
Lights, camera, action! Working Girl Talk is an award-winning podcast now for marketers who love pop culture. Join professor, marketer, and pop culture/TV fanatic, Abby Zufelt, for brand news, campaign breakdowns, and interviews with marketers and creators. Working Girl Talk is your source to stay on top of your marketing game, get inspired and have fun while doing it. Grab your popcorn, new episo... more
| Publishes | Weekly | Episodes | 163 | Founded | 7 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | TV & FilmBusinessMarketingFilm Reviews | |||

"Bahh da bah bah bah"
"Very demure, very mindful"
"Puppy monkey baby."
...Now if these words evoked a memory of a brand or piece of content, you're not alone. What makes marketing truly memorable? Let's discuss the principles of memorable content.... more
Mock apology posts were everywhere online. Now, why does something like this make an impact? The Marketing Hook.
Today, we're discussing some marketing hook strategies to create content that people actually want to stick around and consume.
Other t... more
On January 19, 2025, the long-awaited TikTok ban went into effect. A favorite social platform was gone (so we thought), along with the popular social media editing app, CapCut, which is owned by TikTok. Our feeds were filled with goodbye videos and e... more
MARKETING NEWS
• Instagram for iPad?! (The Verge)
• Locked Posts on IG (Social Media Today)
• Meet a new TikTok challenger, Neptune (TechCrunch)
CAMPAIGNS OF THE WEEK
• A1 vs. AI
• San Pellegrino x The Sopranos (AdWeek)
• Jet-Puffed’s Easter H... more
Poppi is purchased (and i tried it!), longer short videos are gaining traction (I’ll explain) and I’m almost caught up on severance. Yes that’s big enough news to include in my intro. Welcome to Working Girl Talk, the podcast for marketers who love p... more
In today's episode:
• Tiktok launched an Oscars hub
• Cynthia Erivo visits Raising Cane's - E!
• McDonalds celeb orders - AdWeek
• Instagram may launch a stand-alone app for Reels - The information
• YouTube: now the most frequently used service... more
Welcome to Working Girl Talk, the podcast for marketers who love pop culture, TV and film.
In today's episode:
• Buzzfeed’s new social platform, minus the SNARF (ANA, TechCrunch, Sign-up Page!)
• Netflix Bites opens in Vegas --and I need to go! (V... more
It's been a while since we've done a full Work Break episode and I think we all could use a break, right?! Today, we have just what you need. I'm joined by SAG-AFTRA actress and podcast host, Michelle Miller.
We dive into:
• Oscar Predictions: The ... more
Love love this podcast it’s so fun!!!
Obsessed with this podcast. She’s so positive and uplifting.
Whitney | COO of Becoming Iconic
Thanks so much for keeping this podcast going!
The Working Girl Talk is an incredible resource! Abby does an amazing job hosting the podcast and giving solid advice and strategies on navigating the workplace and everything surrounding it. Highly recommend!
fav podcast! have been listening for over a year, I get excited for each new episode
I love this podcast! I always leave inspired and looove listening!
With insightful success stories from guests in various industries to the host Abby’s down-to-earth approach, this is hands down my favorite podcast! As a career woman myself, I always leave each episode feeling motivated and inspired to take on a new week and to keep pushing towards my goals. Whether you’re a small business owner, entrepreneur or someone just starting out in the working world, this is a podcast you’re going to want to add to your rotation...
I look forward to Abby’s podcast every week! Love her interviews and solo episodes which are all packed with tons of value! Thanks for adding inspiration to my Fridays!
Sarah Brush @eventivebrush
Abby is a Pleasure to listen too! I love learning from Her & her Guests! Good Girl Vibes Here! Yet another Reason to #TGIF!
Also~ Love the New Cover, just Precious!💋
The Working Girl Podcast is so entertaining and fun. I appreciate Abby’s perspective on different topics and she brings in great guests. Highly recommend :)
~ Michelle
So glad I stumbled across this podcast - each episode is packed full of super actionable tips that you can hop off and implement to help move your biz forward!
I like to binge listen to several episodes in a row and I learn something new every time I tune in! Every episode is enjoyable because of Abby’s fun personality. One of my fave podcasts. I highly recommend giving Working Girl Talk a listen!
Thank you, Working Girl Talk and Abby, for bringing valuable and insightful episodes to the world! Keep it up!
Love the podcast as a whole, but I really enjoyed the one with Gina Radke.
Huge fan of Abby and this podcast! I especially loved Episode 3 on SEO! I’ve been wanting to beef up my SEO so this was a huge help since I’m a beginner! Thank you for the tips Abby, you’re AMAZING! Can’t wait to listen to more episodes!
Key themes from listener reviews, highlighting what works and what could be improved about the show.
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #206 |









Recent interactions between the hosts and their guests.
Listeners, social reach, demographics and more for this podcast.
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Focused on the intersection of marketing and pop culture, the content engages listeners with timely discussions on industry trends, brand campaigns, and noteworthy pop culture moments. Notable topics include recent developments in social media, marketing strategies from major brands, and personal insights from various interviews. This blend of professional advice and entertainment makes it a go-to resource for marketers eager to stay inspired and improve their craft while enjoying captivating stories and insights from the world of pop culture.
Rephonic provides a wide range of podcast stats for Working Girl Talk. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to Working Girl Talk and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.
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Rephonic provides comprehensive predictive audience data for Working Girl Talk, including gender skew, age, country, political leaning, income, professions, education level, and interests. You can access these listener demographics by upgrading your account.
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Working Girl Talk launched 7 years ago and published 163 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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Recent guests on Working Girl Talk include:
1. Kelsey Valletta
2. Michelle Miller
3. Jordan Crump
To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.