Wellness Marketing 101
Boryana DimitrovaWelcome to Wellness Marketing 101. I’m Boryana — a marketing professor, mom of three, and a passionate advocate for all things health and wellness. I’m also the founder of Black Sea Advanced Marketing Solutions, where I help entrepreneurs build purpose-driven businesses in order to connect authentically with their ideal customers on a deeper level.
Wellness Marketing 101 is the podcast for you i... more
| Publishes | Weekly | Episodes | 42 | Founded | 8 months ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | MarketingBusiness | |||
Listen to this Podcast
Latest Episodes
In this solo episode, I’m sharing something more personal than I usually do. Over the last month and a half of 2025, life forced me to slow down in a way I didn’t plan for or expect.
As a mom, entrepreneur, and professor, I’m used to juggling a lot,... more
In this episode of Wellness Marketing 101, I sit down with Julia Bocchese, an SEO and Pinterest expert, to break down how small businesses can get discovered online without relying solely on Instagram.
We talk about why Pinterest is an underutilized... more
In one of the most powerful episodes of Wellness Marketing 101, I sit down with UFC fighter and Brazilian jiu-jitsu black belt Bassil “The Habibi” Hafez to explore the realities behind a life built on grit, trauma, discipline, and second chances.
Ba... more
In this solo episode of Wellness Marketing 101, I share a behind-the-scenes look at the juggling act of being a mom, entrepreneur, and professor during a particularly chaotic week. From last-minute schedule changes to the challenge of working with ki... more
Reviews
- Great podcast and person
Had a pleasure of having Boryana as my professor for 2 years. Absolutely amazing teacher. Really related the real world to todays marketing. Highly recommend
Apple Podcasts5mikeydelph
United States3 months ago - Practical Marketing Advice with Heart
Wellness Marketing 101 and Boryana’s insight have helped me think more clearly about how to approach marketing for my new wellness product. I came across the podcast while searching Apple Podcasts and it really landed at the right time for me. I appreciate the balance of practical advice and reminders about self-care, especially for people trying to build something from the ground up. The interviews feel thoughtful and relevant.
Apple Podcasts5mowerman124United States6 months ago - A fresh business perspective!
At a time when most entrepreneur podcasts are all “hustle and grind” Boryana offers a slightly different perspective. Sure, hard work is required and the price for entry - but balancing family and social responsibilities also matter and today I think there isn’t enough of this. She is an incredible person and you will definitely learn and be inspired.
Apple Podcasts5NoFingSlackUnited States7 months ago
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Audience Metrics
Listeners, social reach, demographics and more for this podcast.
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How many episodes of Wellness Marketing 101 are there?
Wellness Marketing 101 launched 8 months ago and published 42 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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