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Artwork for "Crack the China Code" Podcast

"Crack the China Code" Podcast - Rossella Pfundt

Rossella Pfundt

Crack the China code is a podcast dedicated to helping European tourism-related business owners and European consumer product businesses to unlock the Chinese outbound tourism market and the Chinese eCommerce market. I am Rossella Pfundt, and I hold an MBA from the Fudan University in Shanghai, I have worked for more than a decade as a China market expert. I have helped a lot of businesses and ass... more

PublishesWeeklyEpisodes26Founded2 years ago
Number of ListenersCategories
BusinessEntrepreneurshipManagement

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Artwork for "Crack the China Code" Podcast

Latest Episodes

In this episode, Jay Munro Michell from the European Tourism Association (ETOA) joins me to dive into essential insights for owners or managers of high-quality tourism-related businesses in Europe, aiming to thrive with the return of Chinese luxury t... more

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a month ago

In this episode, I will break down for you, as an owner or manager of a high-quality tourism-related business in Europe, indispensable insights to thrive with the RETURN of Chinese luxury Travelers in Europe in the new year 2024. Are Chinese traveler... more

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3 months ago

​Uncover in this episode the secret insights from the market research done by renowned research institutions like the European Travel Commission and Alipay mobile payment about these new travelers coming to Europe and discover how to use these latest... more

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5 months ago

Get ready to uncover the latest confidential market research knowledge from renowned consulting firms on the return of Chinese luxury travelers to Europe in 2023. more

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8 months ago

In this episode, I will break down for you, as an owner or manager of a high-quality tourism-related business in Europe, all the relevant insights about the latest wave of Chinese outbound tourists returning to Europe in 2023. What is the impact of C... more

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9 months ago

Get ready to uncover in this episode whether Chinese visitors who have returned to Europe since the May Holiday are the ideal target segment for your high-quality business. In this episode, we will explore whether this new wave of Chinese visitors de... more

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a year ago

Uncover in this episode the latest insights on the first wave of Chinese outbound tourists returning to Europe in 2023. As a high-quality tourism-related business in Europe, youre seeking to increase revenue, offset rising energy costs, and decrease ... more

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a year ago

In this episode, I will break down for you an owner or manager of a high-quality tourism-related business in Europe all the relevant insights about the latest insights on the first wave of Chinese outbound tourists returning to Europe in 2023 more

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a year ago

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Reviews

5.0 out of 5 stars from 169 ratings
  • So good!

    Sara is truly great at what she does! She is straight forward, honest and super real. I love that she delivers so much wisdom + information without any fluff. You can take what Sara says, apply it to your biz/life and see shifts happen. Loving this podcast so much!!!

    Apple Podcasts
    5
    smith Uwe.
    Germany2 years ago
  • Encouragement

    The content of this podcast is so inspiring. I love that this podcast encourages us, small business owners, to step up and go for this amazing market of Chinese consumers

    Apple Podcasts
    5
    Stefan$
    Germany2 years ago
  • A new business perspective

    I love this podcast for the gold nuggets it gives small business owners like me. I get a world of new possibilities for my business in every episode I listen to. Thanks

    Apple Podcasts
    5
    Karl1047
    Germany2 years ago
  • Highly recommended

    A must-listen for all European tourism and retail entrepreneurs. Rossella’s podcast is an inspiration yet very grounded. She offers wisdom in a very accessible way. She has so much knowledge about the Chinese consumer market and shares it openly in this podcast. Listen and you'll see.

    Apple Podcasts
    5
    Mox88EE
    United Kingdom2 years ago
  • Excellent!!

    Amazing Podcast!

    Apple Podcasts
    5
    Wmorr_TT
    United Kingdom2 years ago
  • Amazingly inspiring

    Rossella really knows how to give us a push in a loving and caring way: get out there and start to get into this amazing market of Chinese consumers – the world’s top spenders! Thanks for all the inspiration

    Apple Podcasts
    5
    Tleetwin00
    United Kingdom2 years ago
  • Approachable Business Advice

    The content is obviously so valuable and helpful, but I think what makes Rossella’s “Crack the China code” podcast standout is it’s approachable for the everyday business person. I feel like I can take the insight she provides and actually apply it to where I am in my business today.

    Apple Podcasts
    5
    Honnin_www
    United Kingdom2 years ago
  • Inspiring!

    Great content that shows how to get started with this amazing target segment. Thank you so much!

    Apple Podcasts
    5
    Neonsally@01
    United Kingdom2 years ago

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