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Up Next with Gabriella Mirabelli

Gabriella Mirabelli
Social Media
Consumer Behavior
Advertising
Creative Advertising
Self-Enhancement Products
Emotional Intelligence
Video Conferencing
Gen Z
Good Shout
Burnout
Moderation
Entertainment Marketing
Team Dynamics
Creative Process
Jargon
Social Appearance Anxiety
State Of the Heart Report
Social Instability
Drinking Behavior
Marketing Strategy

New ideas and new technology are causing seismic shifts the media industry. Meet the innovators, the risk-takers and the disrupters on the front lines of change from Hollywood, Wall Street, Silicon Valley and beyond. This is the “Up Next Podcast” with Gabriella Mirabelli.

PublishesWeeklyEpisodes300Founded9 years ago
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MarketingBusiness

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Latest Episodes

Is the agency world oversupplied—or just under differentiated? In this episode, Gabriella Mirabelli speaks with Robin Bonn, CEO of Co:definery and author of Market of One, about why most agencies struggle to stand out—and how they can fix it. They d... more

YPulse Chief Content Officer MaryLeigh Bliss shares the latest insights into how Gen Z and Millennials are reshaping entertainment and news consumption. From YouTube’s dominance to TikTok’s growing role as a news source, Bliss reveals what young audi... more

What does it mean to market AI to marketers? Typeface CMO Jason Ing joins Gabriella Mirabelli to share how his team is cutting through the noise, helping brands integrate AI without disrupting workflows, and shifting the focus from flashy tools to re... more

Subscription businesses live and die by churn—but its impact goes far beyond lost customers. In this episode, Professor Barak Libai discusses research he and his colleagues conducted that reveals how churn reshapes growth, revenue, and market potenti... more

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Similar Podcasts

People also subscribe to these shows.

The Daily
The DailyThe New York Times
The Ezra Klein Show
The Ezra Klein ShowNew York Times Opinion

Recent Guests

Robin Bonn
CEO and founder of Codefinery, host of the Immortal Life of Agencies podcast, and author of Market of One.
Codefinery
Episode: UN 385 - Robin Bonn. Market of One.
Barak Libai
Professor of marketing at the Aarhus School of Business, researcher on customer profitability and subscription models.
Aarhus School of Business
Episode: UN 382 - IJRM. The Effects of Churn on Subscription Services.
Allison McClamroch
Head of brand US for integrated communications agency Zeno Group.
Zeno Group
Episode: Un 381 - Zeno Project. Brand Love & Loyalty.
Andre Banks
Founder and CEO of NewWorld, a marketing and strategy consultancy
NewWorld
Episode: UN 379 - Andre Banks. Cultural Intelligence.
Welf Weiger
Associate professor of digital marketing and chair of the marketing department at Alfaisal University
Alfaisal University
Episode: UN 378 - IJRM. Social Media Champions & Critics.
Josh Dorfman
A serial environmental entrepreneur, co-founder and CEO of Plantd, and former host of The Lazy Environmentalist.
Plantd
Episode: UN 377 - Josh Dorfman. Evolving Your Personal Brand.
Kira Shishkin
CEO of Informed, a news concierge service
Informed
Episode: UN 375 - Kira Shishkin. informed.
Johannes Boegershausen
Assistant Professor of Marketing at the Rotterdam School of Management at Erasmus University
Rotterdam School of Management at Erasmus University
Episode: UN 374 - IJRM. A/B Testing.
Luciana Nuñez
Co-author of Coaching Power and head of the Americas at Preston Associates.
Preston Associates
Episode: UN 373 - Luciana Núñez. Coaching Power.

Host

Gabriella Mirabelli
Host and media strategist known for her innovative insights into the evolving landscape of marketing and media.

Reviews

4.9 out of 5 stars from 38 ratings
  • Unique Content

    It's so amazing that this type of content is made available for free. I can see this being a very helpful podcast for myself and other marketing professionals going forward. Please keep it coming!!!

    Apple Podcasts
    5
    Rupert Pumbkin
    United States9 years ago
  • Smart, Savvy and Singular

    Gabriella is unwinding the DNA of brand building for the 21st century business. A must listen.

    Apple Podcasts
    5
    iheargood
    United States9 years ago
  • Fascinating

    A top notch podcast that has moved to the top of my "must listen" list. Engaging topics and easygoing style.

    Apple Podcasts
    5
    NONEEE
    United States9 years ago
  • In depth and fascinating

    Gabriella is a fabulous interviewer who asks exactly the right questions to get her guests to open up on the diverse aspects of media that they represent. I've learned so much from this podcast and always feel jazzed when I finish listening to an episode. Much of what's been said about the problems and possibilities of, e.g., indie film and podcasting also applies in the world of publishing--it's an amazingly vibrant time right now; anyone one who is a creator or producer in **any** media area (... more

    Apple Podcasts
    5
    Asakiyume-mita
    United States9 years ago
  • trendspotter

    I've always been fascinated by how media evolves- how radio was first created to send telegraph messages or how the first TV anchors read the news from a sheet of paper with headphones on. This podcast is giving us the play by play of how that's happening in front of our eyes right now. Gabriella Mirabelli is the only person I've seen who's really giving an inside look on how media is totally mutating right now. I personally find it, and this show, very exciting.

    Apple Podcasts
    5
    MFS1
    United States9 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Many listeners value the emphasis on current trends and the impact of technology on the media landscape, considering the show a vital resource for professionals in the industry.
Reviewers often describe the content as both informative and engaging, with a focus on practical takeaways from expert guests.
Listeners appreciate the innovative approach to media and marketing discussions, frequently highlighting the insightful questions posed by the host.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Apple Podcasts
#36
South Korea/Business/Marketing
Apple Podcasts
#56
Chile/Business/Marketing
Apple Podcasts
#149
China/Business/Marketing

Talking Points

Recent interactions between the hosts and their guests.

UN 385 - Robin Bonn. Market of One.
Q: Where should agencies be focusing their thoughts when considering the Market of One in light of AI disruption?
Agencies should view AI as a tool that allows them to innovate and offer unique value rather than just a threat to traditional processes.
UN 385 - Robin Bonn. Market of One.
Q: Do you believe that Simon Sinek's idea of finding your why is useful?
It can be useful, but it should not be seen as a panacea; having a strong belief or point of view can create differentiation quickly.
UN 385 - Robin Bonn. Market of One.
Q: What do you mean when you say distinctive won't make you stand out?
Agencies often rely on surface-level rhetoric rather than real, tangible differentiation in their business models.
UN 385 - Robin Bonn. Market of One.
Q: Is your market of one book actually broader?
Yes, it can apply to other service businesses, as it's about defining what makes you genuinely unique in your business.
UN 384 - YPulse. Screens, Streams, & Trust.
Q: Do you think that news brands face an existential threat?
Yes, there's a close competition between social media-based news sources and major news organizations, raising concerns for traditional media.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About Up Next

What is Up Next about and what kind of topics does it cover?

This show explores the evolving landscape of media, marketing, and technology, featuring insightful discussions with experts, innovators, and thought leaders. Each episode tackles diverse topics such as consumer behavior, influencer marketing, digital disruption, and the impact of social media on brand engagement. Themes of sustainability, authenticity in marketing, and the intersection of technology and content creation are recurring focal points, making it a valuable resource for media professionals and anyone interested in the future of marketing. The engaging interview style and the breadth of topics covered reflect a commitment to understanding the complexities of modern media and the various forces shaping consumer interactions in tod... more

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Which podcasts are similar to Up Next?

These podcasts share a similar audience with Up Next:

1. The Daily
2. Planet Money
3. The Ezra Klein Show

How many episodes of Up Next are there?

Up Next launched 9 years ago and published 300 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on Up Next?

Recent guests on Up Next include:

1. Robin Bonn
2. Barak Libai
3. Allison McClamroch
4. Andre Banks
5. Welf Weiger
6. Josh Dorfman
7. Kira Shishkin
8. Johannes Boegershausen

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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