Churn Flags: Real time retention experiments with SaaS growth leaders
Nikki Elbaz | Retention and expansion strategist for mature SaaS companiesMost retention plays kick in when an account already has one foot out the door. The real win is earlier — the moment a happy customer starts weighing whether to stay, long before anything trips an at-risk dashboard. Every episode, host Nikki Elbaz hands a SaaS leader one real piece of customer feedback — a 3-star review, a Reddit rant, a survey response — traces it to one of the nine Change Flags ... more
| Publishes | Twice monthly | Episodes | 4 | Founded | 3 months ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | MarketingBusiness | |||
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Latest Episodes
Every SaaS team knows this churn: a user leaves over something your product already does. Most CS teams reply – accurately – that the feature exists and the docs are right there. Meanwhile, the customer's already gone.
In this episode, we take one r... more
When AI resets what buyers assume your product can do, your most loyal accounts are the last to hear you kept up, and the budget that used to fund you gets re-line-itemed to "AI." Nikki sits down with Michelle Green, Director of Product at Cohley, to... more
This G2 review looks like a feature request and… it is. Paperform co-founder Diony McPherson kills my flag diagnosis two minutes into the episode, then drops another one right into my lap. We run through three experiments to address the flag — a rena... more
Peek behind the scenes at the retention moves that earn their place in the playbook of $50M+ ARR SaaS – the ones lifecycle flowcharts and QBR reviews miss.
Every episode, host Nikki Elbaz hands her guest a real piece of customer feedback – a 3-star ... more
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this podcast launched 3 months ago and published 4 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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Recent guests on this podcast include:
1. Anand Vatsya
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