Brandy, briefy, budgety
MédiářDynamický týdeník o marketingu uvádějí Ondřej Aust a David Brada
| Publishes | Weekly | Episodes | 63 | Founded | 3 years ago |
|---|---|---|---|---|---|
| Language |  Czech | Categories | MarketingBusiness | ||
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Latest Episodes
Matador reklamy Josef Havelka nabízí netradiční projekt Advertising Expendables. A také pohled na neutěšený stav byznysu síťových agentur.
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• Každé ráno novinky e-mailem: přihlaste si newslett... more
Někdejší zakládající šéfredaktor českého Forbesu se vrhl do vlastního projektu a za čtvrt roku splnil letošní cíl. Přibližuje, jak zásadní interview vznikalo, s kým tvoří, proč nechce zůstat jen u podcastu a proč vůbec začal dělat na sebe.
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Hlavní marketér finančního domu Uniqa popisuje, proč opakovaně přistupuje ke "kreativní destrukci" svého týmu, odměňování na základě strategických priorit i o tom, proč a jak se mění přístup značky k využívání mediatypů.
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Šéfka mediální agentury ze skupiny KKCG přibližuje hospodaření i novinky v týmu, mluví o vývoji cen a zásahu mediatypů (včetně měření sledovanosti mimo domov), koncentraci mediálního trhu i o budoucnosti mediálních agentur.
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Apple Podcasts | #37 |  Russia/Business/Marketing |
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| Gender Skew | Location | Interests | |||
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How many episodes of Brandy, briefy, budgety are there?
Brandy, briefy, budgety launched 3 years ago and published 63 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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