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Confessions of a Higher Ed CMO — with Jaime Hunt

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Confessions of a Higher Ed CMO is like a conference in a podcast, offering a blend of professional wisdom, innovative ideas, and personal anecdotes. Whether you're a higher ed marketer, a faculty member curious about the behind-the-scenes of university branding, or just someone with an interest in the intersection of education and marketing, the podcast is your gateway to the lesser-known narrativ... more

PublishesTwice monthlyEpisodes99Founded3 years ago
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BusinessMarketingManagement

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Latest Episodes

Jaime Hunt sits down with Kerry Salerno, Chief Marketing and Communications Officer at Babson College, to explore the power of data-driven marketing. Together, they dive into how Kerry's team leverages impact reports and key performance indicators (K... more

‍In this episode of Confessions of a Higher Ed CMO, host Jaime Hunt sits down with Anne Peters, Chief Marketing and Communications Officer at UTSA, to explore what it really means to “raise the profile” of a university. Spoiler alert: it’s not just a... more

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Jaime Hunt welcomes back data strategist and higher ed consultant Joshua Dodson for a candid and practical discussion on data analytics in higher education. From redefining what makes data “good” to debunking common misinterpretations in marketing re... more

YouTube

Jaime welcomes Camryn Simpson and Blake Mischley of MeetYourClass to break down insights from their newly released 2025 College Decision Playbook. The conversation dives deep into the shifting priorities of Gen Z students—from major-first decision-ma... more

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Reviews

5.0 out of 5 stars from 43 ratings
  • Must-listen for all highered marketers

    Each episode of Jaime Hunt’s podcast brings valuable insights from leading higher education experts across a broad spectrum of marketing and communications — from branding and social media to licensing, marketing and more. Jaime and her guests also cover issues related to performance, work-life balance, leadership, management, and personal and professional development — all important topics for any higher ed leader or aspiring leader. Five stars and a must listen!

    Apple Podcasts
    5
    andrewcareaga
    United States2 years ago
  • A must listen for higher-ed marketers

    "Confessions of a Higher Ed CMO" is a real game-changer in the podcast world. Jaime Hunt brings a fresh, down-to-earth perspective to university marketing that’s both enlightening and totally relatable. It’s a must-listen for anyone in the higher ed scene looking for some genuine insights and a bit of inspiration.

    Apple Podcasts
    5
    ChrisJR1983
    United States2 years ago
  • Higher Ed Gold Mine

    The breadth of guests interviewed and their extensive experience makes this my go-to podcast for the latest thinking in higher ed marketing ( and marketing in general!).

    Apple Podcasts
    5
    Griffin aka griffylamps
    United States2 years ago
  • One of the most insightful marketing podcasts anywhere

    I listen to LOTS of marketing and higher ed podcasts and the guests and conversations that Jaime has on this show are some of the most insightful and inspirational that I have found anywhere.

    Thanks for all the epic content you keep creating and already looking forward to the next episode!

    Apple Podcasts
    5
    Brian W. Piper
    United States2 years ago
  • Relevant, Insightful Conversations

    Jaime curates conversations with a wide variety of guests on some of the most pressing topics for higher ed marketing leaders. This is a must-listen for current and aspiring head marketers, and anyone who wants to better understand marketing in higher education.

    Apple Podcasts
    5
    LizGross144
    United States2 years ago

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Which podcasts are similar to Confessions of a Higher Ed CMO?

These podcasts share a similar audience with Confessions of a Higher Ed CMO:

1. The Application with Allison Turcio
2. Higher Ed Pulse
3. Talking Tactics
4. The Higher Ed Marketer
5. Confessions of a Higher Ed Social Media Manager

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Confessions of a Higher Ed CMO launched 3 years ago and published 99 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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