
Welcome to The Other 99%—the podcast that gives you a real-world look at what it’s like to build a direct sales business. Join host Lisa Duck, co-host Susan Larimer, and their amazing guests as they share stories, strategies, and smart tips from the everyday direct sellers who are showing up, standing out, and building success on their terms. You’ll hear honest conversations, relatable moments, an... more
| Publishes | Weekly | Episodes | 134 | Founded | 3 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | MarketingBusiness | |||

Nobody wakes up hoping to join another newsletter — so why does "join my list" keep showing up as the CTA? In this episode, Susan Larimer and I kick off a brand new mini-series on email marketing, starting with the thing that actually gets people to ... more
Your company sends emails. Your upline sends emails. So why do you need your own email marketing?
In this episode, Lisa and Susan get into five of the top ten things you're missing if you're not building and nurturing your own email list. They talk ... more
In this episode of the Other 99% four direct sellers sit down for an honest conversation about building a YouTube channel in real life — not the highlight reel version.
Lisa Duck, Susan Larimer, Jen from Craft What Matters, and Evelyn from Purple Es... more
On this weeks episode of the Other 99% we are at part 5 of our mini series on Susan's brand-new workbook. Join Lisa and Susan as they dig into what it really means to live intentionally — saying yes to what fits your mission, vision, and values, and ... more
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Lisa talks about real, practical topics that all sellers can learn from- no matter how big or small your business is
Thanks Lisa for the fabulous podcast. I love how you are going to focus on the reality of how the rest of us find success with our Direct Sales business. The success, the struggles and the tips to staying the course.
Loved your first episode Lisa.
You made me look at my Epicure career and think what do I want and what are my goals as someone else may have different ones than me and that is ok. The important thing is that I value myself and respect myself to follow thru with what I want to achieve for me and not for someone else.
Loving this podcast! It’s real, raw and genuine! Thank you for sharing it with the world! ❤️
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Recent interactions between the hosts and their guests.
Listeners, social reach, demographics and more for this podcast.
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This show spotlights practical, frontline strategies for direct sellers, emphasizing sustainable business practices, personal boundaries, and relationship-driven marketing. Episodes cover topics like time management, authentic social selling, website-based parties, content strategy, and regulatory awareness, often featuring guests who bring hands-on experience from direct sales, real estate, marketing, and mindfulness. The tone is practical and coach-like, with a focus on actionable steps over hype, and recurring sponsor integrations that offer evergreen tools for efficiency. A standout trait is its emphasis on heart-centered approaches and long-term relationship building as keys to growth.
Potential listeners can expect real-world tactics... more
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These podcasts share a similar audience with Direct Sales: the Other 99% Podcast:
1. Elevate Your Direct Sales Business with Kelly Northcott
2. Modern Direct Seller Podcast
3. Direct Sales Done Right
4. Level Up with Debbie Neal
5. Good Content with Shannon McKinstrie
Direct Sales: the Other 99% Podcast launched 3 years ago and published 134 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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Recent guests on Direct Sales: the Other 99% Podcast include:
1. Evelyn Abernathy
2. Sue B. Zimmerman
3. Mia Copeland
4. Kathy Cease Emeigh
5. Stephanie Pressley
6. Emily Munns
7. Sami Bedell-Mulhern
8. Melina Dixon
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