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Apocryphal Marketing Tales

Emperor Neuro

this podcast breathes new life into forgotten, obscure, or lesser-known tales from the world of marketing campaigns and views them from an angle of modern behavioral science, consumer psychology, and cultural anthropology. besides, it advocates guerrilla marketing & big-time shockvertising and campaigns against redundant upPercAse letters, as your brain may have noticed. and no, it isn't boring, t... more

PublishesWeeklyEpisodes11Founded3 years ago
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MarketingBusiness

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Latest Episodes

look around. have you been changing your phones way too often? have you found yourself inundated with endless pairs of shoes that are enough to equip a small army? are you charged for your subscriptions every other day, like you've been court-ordered... more

can you say that your knowledge of the USSR is largely based on a bunch of hackneyed cliches and stereotypes? even if it's low-key so, you'd be surprised to learn how much it had in common with Western civilization and how the differences weren't alw... more

you absolutely have to experience failure before you can succeed. to be a good winner, you need to be a good loser. these bromides only work if you learn your lessons and hire the kind of people who know their onions. the companies mentioned in this ... more

this company originated in the industrial hub of Northern England, edged the heavy-hitting household names for the tea crown, desensitized the tea-drinking crowd both to human cruelty and animal cruelty, teamed up with Britain's most iconic movie fra... more

exploiting stereotypes, vice-signaling, selling the narrative over the product, astroturfing, shaming, linguistic puns, and multi-modal sensory propositions — this company has had a marketing full house. they've seen it all, too, as they soared to th... more

from caffeine highs to stratospheric highs, listen to this sequel episode alone, just like Dietrich Mateschitz spectating the Austrian Grand Prix in the solitude of Spielberg fields, or forward it to your friends. it's the perfect sharing size. consi... more

this episode represents arguably the worst caffeine propaganda you've ever seen or heard. there are, however, subliminal cues that caution you against overdoing the stimulant. either way, if this doesn't give you lift, thrust, and, yeah, maybe some o... more

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Apocryphal Marketing Tales launched 3 years ago and published 11 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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