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Artwork for AMA Marketing / And

AMA Marketing / And with Bennie F. Johnson

Bennie F. Johnson
Innovation
Marketing
Digital Marketing
Generative AI
Platforms
Sustainability
Dr. Tracy Khan
Marketing Transformation
Startups
Entrepreneurship
Mentorship
Marketing Strategies
Advertising
Consumer Behavior
Data-Driven Personalization
Digital Transformation
Microfinance
Diversity, Equity, and Inclusion
American Marketing Association
Diversity In Marketing

In a world where marketing is everything, and everything is marketing, we explore the world through the reflection of marketing. Everything can be a marketing conversation, we’ll take it one step further and explore the space at the intersection of marketing and… Join us as we explore life through a marketing lens, delving into conversations with individuals that flourish at the intersection of th... more

PublishesDailyEpisodes72Founded2 years ago
Number of ListenersCategories
BusinessMarketingManagement

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Artwork for AMA Marketing / And

Latest Episodes

Mollie Hansen, Chief Marketing Officer for Airstream, joins AMA's CEO and podcast host, Bennie F. Johnson, for a conversation about being in love with an iconic brand, why generational stories are important to a brand and the company, and the using c... more

Barry LaBov, Founder and CEO of LABOV Marketing Communications and Training, joins AMA's CEO and podcast host, Bennie F. Johnson, for a conversation about finding the magic in the idea, the importance of creativity in everyday life, and finding your ... more

YouTube

Jocelyn Lo, Vice President of Global Brand and Communications, Seedtag, joins AMA's CEO and podcast host, Bennie F. Johnson, for a conversation about why innovation and perfection can’t live together, on exploring the neural contextual part of the br... more

YouTube

Tusar Barik, Senior Vice President, New York Times Advertising, joins AMA's CEO and podcast host, Bennie F. Johnson, for a conversation about the moments of creating brand joy, being intentional about portfolio brands, and why we all need momentum an... more

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Recent Guests

Barry LaBov
Founder and CEO of LABOV Marketing Communications and Training
LABOV Marketing Communications and Training
Episode: Finding the magic in the idea
Jocelyn Lo
Vice President of Brand and Communications for Seedtag
Seedtag
Episode: Why innovation and perfection can’t live together
Tusar Barik
SVP of Marketing for The New York Times Advertising
New York Times Advertising
Episode: Moments of brand joy
Ray Day
Vice Chair of Stagwell and Executive Chair of Allison Worldwide
Stagwell / Allison Worldwide
Episode: Nexus of communications and marketing
Nicole Alexander
Author of Ethical AI in Marketing, Aligning Growth, Responsibility and Customer Trust
Author, Academic and Industry Expert
Episode: Why AI is nothing without strategic judgment
Mark Singer
Chief Marketing Officer and agency lead at Deloitte Digital.
Deloitte Digital
Episode: Finding disruption in yourself
Ivo Lucas
Entrepreneur, angel investor, and CEO and founder of 24Notion
24Notion
Episode: Giving back and helping the next generation
Laura Ries
Globally recognized marketing strategist and bestselling author
Ries
Episode: The need for a strategic enemy
Richard Dawes
A seasoned consumer goods industry veteran with extensive experience in brand strategy, innovation management, and consumer insights.
Alchemy-Rx
Episode: Marketing is innovation

Host

Bennie F. Johnson
Host and CEO of the American Marketing Association with a focus on innovative marketing strategies and thought leadership.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Apple Podcasts
#125
Canada/Business/Marketing
Apple Podcasts
#141
United Kingdom/Business/Marketing
Apple Podcasts
#20
Chile/Business/Marketing
Apple Podcasts
#108
Indonesia/Business/Marketing
Apple Podcasts
#130
Hong Kong/Business/Marketing
Apple Podcasts
#166
China/Business/Marketing
Apple Podcasts
#237
Chile/Business

Talking Points

Recent interactions between the hosts and their guests.

Finding disruption in yourself
Q: What's something that you learned recently?
Mark shares how he created a virtual board of advisors, modeled after real influential figures, to challenge his thinking.
Giving back and helping the next generation
Q: How did your experience going through the investor loop inform the way you think about investing in others?
Because no one invested in me when I started, I understood the value of mentorship and supporting others without expecting anything in return.
Giving back and helping the next generation
Q: When did you become so passionate about thinking about what's next?
I believe my passion started from a young age, realizing the importance of helping others and supporting the next generation.
Marketing is innovation
Q: What advice do you have for legacy brands in their pursuit of new?
Legacy brands can extend their life through the careful application of innovation and should respect brand equity when introducing new technology.
Marketing is innovation
Q: How do you equip your clients to deal with the natural competitive response?
By encouraging them to wargame scenarios they may face following a successful launch to prepare for competitor responses.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About AMA Marketing / And

What is AMA Marketing / And about and what kind of topics does it cover?

A wide-ranging exploration of marketing principles and practices is at the forefront, featuring diverse guests from various industries who share their insights on innovation, storytelling, and purpose-driven initiatives. Noteworthy discussions often take place at the intersection of marketing and other disciplines, showcasing how marketing plays a pivotal role in shaping authentic connections and brand narratives. The engaging conversations aim to uncover the challenges and opportunities within the marketing landscape while inspiring listeners to think differently about the field and its potential impact.

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Which podcasts are similar to AMA Marketing / And?

These podcasts share a similar audience with AMA Marketing / And:

1. The 7
2. The Curiosity Shop with Brené Brown and Adam Grant
3. Morning Brew Daily
4. The Oprah Podcast
5. AI Explored

How many episodes of AMA Marketing / And are there?

AMA Marketing / And launched 2 years ago and published 72 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on AMA Marketing / And?

Recent guests on AMA Marketing / And include:

1. Barry LaBov
2. Jocelyn Lo
3. Tusar Barik
4. Ray Day
5. Nicole Alexander
6. Mark Singer
7. Ivo Lucas
8. Laura Ries

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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