The CPG Guys
Peter V.S. Bond & Sri RajagopalanCPG & FMCG eCommerce industry icon Sri Rajagopalan & consumer loyalty guru Peter V.S. Bond explore how brands and retailers understand and engage with consumers in-store, online and everywhere in between. cpgguys.com
| Publishes | Daily | Episodes | 613 | Founded | 6 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | MarketingNewsBusinessBusiness News | |||
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Latest Episodes
The CPG Guys are joined in this episode by Jason O’Toole, Head of Connected Commerce & Media, and Katie Tripodi, Director of US Digital Merchandising and eCommerce Expansion at Gildan, a leading manufacturer of everyday basic apparel. The Company’s p... more
The CPG Guys are joined in this episode by Greg Brown, SVP of Innovation for the DAS Group of Agencies at Omnicom. Greg joins to share key themes coming from the 2026 SXSW which dedicates itself to helping creative people achieve their goals. Founded... more
Each week, the CPG Guys will riff on the hottest topics in the world of omnichannel commerce.
This week’s topics:
• Amazon FBA Surcharge
• Container Store gets a new owner
• Kristin Wolf promoted at Ulta
• Home Depot's new CTO
CPG Guys Website: h... more
The CPG Guys are joined in this episode by Kim Lefko, SVP and Chief Marketing Officer at Ace Hardware, which has over 5,000 stores around the world with the majority of those stores independently owned and operated by local entrepreneurs.
Follow Ki... more
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Reviews
- Great InsightfulContent, hosts are overly self promotional though.
Really love the interviews and the guests that the CPG guys bring on. It’s amazing what connections they have and how they’re able to get them on the show. They’ve built a solid platform.
My only criticism is that the guys are wayyyy too self promotional (especially ay at the top of the show). They’re allowed to be proud of their work and their families, but it’s too much sometimes.
Keep up the good work and practice some humility 🙂
Apple Podcasts4Joe_Russell
United Statesa year ago - Super Bowl
Great Super Bowl analysis. You guys, I mean, CPG Guys, are the best!
Apple Podcasts5fan of all things disneyUnited Statesa year ago - Love these Guys!!
Everything I know about Retail Media Network is from CPC Guys and their conversation with the leading people from the industry is so real..
Apple Podcasts5MeherPatelUnited States2 years ago - Sri and Team Are Changing The Corporate Game
So much corporate information has been not available to the outside world unless you were on the inside. This podcast is bringing info to the masses about careers and challenges in the CPG and retail space to elevate everyone access to knowledge. I love what The CPG Guys are doing!!
Apple Podcasts5StevenHCarrollUnited States3 years ago - Entertaining, insightful, and actionable!
If you’re looking to stay informed on the latest in an ever-evolving CPG landscape, you’ve come to the right place! Engaging conversations, actionable tips, and insights into the industry abound - I truly cannot recommend The CPG Guys enough! 🔥
Apple Podcasts5ASoberingUnited States3 years ago
Listeners Say
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Chart Rankings
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Apple Podcasts | #64 | United States/Business/Marketing |
Apple Podcasts | #219 |  United Kingdom/Business/Marketing |
Apple Podcasts | #104 |  France/Business/Marketing |
Apple Podcasts | #68 |  Spain/Business/Marketing |
Apple Podcasts | #101 |  India/Business/Marketing |
Apple Podcasts | #107 |  Mexico/Business/Marketing |
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Frequently Asked Questions About The CPG Guys
What is The CPG Guys about and what kind of topics does it cover?
The show centers on how consumer-packaged goods brands, retailers, and media platforms align around the consumer journey across in-store and digital touchpoints. Conversations repeatedly explore omnichannel strategy, retail media, data-driven decisions, and how AI and technology are shaping go-to-market, pricing, and storytelling in the CPG space. Notable is the mix of veteran industry hosts sharing practical frameworks with guest leaders from major brands, retailers, and agencies, often anchoring discussions in real-world case studies and cross-functional collaboration. This combination of hands-on insights, forward-looking technology talk, and access to senior executives makes it a strong resource for listeners aiming to improve growth, e... more
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Which podcasts are similar to The CPG Guys?
These podcasts share a similar audience with The CPG Guys:
1. The Journal.
2. WSJ What’s News
3. The Prof G Pod with Scott Galloway
4. WSJ Your Money Briefing
5. Prof G Markets
How many episodes of The CPG Guys are there?
The CPG Guys launched 6 years ago and published 613 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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What guests have appeared on The CPG Guys?
Recent guests on The CPG Guys include:
1. Kim Lefko
2. Doug Baker
3. Vassili Samolis
4. David Gottlieb
5. Jeff Wrona
6. Oksana Sobol
7. Craig Slavtcheff
8. Patricia Corsi
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