The CPG Guys
Peter V.S. Bond & Sri RajagopalanCPG & FMCG eCommerce industry icon Sri Rajagopalan & consumer loyalty guru Peter V.S. Bond explore how brands and retailers understand and engage with consumers in-store, online and everywhere in between. cpgguys.com
| Publishes | Daily | Episodes | 582 | Founded | 6 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | Business NewsMarketingBusinessNews | |||
Listen to this Podcast
Latest Episodes
Each week, the CPG Guys will riff on the hottest topics in the world of omnichannel commerce.
This week’s topics:
• Coca-Cola names first Chief Digital Officer
• Stratably State of retail Media Report
• Walmart org changes
• Consumer spending repo... more
The CPG Guys are joined in this episode by Liz Roche, VP for Media and Measurement at Albertson's Media Collective, the retail media division of the Albertsons Companies.
This episode was recorded in Las Vegas Nevada at CES 2026.
Find Liz Roche on ... more
The CPG Guys are joined in this episode by Khurrum Malik, VP of Business and Customer Marketing at Walmart Connect, the retail media arm of Walmart Inc.
The episode was recorded in the Walmart Connect Studio in the Aria Resort.
Follow Khurrum on Li... more
Each week, the CPG Guys will riff on the hottest topics in the world of omnichannel commerce.
This week’s topics:
• Omnicom post-IPG Close
• Albertsons Media Collective introduces in-store digital will store-match control measurement
• Walmart and... more
Key Facts
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Reviews
- Great InsightfulContent, hosts are overly self promotional though.
Really love the interviews and the guests that the CPG guys bring on. It’s amazing what connections they have and how they’re able to get them on the show. They’ve built a solid platform.
My only criticism is that the guys are wayyyy too self promotional (especially ay at the top of the show). They’re allowed to be proud of their work and their families, but it’s too much sometimes.
Keep up the good work and practice some humility 🙂
Apple Podcasts4Joe_Russell
United States10 months ago - Super Bowl
Great Super Bowl analysis. You guys, I mean, CPG Guys, are the best!
Apple Podcasts5fan of all things disneyUnited Statesa year ago - Love these Guys!!
Everything I know about Retail Media Network is from CPC Guys and their conversation with the leading people from the industry is so real..
Apple Podcasts5MeherPatelUnited States2 years ago - Sri and Team Are Changing The Corporate Game
So much corporate information has been not available to the outside world unless you were on the inside. This podcast is bringing info to the masses about careers and challenges in the CPG and retail space to elevate everyone access to knowledge. I love what The CPG Guys are doing!!
Apple Podcasts5StevenHCarrollUnited States2 years ago - Entertaining, insightful, and actionable!
If you’re looking to stay informed on the latest in an ever-evolving CPG landscape, you’ve come to the right place! Engaging conversations, actionable tips, and insights into the industry abound - I truly cannot recommend The CPG Guys enough! 🔥
Apple Podcasts5ASoberingUnited States3 years ago
Listeners Say
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Chart Rankings
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Apple Podcasts | #71 | United States/Business/Marketing |
Apple Podcasts | #82 |  Canada/Business/Marketing |
Apple Podcasts | #144 |  United Kingdom/Business/Marketing |
Apple Podcasts | #126 |  France/Business/Marketing |
Apple Podcasts | #140 |  Australia/Business/Marketing |
Apple Podcasts | #22 |  Switzerland/Business/Marketing |
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Frequently Asked Questions About The CPG Guys
What is The CPG Guys about and what kind of topics does it cover?
Focused on the consumer packaged goods (CPG) and fast-moving consumer goods (FMCG) sectors, this podcast examines the ways brands and retailers adjust to evolving consumer behavior and market dynamics. Episodes frequently feature insights from industry experts discussing trends in eCommerce, digital advertising, and shopper engagement, particularly in light of recent technological advancements and shifts in consumer preferences post-COVID. Unique in its approach, the discussion balances practical strategies and innovative ideas aimed at enhancing customer experiences and driving brand loyalty.
Regularly featuring high-profile guests from leading organizations, the topics span a wide range of relevant themes such as omnichannel strategies, ... more
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How many listeners does The CPG Guys get?
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Which podcasts are similar to The CPG Guys?
These podcasts share a similar audience with The CPG Guys:
1. Prof G Markets
2. The Journal.
3. The Prof G Pod with Scott Galloway
4. Pivot
5. All-In with Chamath, Jason, Sacks & Friedberg
How many episodes of The CPG Guys are there?
The CPG Guys launched 6 years ago and published 582 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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What guests have appeared on The CPG Guys?
Recent guests on The CPG Guys include:
1. Sarah Marzano
2. Sarah Cunningham
3. Chris Riegel
4. Chris Jones
5. Allen Warch
6. Chad Waetzig
7. Justin Bajan
8. Angela Martin
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