B2B Marketers: Off The Record
Freya Ward & Chloe AddisFor honest, practical conversations about what’s really working in B2B Marketing. Cohosted by Freya Ward and Chloe Addis, in conversation with to top B2B tech marketers, asking 5 questions on strategy, tactics and tough decision making.
| Publishes | Weekly | Episodes | 4 | Founded | a month ago |
|---|---|---|---|---|---|
| Categories | MarketingBusiness | ||||
Listen to this Podcast
Latest Episodes
Leanne Dow-Weimer, host of Markigy podcast and Fractional Marketing Leader, shares insights on B2B marketing, the impact of AI, buyer behavior, strategic bets for marketing leaders, challenges, investment focus, and changing the reputation of marketi... more
This conversation covers shifts in B2B marketing strategy, changes in B2B buyer behavior, the impact of AI on trust-based selling, strategic bets for marketing leaders, challenges and changes in marketing, and cross-departmental collaboration.
Takea... more
Eryn Lueders, Head of Marketing for Basis Theory, shares insights on B2B marketing, the evolution of her career, and the changing landscape of marketing strategies. She discusses the impact of AI, the behavior of B2B market buyers, and the need for a... more
The very first episode of B2B Marketers: Off The Record!
Freya Ward and Chloe Addis give an introduction to the podcast and its purpose, followed by a discussion on the co-hosting format and the changing beliefs in B2B marketing.
The conversation c... more
Key Facts
Chart Rankings
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #135 |  United Kingdom/Business/Marketing |
Apple Podcasts | #219 |  Australia/Business/Marketing |
Apple Podcasts | #64 |  Mexico/Business/Marketing |
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Audience Metrics
Listeners, social reach, demographics and more for this podcast.
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