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Artwork for 线下商业志

线下商业志

线下商业志

由北京朝阳合生汇出品,我们邀请品牌创始人、操盘者分享生意的成功与失败,沉淀零售行业的思考与洞察,帮助更多品牌做好线下生意。

PublishesInfrequentlyEpisodes11Founded4 years ago
Language
ZH-CN
Categories
EntrepreneurshipManagementBusiness

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Artwork for 线下商业志

Latest Episodes

【本期嘉宾】孟昭然 闻献 DOCUMENTS创始人【主播】朱昕苗 北京朝阳合生汇市场负责人【闻献 DOCUMENTS档案】2021年7月,中国高端香氛品牌闻献DOCUMENTS于上海开启首个门店,产品定价在450-2250元价格区间,闻献的香水体验从店门口开始,门口的散香盒定时扩散香气,吸引路过客群,客户留店时间平均可达40分钟。与传统香水不同, 定位年轻、高端市场的DOCUMENTS闻献更强调个性表达和多元共存的品牌哲学。2022年9月9日,欧莱雅中国旗下投资公司上海美次方宣布对中国高端香水香... more

【本期嘉宾】陈咏怡全国青少年网球比赛单打冠军、双打冠军Nike杯全国网球单双冠军 cta巡回赛混双亚军李雨遥雷神运动俱乐部主理人资深潮流运动社群主理人

【主播】朱昕苗 北京朝阳合生汇市场负责人

【板式网球档案】过去几个月,板式网球是全球最受关注的新项目之一。除了被列入2023年欧运会的正式比赛项目,板式网球的全球顶级赛事也收到了中东资本的投资,分站赛即将登陆非洲,国际板式网球联合会(FIP)也在积极推动项目进入亚运会和英联邦运动会。在飞盘、陆冲成为一线城市青年的社交货币之时,风靡海外的板式网球其... more

【本期嘉宾】张军强 北京斯奇曼冰雪文化有限公司 联合创始人刘易非 《鹰眼时间》主播 《懒熊体育》记者

【主播】朱昕苗 北京朝阳合生汇市场负责人

【滑雪档案】万众瞩目的北京冬奥会在今年结束,北京由此也成为了全球首个“双奥之城”。据《2022中国冰雪产业研究报告》显示,截至2021年底,我国拥有冰雪场地2261个(滑冰场1450个、滑雪场811个),冰雪产业规模在2021年达到5788亿元,较2020年增长51.88%,预计2022年将超过8000亿元,并有望在2025年突破万亿规模,将占中国体育总... more

【本期嘉宾】杨明 卡莫瑜伽联合创始人

【主播】朱昕苗 北京朝阳合生汇市场负责人

【瑜伽档案】据悉,瑜伽生活方式品牌「卡莫瑜伽」已经完成近3000万元天使轮战略融资。本轮融资由真格基金领投,零一创投、蓝象资本跟投。融资资金将用于巩固线上线下OMO模式发展战略;课程与新产品研发;加强北京渗透势力;加速全国拓张商业战略等4个重要领域。卡莫瑜伽成立于2013年,主打高端商业馆模式,截止目前已在全国开设20多家瑜伽连锁直营场馆,拥有百余名全职瑜伽老师及150000+注册用户。品牌以北京、重庆两个超一线城市... more

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Reviews

3.3 out of 5 stars from 82 ratings
  • 商场也做播客,太卷了

    通过首页推荐来的,很多商业播客,但针对Offline的却很少。旅行路上听听,没啥复杂深奥的概念,很舒适

    Apple Podcasts
    5
    治776
    China3 years ago
  • 商场出品播客?!甲方也太卷

    听下来还是有内容的,嘉宾不错主播也能接上话。开头那个到账剪辑也太好笑了哈哈哈

    Apple Podcasts
    5
    治776
    China3 years ago
  • 非常棒的节目 为主播打call

    非常棒的节目,将线下商业的机遇和挑战娓娓道来,主播声音也太好听!积极聪慧有能量,令人对合生汇的形象刮目相看!原本对合生汇毫无概念,听了这个节目燃起了对这个商场的兴趣,一定要去逛逛。

    Apple Podcasts
    5
    Georgia0603
    China4 years ago
  • 主持水准太差

    第一集开始5分钟,主持已经汇集了地域歧视、国企偏见、以及男女刻板印象,真是让人生理性的厌恶。这个水平,都谈不到文化的程度,就是说你平时上上网,都不会差成这样。

    Apple Podcasts
    1
    Sarah_1806
    China4 years ago
  • 拜托

    节目内容挺好的 但拜托主持人声音专业一点,过于黏腻,播客中声音也是核心之一,需要打造

    Apple Podcasts
    4
    ABCDppengshiru
    China4 years ago

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Apple Podcasts
#28
Italy/Business/Entrepreneurship
Apple Podcasts
#136
Italy/Business
Apple Podcasts
#187
China/Business/Entrepreneurship

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Gender SkewLocationInterests
ProfessionsAge RangeHousehold Income
Social Media Reach

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These podcasts share a similar audience with 线下商业志:

1. 疯投圈
2. 声动早咖啡

How many episodes of 线下商业志 are there?

线下商业志 launched 4 years ago and published 11 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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