这是一档由跨境营销从业者主持的谈话类节目。每一期,我们都将邀请和你一样的跨境人,聊一聊这些年做跨境电商和品牌出海的那些事儿。在节目中,收获出海的灵感,听到有趣或心酸的故事。
Publishes | Weekly | Episodes | 46 | Founded | 2 years ago |
---|---|---|---|---|---|
Language | ZH-CN | Number of Listeners | Category | Technology |
比起往年的CES展会,具有中国背景的品牌的布展总量和新布展商数量迅速增加。看到的现象是,亚马逊卖家、淘系品牌、“抖”品牌都在出海。他们虽在全球化的路径上选择着不同的路径,却都在不约而同地朝着品牌出海的方向耕耘。本期,我们邀请到了Newme创始人顾俊George重新做客出海进行时,从展会出发,聊聊中国企业出海的新现象、现状与困境、创新与趋势和对本地化的认知革新。 more
Jackie拥有丰富的外贸、联盟营销、众筹、独立站和初创科技公司从0-1的冷启动经验。喜欢研究海外营销和商业模式的他,通过钻研各种海外专家付费教程、学习渠道和高质量圈子,纯自学海外DTC模式。节目中,我们聊了聊打造DTC品牌的核心要素、海内外DTC模式的运营差异和初创硬件产品创业的闭坑指南。 more
本期节目,我们邀请到了出海品牌Velotric的前海外营销负责人& 联合创始人Ted。Ted在消费出海有7年的整合营销经验,曾做过多个消费硬件公司的海外营销营销负责人。 more
情绪的定义不仅取决于生理体验,它还被人们的评价和赋予它的意义所影响。情绪营销在我们的生活场景当中比比皆是,在海外市场,也不例外。 more
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很多集都听了好几遍,DTC菜鸟学到很多!谢谢Nicole&Mag.你们好棒!嘉宾也好棒!
你们节目内容很不错,应该面向大众,不只是相关从业者,一边中文夹英文的输出。不是从业者听着很不舒服。虽说我也曾经是一名外企工作者。
获益匪浅,眼界被打开了
出海的年轻人,新鲜的人、货、场👍🏻cool
推薦給所有好奇中國出海客戶的聽友來收聽!不一樣的思維,角度!打開你的格局
Apple Podcasts | #166 | United Kingdom/Technology |
Apple Podcasts | #26 | China/Technology |
Apple Podcasts | #168 | Hong Kong/Technology |
Apple Podcasts | #233 | Ireland/Technology |
Listeners, engagement and demographics and more for this podcast.
Listeners per Episode | Gender Skew | Engagement Score | |||
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Primary Location | Social Media Reach |
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出海进行时 launched 2 years ago and published 46 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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