当你红了
姜旭《当你红了》是一档研究IP的播客，发现IP、记录IP、鼓励IP。每一期节目会邀请IP、操盘手、MCN老板或者平台运营聊一聊有关IP的一切。比如IP的成长路径，IP操盘手如何帮企业家类型创作者做好短视频，MCN老板如何更好和IP合作，平台运营是如何看待创作者等等。 主播姜旭，十年“IP鼓励师”，做过大厂的创作者运营、制作人，也做媒体的编辑、商务，工作只干一件事“识别IP并和IP合作“。 *本播客发言不代表所在公司立场与观点，联系请添加微信dangnihonglejiangxu
| Publishes | Weekly | Episodes | 27 | Founded | 6 months ago |
|---|---|---|---|---|---|
| Language |  ZH-CN | Number of Listeners | Categories | BusinessMarketing |
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Latest Episodes
【时间轴】
[00:00-02:48] 自媒体之路：从大厂离职到内容创作者的转变
●我在大厂工作十年后主动选择裸辞，没有狗血剧情，就是想换个活法
●离职不是因为一定要做自媒体，而是不想继续重复性的工作状态
●30岁这个节点，我开始思考什么是比赚钱更重要的东西
[02:49-05:42] 大厂工作与社会脱节的反思
●大厂就像”楚门的世界”，食堂、班车、免费晚餐，让你活得很舒服却与社会隔绝
●在西北旺、西二旗，周围全是互联网人，构成高度同质化的社交圈
●我意识到长期在这样的环境里，视... more
【时间轴】
[00:00 – 02:56] AI写作与编程式写作的奥秘
我请到葬爱咸鱼聊AI写作，发现我们都在用AI写播客提纲和笔记
我吐槽AI爱打比方、总搞错数字，写出来的都是”正确的废话”
咸鱼一针见血指出问题根源：缺乏原创信息输入
[02:56 – 06:35] AI生成内容的差异性与编程式写作解析
我好奇问：同样的输入，AI会给出相同答案吗？
咸鱼解释：每次生成都有细微差异，但大方向一致
他定义编程式写作：像工程管理一样拆解任务，先提纲后全文
[06:35 – 10:5... more
本期嘉宾是前阿里高级内容营销专家、现独立IP操盘手班叔，分享了他如何将十年大厂经验与AI工具深度结合，高效打造真实、有温度的个人IP。他提出“人情练达即文章”，强调从素人到IP，核心不是流量套路，而是挖掘每个人身上的“信任点”。他还揭秘了如何用AI做人格访谈、提炼人生主线，甚至打造“一人AI市场部”。
【时间轴】
00:00 AI内容创作与IP操盘手的实践分享
●我看到了班叔用AI做内容的分享，邀请他来聊聊如何为个人IP注入灵魂。
●我过去十年在阿里做内容营销，现在把品牌逻辑平移到个人IP上... more
做播客真的不是“聊聊天”那么简单！这期和「排排坐吃果果」主播零蛋的对谈，我们从选题踩坑聊到嘉宾翻车，从剪辑心法说到商业化尝试。如果你也好奇：素人能不能做播客？小众赛道有没有机会？怎么让不善表达的专家开口说话？这期全是真实经验，没有套路鸡汤。我们一起讨论：内容创作这条路，怎么走才不焦虑、不内耗，还能交到高质量朋友？
【时间轴】
00:00 水果播客的创意与商业探索
01:38 从水果社群到播客：探索内容创新与农业知识分享
04:24 播客定位与自媒体发展探讨
05:38 水果播客：风味、农人与... more
Chart Rankings
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #43 | China/Business/Marketing |
Apple Podcasts | #177 |  Singapore/Business/Marketing |
Audience Metrics
Listeners, social reach, demographics and more for this podcast.
| Listeners per Episode | Gender Skew | Location | |||
|---|---|---|---|---|---|
| Interests | Professions | Age Range | |||
| Household Income | Social Media Reach | ||||
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当你红了 launched 6 months ago and published 27 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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