B2B Marketers: Off The Record
Freya Ward & Chloe AddisFor honest, practical conversations about what’s really working in B2B Marketing. Cohosted by Freya Ward and Chloe Addis, in conversation with to top B2B tech marketers, asking 5 questions on strategy, tactics and tough decision making.
| Publishes | Weekly | Episodes | 11 | Founded | 2 months ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | MarketingBusiness | |||
Listen to this Podcast
Latest Episodes
The conversation covers the introduction to Span B2B, the evolution of B2B marketing, the importance of human connection in marketing, and advice for B2B marketers. The conversation delves into the challenges of success-reporting and storytelling, th... more
The conversation covers the transformation of B2B marketing with the rise of AI and SEO, shifts in B2B marketing beliefs, challenges in tracking B2B marketing, changes in B2B buyer behavior, the role of video content in B2B marketing, and content cre... more
Max Gordon, Director of Campaigns at Tanium, shares insights on B2B marketing, buyer behavior, and the strategic bets marketing leaders should make. He discusses the challenges and opportunities in B2B marketing, the importance of marketing hygiene a... more
The conversation with Niall Sullivan, Head of Marketing at Senseye for Siemens, covered various topics related to B2B marketing. Niall shared insights on content strategy, authenticity, the value of events, the B2B buyer journey, and the role of AI i... more
This conversation covers the importance of funding and tactical campaigns for B2B marketers, the need to challenge the status quo, and the impact of internal stakeholder buy-in on marketing success. It also addresses the changing landscape of LinkedI... more
This conversation with Tony Larks covers his journey in B2B marketing, the evolution of marketing practices, and the changing landscape of B2B buyers. It delves into the need for standardized processes and language in B2B marketing, the impact of AI,... more
The conversation delves into the journey and evolution of B2B marketing, highlighting the value of brand and content, and the human side of marketing. Amber emphasizes the importance of community engagement and storytelling in B2B marketing.
Takeawa... more
Leanne Dow-Weimer, host of Markigy podcast and Fractional Marketing Leader, shares insights on B2B marketing, the impact of AI, buyer behavior, strategic bets for marketing leaders, challenges, investment focus, and changing the reputation of marketi... more
Key Facts
Recent Guests
Top Marketing Podcasts
Talking Points
Recent interactions between the hosts and their guests.
Audience Metrics
Listeners, social reach, demographics and more for this podcast.
| Listeners per Episode | |
|---|---|
| Gender Skew | |
| Location | |
| Interests | |
| Professions | |
| Age Range | |
| Household Income | |
| Social Media Reach |
Frequently Asked Questions About B2B Marketers: Off The Record
What is B2B Marketers: Off The Record about and what kind of topics does it cover?
A candid, practitioner-focused show centered on B2B tech marketing, with a repeatable five-question format that guides conversations with senior marketers. Episodes emphasize practical strategies over flashy metrics, covering topics like AI adoption, buyer journeys, first‑party data, and community-driven approaches. Across guests, there's an ongoing interest in authentic storytelling, human-centered marketing, and aligning marketing with sales and partnerships to drive growth. The format and tone often balance measurable tactics with bigger-picture branding and relationship building, offering actionable prompts for future guests and topics. The series appears to attract seasoned B2B marketers seeking honest, real-world insights and a collab... more
Where can I find podcast stats for B2B Marketers: Off The Record?
Rephonic provides a wide range of podcast stats for B2B Marketers: Off The Record. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to B2B Marketers: Off The Record and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.
How many listeners does B2B Marketers: Off The Record get?
Rephonic provides a full set of podcast information for three million podcasts, including the number of listeners. View further listenership figures for B2B Marketers: Off The Record, including podcast download numbers and subscriber numbers, so you can make better decisions about which podcasts to sponsor or be a guest on. You will need to upgrade your account to access this premium data.
What are the audience demographics for B2B Marketers: Off The Record?
Rephonic provides comprehensive predictive audience data for B2B Marketers: Off The Record, including gender skew, age, country, political leaning, income, professions, education level, and interests. You can access these listener demographics by upgrading your account.
How many subscribers and views does B2B Marketers: Off The Record have?
To see how many followers or subscribers B2B Marketers: Off The Record has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.
How many episodes of B2B Marketers: Off The Record are there?
B2B Marketers: Off The Record launched 2 months ago and published 11 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
How do I contact B2B Marketers: Off The Record?
Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.
Where can I see ratings and reviews for B2B Marketers: Off The Record?
Rephonic pulls ratings and reviews for B2B Marketers: Off The Record from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.
View all the reviews in one place instead of visiting each platform individually and use this information to decide if a show is worth pitching or not.
How do I access podcast episode transcripts for B2B Marketers: Off The Record?
Rephonic provides full transcripts for episodes of B2B Marketers: Off The Record. Search within each transcript for your keywords, whether they be topics, brands or people, and figure out if it's worth pitching as a guest or sponsor. You can even set-up alerts to get notified when your keywords are mentioned.
What guests have appeared on B2B Marketers: Off The Record?
Recent guests on B2B Marketers: Off The Record include:
1. Kevin Kapezi
2. Max Gordon
3. Niall Sullivan
4. Andy Griffiths
5. Tony Larks
6. Amber Carnegie
7. Leanne Dow-Weimer
8. Christina Mitine
To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.