardroom
Logistics
Sales Strategy
Customer Service
Customer Journey
Digital Transformation
Trademarks
Travel Lifestyle
Payment Methods

If you’re an online seller, ecommerce operator, DTC brand builder, or aspiring ecom entrepreneur, this podcast is for you. Whether you’re launching your first online store, running a growing DTC brand, or managing an established ecommerce store, this show delivers actionable marketing and sales insights to help you build and grow a profitable business. We focus on the tools that matter — from mark... more

PublishesTwice weeklyEpisodes474Founded4 years ago
Number of ListenersCategories
BusinessEntrepreneurshipMarketing

Listen to this Podcast

Artwork for Ecommerce Coffee Break – The Ecom Marketing & Sales Podcast

Latest Episodes

In this episode, we dive into the challenges of selling on Amazon, including gated brands and slow cash flow. 

Aaron O'Sullivan, co-founder of Sellmyselleraccount.co and ecomstores.com, shares how acquiring aged Amazon seller accounts can provide in... more

In this episode, we dive into how AI is reshaping Amazon store management and the critical importance of focusing on profitability over just top-line revenue. 

Jerry Vida, Co-founder of Peak ROAS, shares how his agency helps seven- and eight-figure ... more

In this episode, we unpack bundles and bulk discounts and how they can nudge customers to buy more and boost revenue. 

Katie Keith, Founder and CEO of Barn2 Plugins, shares why most stores struggle to increase average order value and how her new Sho... more

In this episode, we dive into how AI agents are changing customer support (CX) and operations for DTC brands.

Dom Steil, CEO and Founder of StateSet, shares how his platform automates complex tasks like warranty replacements and subscription changes... more

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Recent Guests

Aaron O'Sullivan
Co-founder of ecomstores.com and sellmyselleraccount.co, helping sellers grow their Amazon businesses.
ecomstores.com
Episode: How To Hit $1M Months Selling Hard Gated Brands — Aaron O'Sullivan | Why New Amazon Stores Are Gated, How To Buy Aged Amazon Accounts, The Process Of Selling Amazon Stores, Why Multiple Stores Mitigate Risks, How To Ungate Product Categories Fast (#440)
Jerry Vida
Co-founder of Peak ROAS with significant experience in ecommerce and marketing
Peak ROAS
Episode: How AI Is Changing The Way Amazon Is Managed — Jerry Vida | How AI Is Automating Amazon Optimization, Why Focusing On Profit Is Better Than On Revenue, Why Manual Amazon Tasks Hurt Business Growth, Why Restructuring Accounts Saves 70% Ad Spend (#439)
Katie Keith
Founder and CEO of Barn2 Plugins, with over 20 successful WordPress and WooCommerce tools.
Barn2 Plugins
Episode: How to Increase Shopify Revenue with Bundles and Bulk Discounts — Katie Keith | Why Stores Struggle With AOV, How Bundles Boost Sales and AOV, What Discount Pricing Psychology Works Best, Why B2B Versus B2C Matters, How To Tweak Discount Design (#438)
Nicolas Appert
CEO of Lengow and seasoned entrepreneur with over 25 years in software and digital markets.
Lengow
Episode: How To Succeed In Europe’s Fragmented Ecommerce Market — Nicolas Appert | Why Europe Is 30 Unique Markets, What Marketplaces Exist Beyond Amazon, What True Localization Requires, How To Select The Best Entry Market, What AI Agents Mean For Search (#436)
Giorgio Pagliari
CEO of Spoki, a platform that turns WhatsApp into a marketing, sales, and service powerhouse.
Spoki
Episode: From Chat To Checkout: How WhatsApp And AI Are Shaping The Future Of Ecommerce — Giorgio Pagliara | Why Commerce Shifts To Conversational AI, How AI Creates Personal Shopping Journeys, What Makes WhatsApp Key For Ecom, How Spoki Grew A Brand By 50% (#435)
Gaurav Parvadiya
Founder and CEO of Twinner, with over 15 years in SaaS and eCommerce.
Twinner
Episode: How To Boost Ecommerce Retention And LTV With No-Code Mobile Apps — Gaurav Parvadiya | Why AI Powers E-commerce Growth, Why Retention Beats Acquisition, Why Push Notifications Win, How To Use App Data Smartly, How To Build No-Code Apps (#433)
Noah Wickham
Vice President of Sales and Marketing at My Amazon Guy, helping brands grow on Amazon, Walmart, and Shopify.
My Amazon Guy
Episode: Ecommerce Advertising: A Comprehensive Guide — Noah Wickham | Why Brand Building Is Crucial, Why You Need An Ads Budget, How To Stand Out On Amazon, How To Optimize Your Listings, How To Use Data To Grow Sales, Why Diversifying Channels Is Smart (#432)
Barbara Malisz-Talha
Product Manager at Synder, helping accountants and finance teams streamline workflows through automation.
Synder
Episode: How AI Is Changing Ecommerce Accounting — Barbara Malisz-Talha | What Bad Data Does To Your Finances, Why Multi-Channel Selling Creates Messy Data, How To Use Automation To Clean Up Your Books, Why You Need A Single Source Of Truth For Data (#431)
Robert Khachatryan
Founder and CEO of Freight Right Global Logistics
Freight Right Global Logistics
Episode: What Every Brand Needs To Know About Shipping Costs, Duties, And Returns For Heavy Goods — Robert Khachatryan | Why Brands Should Go Global, Why Bulky Items Add Hidden Costs, Why Taxes And Duties Matter, How Packaging Affects Shipping Costs (#423)

Host

Klaus Lauter
Host of the Ecommerce Coffee Break Podcast, known for his engaging interview style and ability to extract actionable insights from guests.

Reviews

5.0 out of 5 stars from 63 ratings
  • Great insights from real ecommerce experts

    The E-commerce Coffee Break Podcast is consistent, full of helpful information for e-commerce professionals, easy to listen to, and full of information you may not get from a traditional Google search.

    Clauses interview style is friendly, organized, to the point, and informative. He asks great questions, keeps the interview on track, and sticks to his schedule.

    Apple Podcasts
    5
    Cara Ostara
    United States2 months ago
  • Insightful, sharp, and easy to talk to

    Smart questions, smooth flow, and zero fluff. Claus knows how to guide a conversation that’s both valuable and enjoyable. Grateful for the chance to share insights on CRO and the deeper side of business with someone who truly gets ecom.

    Apple Podcasts
    5
    MatthewStafford
    United States4 months ago
  • Commerce Coffee Break in general

    Success is never mono-causal. Success is complex and a constant task.

    The Commerce Coffee Break Podcast is one of the best sources for almost all questions that arise in this area. Claus Lauter and his guests provide a wide range of insights, hints and tips on what to look out for and how to become successful in e-commerce.

    Claus is a very experienced expert with an incredible network of other specialists in this field. Claus himself has worked in large corporations, founded his own company and... more

    Apple Podcasts
    5
    Thomas B (nicht D)
    Germanya year ago
  • Practical and actionable information

    I think this is an amazing podcast! It’s insightful and it’s packed with actionable tips. Things you can put into practice within the ecommerce space.

    Apple Podcasts
    5
    M-M_Tru
    South Africaa year ago
  • A must-listen for every ecommerce professional

    The E-Commerce Coffee Break is the perfect podcast for anyone looking to succeed in the e-commerce space. The topics are always timely and practical. I especially appreciate how complex subjects are explained in a simple way and the many useful tips that can be implemented immediately. An absolute must-listen for anyone wanting to take their online store to the next level!

    Apple Podcasts
    5
    Streamvoyager
    Germanya year ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

The engaging interview style of the host is frequently highlighted as a key strength, allowing for in-depth exploration of relevant topics.
Listeners appreciate the practical and actionable content provided in each episode, making it an invaluable resource for online sellers.
Listeners find the insights shared by expert guests to be not only insightful but also immediately applicable to their own businesses.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

How AI Is Changing The Way Amazon Is Managed — Jerry Vida | How AI Is Automating Amazon Optimization, Why Focusing On Profit Is Better Than On Revenue, Why Manual Amazon Tasks Hurt Business Growth, Why Restructuring Accounts Saves 70% Ad Spend (#439)
Q: What would you say they should leave on their plate and what should they give over to an agency?
Sellers should focus on creative aspects and product knowledge while leaving repetitive tasks like catalog management and promotional scheduling to agencies.
How AI Is Changing The Way Amazon Is Managed — Jerry Vida | How AI Is Automating Amazon Optimization, Why Focusing On Profit Is Better Than On Revenue, Why Manual Amazon Tasks Hurt Business Growth, Why Restructuring Accounts Saves 70% Ad Spend (#439)
Q: How would you sort of order in the rank of the most important tasks that can be done by AI?
The most important tasks include rigorous A-B testing for conversion rates, optimizing copy within listings, and using AI for ad management to streamline efforts.
How AI Is Changing The Way Amazon Is Managed — Jerry Vida | How AI Is Automating Amazon Optimization, Why Focusing On Profit Is Better Than On Revenue, Why Manual Amazon Tasks Hurt Business Growth, Why Restructuring Accounts Saves 70% Ad Spend (#439)
Q: How does relying on manual process actually hurt your business and your growth?
Relying on manual processes limits bandwidth, making it difficult to manage tasks for numerous products efficiently, often leading to growth stagnation.
How to Increase Shopify Revenue with Bundles and Bulk Discounts — Katie Keith | Why Stores Struggle With AOV, How Bundles Boost Sales and AOV, What Discount Pricing Psychology Works Best, Why B2B Versus B2C Matters, How To Tweak Discount Design (#438)
Q: What kind of verticals or industries may not benefit from bulk discounts?
Industries focused on single item sales or those requiring different types of products may not find volume discounts effective.
How to Increase Shopify Revenue with Bundles and Bulk Discounts — Katie Keith | Why Stores Struggle With AOV, How Bundles Boost Sales and AOV, What Discount Pricing Psychology Works Best, Why B2B Versus B2C Matters, How To Tweak Discount Design (#438)
Q: What makes sense in terms of different tiers of discounting for listeners new to this?
Start with your minimum acceptable profit margin and create quantity discounts while avoiding over-discounting.

Audience Metrics

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Frequently Asked Questions About This Podcast

What is This Podcast about and what kind of topics does it cover?

Focused on empowering online sellers, brand owners, and aspiring entrepreneurs, the content frequently highlights actionable strategies for mastering digital marketing and enhancing online sales. Topics commonly explored include e-commerce applications, marketing technology (MarTech), social media strategies, dropshipping, paid advertising, insights on artificial intelligence, and entrepreneurial guidance. The format features interviews with industry experts, providing a mix of practical advice and expert opinions tailored for those involved in e-commerce and digital marketing. The episodes are typically short, making them convenient for listeners looking to gain insights quickly during their daily routines.

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Which podcasts are similar to this podcast?

These podcasts share a similar audience with this podcast:

1. Shopify Masters
2. OPERATORS
3. The Product Boss: Business Coaching for Product-Based Female Entrepreneurs
4. Winning With Shopify
5. The Unofficial Shopify Podcast

How many episodes of this podcast are there?

this podcast launched 4 years ago and published 474 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on this podcast?

Recent guests on this podcast include:

1. Aaron O'Sullivan
2. Jerry Vida
3. Katie Keith
4. Nicolas Appert
5. Giorgio Pagliari
6. Gaurav Parvadiya
7. Noah Wickham
8. Barbara Malisz-Talha

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