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CRO CRIME

IRIDE®

Le opinioni mentono, il design tradisce. Ma i conversion killer tornano sempre sulla scena del crimine. Anche nella tua. CRO CRIME è il podcast di Angelo Antonio Annibaldis, CEO di IRIDE, agenzia digital fondata nel 2014 per scovare i serial killer dei business digitali. Segui CRO CRIME e scopri, puntata dopo puntata, chi sta uccidendo il tuo e-commerce.

PublishesWeeklyEpisodes5Foundeda month ago
Language
Italian
Number of ListenersCategories
BusinessMarketing

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Artwork for CRO CRIME

Latest Episodes

Due scene del crimine a migliaia di chilometri di distanza, ma con lo stesso killer.

L’arma del delitto era sotto gli occhi di tutti, ogni giorno, su ogni pagina e in ogni schermata.

Eppure nessuno è riuscito a trovarla.

40 milioni di dollari div... more

Il più grande retailer del mondo ha costruito il checkout del futuro. Zero click, zero frizione, tutto in un unico flusso, ma con un conversion rate tre volte più basso.

Il team ha staccato la spina dopo cinque mesi e l’errore che ha fatto, probabi... more

Gli utenti entravano, cercavano i prodotti e poi sparivano. Chi è il colpevole?

Il team pensava fosse colpa del catalogo, ma il vero killer era nascosto nell’ombra. Rimuoverlo ha aumentato le vendite del 28%.

Ne parla Angelo Annibaldis, CEO di IRID... more

Due landing page identiche. Stesso design, stesso copy. Ma una vendeva l’8% in più dell'altra. Nessuno vedeva la differenza, perché la differenza non si vedeva.

Ne parla Angelo Annibaldis, CEO di IRIDE, nel primo episodio di CRO Crime: il podcast in... more

CRO CRIME è la prima serie podcast investigativa che scopre chi sta uccidendo il tuo e-commerce. Iscriviti ora e impara le tecniche per difenderti da questi veri e propri serial killer!

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Apple Podcasts
#43
Italy/Business/Marketing

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How many episodes of CRO CRIME are there?

CRO CRIME launched a month ago and published 5 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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