
Host Sarah Levinger breaks down the advanced neuromarketing secrets of 9-figure brands (like True Classic, Spotify, and Plants vs. Zombies) to show you psychology tactics any e-commerce brand can use today to cut costs, boost sales, and captivate the masses.
| Publishes | Twice weekly | Episodes | 135 | Founded | 2 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | BusinessEntrepreneurshipMarketing | |||

In this episode we break down 17 things every brand gets wrong about marketing to millennials, from the skinny-jeans myth to why "this will change your life" is the fastest way to lose us.
We get into why millennials aren't in their "prime spending... more
What if the reason customers are abandoning their carts isn't price...it's guilt?
New research across 14 million e-commerce sessions reveals that the more pleasure-based items are in a cart, the higher the abandonment rate. (The solution for this i... more
In this episode, we get into the three layers of the job (tactical, exterior, interior), why "taste" is the hardest skill to teach, and the in-house vs agency debate that keeps getting it wrong. If you're a creative strategist trying to level up (or ... more
In this episode we break down the science behind price font size, why hiding your price reads as "embarrassed about the value," and how to use category psychology and price anchoring to justify premium pricing in crowded categories like supplements, ... more
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Found Sarah from a video she made with Dara Denney and decided to look her up on YouTube which brought me here.
Every episode is brilliant and I love her angle of the customerβs psychology.
Oh Nate is ok too π
I donβt know anything talking about these topics. IMO, sheβs one of the most important researchers in DTC.
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Apple Podcasts | #79 |
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A data-informed discussions-driven show that unpacks neuromarketing tactics, consumer psychology, and practical testing frameworks for ecommerce growth. Episodes frequently explore framing, pricing, upselling, avatars, and the interplay between emotion, timing, and messaging to boost conversions while reducing costs. Noteworthy are hands-on experiments, real-world anecdotes, and a bias toward actionable playbooks that brands can implement quickly, with a recurring emphasis on humane branding and long-term identity more than quick wins.
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These podcasts share a similar audience with Brain Driven Brands:
1. Tactical & Practical
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3. Marketing Operators
4. The Andrew Faris Podcast
5. Limited Supply
Brain Driven Brands launched 2 years ago and published 135 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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Recent guests on Brain Driven Brands include:
1. Will Leach
2. Alyssa Wallace
3. Robert Freund
4. Consumer Casey
5. Dr. Thomas Trautmann
6. Joanna Wallace
7. Casey Levinger
8. Barry Hott
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