
Unlocking Behaviour Change is a podcast delving into psychology and motivation. Join Professor Robert West, a world-leading behavioural scientist, and Jamie West, a writer and musician, as they explore the human mind with practical insights and a touch of humour. Whether you’re into psychology, behaviour science, or just want to understand yourself (and others) a little better, this podcast is for... more
| Publishes | Weekly | Episodes | 60 | Founded | a year ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | Society & CultureSocial SciencesScience | |||

In this mini-series on the top five decision fails, Robert and Jamie discuss five important things we fail to do, or do properly, that lead to mistakes in decision-making. We don't claim that this is the be-all and end-all, but we put them forward as... more
In this new mini-series, Robert and Jamie go through candidates for the five biggest decision-making mistakes and how to avoid them - maybe. The first one is ‘I didn’t look’ . . . Sounds obvious - but there are important nuances.
Robert and Jamie al... more
The Behaviour Change Wheel is geared towards behaviour change interventions that might be delivered by governments, comms agencies, service providers, companies or teams whose role is to influence the behaviour of whole populations, subpopulations, g... more
Robert and Jamie delve into a class of Behaviour Change Techniques called 'Advise specific behaviour BCTs' in the BCT Ontology. Some are a bit weird, but among them is advising on practice. They discuss what’s the best way to practice a new skill, li... more
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How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
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Listeners, social reach, demographics and more for this podcast.
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Unlocking Behaviour Change launched a year ago and published 60 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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