
Welcome to The Other 99%, where we talk about what building a business really looks like behind the highlight reel. Hosts Lisa Duck and Susan Larimer share honest conversations, real stories, practical strategies, and plenty of laughs about the wins, pivots, mistakes, and lessons that come with entrepreneurship. Because success isn’t just about the 1% you always hear about. It’s built every day by... more
| Publishes | Weekly | Episodes | 146 | Founded | 3 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | MarketingBusiness | |||

Your company announces another flash sale, and suddenly you feel like you need to drop everything, create a graphic, send an email and tell every customer. Sound familiar? ☕
This week, Lisa Duck and Susan Larimer are talking about running your direc... more
Ready, set, ho ho ho! 🎄 What are you doing now that your December self will thank you for?
This week, Lisa Duck and Susan Larimer are chatting about getting your business holiday ready while protecting your profits, your energy and your family time... more
We’ve been yapping together on this podcast for years. Talking to our phones by ourselves? That’s a different story. 😂
This week, Lisa and Susan share about their first experiments with “yaps,” short, conversational videos that help people get to k... more
We’re taking a break from business talk and putting a little giggle into your day! 😂
Lisa is Canadian. Susan is American. And apparently, speaking the same language doesn’t mean we always know what the other person is talking about.
In this just-f... more
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Lisa talks about real, practical topics that all sellers can learn from- no matter how big or small your business is
Thanks Lisa for the fabulous podcast. I love how you are going to focus on the reality of how the rest of us find success with our Direct Sales business. The success, the struggles and the tips to staying the course.
Loved your first episode Lisa.
You made me look at my Epicure career and think what do I want and what are my goals as someone else may have different ones than me and that is ok. The important thing is that I value myself and respect myself to follow thru with what I want to achieve for me and not for someone else.
Loving this podcast! It’s real, raw and genuine! Thank you for sharing it with the world! ❤️
Key themes from listener reviews, highlighting what works and what could be improved about the show.
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Apple Podcasts | #151 |
Recent interactions between the hosts and their guests.
Listeners, social reach, demographics and more for this podcast.
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This show centers on how small business owners and direct sellers navigate real-world challenges beyond the highlight reels. Hosts share honest conversations, practical strategies, and relatable stories about building customer relationships, authentic branding, and sustainable growth. Episode topics consistently lean into hands-on tactics like CRM usage, email marketing as a sales system, personal branding, and staying customer-centric while avoiding overly promotional vibes. Noteworthy is the emphasis on boundaries, intentional life/work design, and transforming one-time buyers into lasting communities, making it helpful for listeners seeking actionable, realistic guidance.
A standout angle is the hosts' focus on practical, repeatable sys... more
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These podcasts share a similar audience with this podcast:
1. Modern Direct Seller Podcast
2. Direct Sales Done Right
3. The Direct Selling Accelerator Podcast
4. Level Up with Debbie Neal
5. The Melanie Mitro Show
this podcast launched 3 years ago and published 146 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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Recent guests on this podcast include:
1. Evelyn Abernathy
2. Sue B. Zimmerman
3. Mia Copeland
4. Melina Dixon
5. Kathy Cease Emeigh
6. Stephanie Pressley
7. Emily Munns
8. Sami Bedell-Mulhern
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