
「每天忙到焦頭爛額,還得跟上瞬息萬變的市場?別擔心!讓『行銷腦闆』成為你口袋裡的商業智囊團!」 您好,我是「覺數據」的腦闆,這檔名為「行銷腦闆」的 Podcast 節目,就是專為像您一樣忙碌的工作者所打造。 我們精選商業趨勢、市場洞見與行銷故事,用輕鬆方式讓您在短時間內掌握多元觀點,跳脫既有框架,提升商業決策的前瞻性。 別再埋首苦幹!透過聆聽,您將能快速汲取不同領域的思考模式,拓展商業視野,預見未來趨勢,讓您的每一個決策都更具遠見! 訂閱「行銷腦闆」,用最有效率的方式,為您的商業腦袋注入新能量! Powered by Firstory Hosting
| Publishes | Monthly | Episodes | 6 | Founded | a year ago |
|---|---|---|---|---|---|
| Language | Categories | BusinessMarketing | |||

AI 發展日新月益,生成式 AI 帶給我們方便的同時也造成了網路上AI生成內容的氾濫,你是不是也開始懷疑,網路上看到的圖片、影片或聲音,到底是不是 AI 生成的?它提供的訊息真實性多高,它的源頭又在哪裡?
數位浮水印是什麼?它該如何幫我們辨別AI內容?此技術未來還有哪些發展方向,可能會面臨哪些挑戰?
在本集節目中,《行銷腦闆》主持人 Terry 將為你深度解析數位浮水印的的原理與運用,它如何在不影響使用者體驗的情況下,將肉眼難以察覺的數位標記,嵌入 AI 生成的圖片、聲音、甚至文字中... more
AI 的發展日新月益,當我們還在習慣使用 ChatGPT/Gemini 這些生成式 AI (AIGC) 時,AI Agent 已經悄悄地從「回答」進化到「執行」。它不只會幫你生成內容,還能主動感知、規劃,甚至能直接幫你完成任務!
AI Agent 是什麼?與我們常用的 AIGC 有什麼不同之處?使用 AI Agent 在現今法律上又會碰到哪些挑戰?
在本集節目中,《行銷腦闆》主持人 Terry 將為你深度解析 AI Agent 的驚人潛力與挑戰,以及隨著 AI Agent 功能發展,... more
消費者挑選產品的依據,從過往尋求親友建議,到上網爬文參考他人的經驗,再到如今AI 搜尋功能直接幫用戶篩選整理各項資訊,科技的演變成為了影響消費者在購物時的決策及商品銷售熱門度的關鍵角色。
AI 工具是如何影響消費者決策?AI 搜尋功能有哪些優勢?經濟環境變化對AI 搜尋崛起又有多大的影響?現今AI 對比人類客服還有哪些不足?
在本集節目中,《行銷腦闆》主持人 Terry 將為你深度解析消費者決策的演變,AI 工具如何成為影響消費者決策的下一個關鍵力量,以及AI 工具/機器人目前所面臨的挑戰與... more
Google 母公司 Alphabet 面臨美國司法部反壟斷調查,去年被法院建議強制出售 Chrome 瀏覽器。以Open AI為首的科技巨頭紛紛表達收購意願 ,瀏覽器大戰一觸即發。
為何Chrome會成為眾家必爭之地?瀏覽器究竟隱藏了哪些商業價值?Google是如何運用策略逐步建立生態圈?企業打造生態圈又有什麼好處?
在本集節目中,《行銷腦闆》主持人 Terry 將為你深度解析Google可能被迫出售Chrome的來龍去脈,以及各科技公司爭奪Chrome背後隱藏的商業邏輯和 Google ... more
通勤過程中就能快速吸收與了解目前的行銷趨勢與專業知識,感謝主持人的整理!
長度適中,可在通勤時間內聽完,並快速了解市場行銷新知識
內容超實用,推推👍
真想看看本人長什麼樣子!!!!聲音很好聽~內容也很豐富
可以在空閒的時間聽到這麼多目前市場趨勢跟多元的觀點真的受益良多!!
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #66 |
Listeners, social reach, demographics and more for this podcast.
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行銷腦闆 launched a year ago and published 6 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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