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Travel Hero Podcast

ITB
Sustainability
Travel Industry
ITB Berlin
Tourism
Biodiversity
Artificial Intelligence
Loro Parque
Species Conservation
Peru
Sustainable Practices
Angola
ITB Berlin Convention
Chinese Travel Market
Mental Health
Carbon Emissions
Urbanization
AI In Travel
Travel Trends
Ipsos Global Trends Report
Greenwashing

The tourism industry is full of big achievers and thrilling personalities, real travel heroes! The Travel Hero Podcast by ITB is a series of intimate talks with inspriring minds of the tourism industry about their lives, lessons learned, career tips and deep dive episodes on current trends moving the travel industry. Happy listening!

PublishesTwice weeklyEpisodes147Founded7 years ago
Number of ListenersCategory
Business

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Artwork for Travel Hero Podcast

Latest Episodes

What does luxury mean in 2026?

In this episode of the ITB Berlin Travel Hero Podcast, host Charlotte Lamp Davies is joined by Stuart Greif of Forbes Travel Guide and Janet Semenova of Boutique Travel Advisors to explore how luxury travel is evolving.... more

Bruce Poon Tip, founder of G Adventures, reflects on how travel can transform people, communities and societies. He speaks about rebuilding his company after COVID-19, why leaving the comfort zone is essential for meaningful travel and how community ... more

Camilo Navarro, COO & Co-Founder of Wheel the World, talks about the startup culture of Silicon Valley, how a personal experience revealed the barriers wheelchair travellers face and why accessible tourism is both a social mission and a major opportu... more

In this episode of the ITB Berlin Travel Hero Podcast, host Charlotte Lamp Davies is joined by Gitte Mikkelsen, Senior Manager at Wonderful Copenhagen, to explore women’s growing influence in destination marketing and management.

From leadership and ... more

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Recent Guests

Gitte Mikkelsen
Senior manager at Wonderful Copenhagen
Wonderful Copenhagen
Episode: Deep Dive | Women Shaping the Future of Destinations with Gitte Mikkelsen
Wendy Olson Killion
CEO of Rome2Rio
Rome2Rio
Episode: Beyond Business | The Search for Hidden Gems in Travel with Wendy Olson Killion
Frauke Fischer
Acclaimed biologist and biodiversity expert
University professor and biodiversity advocate
Episode: Beyond Business | Tourism Thrives on Healthy Ecosystems with Dr. Frauke Fischer
Jannik Müller
Head of Market Research, Tourism Organization of North Rhine-Westphalia
Tourism Organization of North Rhine-Westphalia (NRW Tourism)
Episode: Deep Dive | Measuring What Matters: How KPIs Are Shaping the Future of Tourism
Kai Partale
Consultant and expert on tourism development
Benchmarking Services
Episode: Deep Dive | Measuring What Matters: How KPIs Are Shaping the Future of Tourism
Joschka Fischer
Former German Foreign Minister and Green Party politician
Green Party of Germany
Episode: Beyond Business | Why Big Power Rivalry Is Driving Global Insecurities with Joschka Fischer
Aziz Abu Sarah
Peace activist and tour operator who co-founded MEJDI Tours
MEJDI Tours
Episode: Beyond Business | Every trip we do is an act of diplomacy with Aziz Abu Sarah
Petra Hedorfer
CEO of the German National Tourist Board
Deutsche Zentrale für Tourismus (DZT)
Episode: Deep Dive | Zwischen KI und Kultur: Perspektiven für den deutschen Incoming-Tourismus
Kathrin Anselm
Leader of Airbnb across Germany, Austria, Switzerland, and Central and Eastern Europe
Airbnb
Episode: 300 Seconds with Kathrin Anselm from Airbnb - Balanced Tourism in Focus

Hosts

Martin Jahrfeld
Host of the ITB Travel Hero Podcast
Charlotte Lamp Davies
Host of the ITB Berlin Travel Hero Podcast

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Apple Podcasts
#237
Israel/Business

Talking Points

Recent interactions between the hosts and their guests.

Deep Dive | Women Shaping the Future of Destinations with Gitte Mikkelsen
Q: What should destination organizations focus on over the next two to three years?
Emphasizes authenticity and meaningful experiences, balancing digital convenience with human-centered needs, and ensuring tourism is integrated with city life and residents' values.
Deep Dive | Women Shaping the Future of Destinations with Gitte Mikkelsen
Q: Do you have thoughts as to why many women are successful in this area of the industry?
She notes emotional intelligence, listening, empathy in conversations with partners, and a collaborative approach that focuses on understanding people and places, rather than imposing an agenda.
Deep Dive | Women Shaping the Future of Destinations with Gitte Mikkelsen
Q: Tell us what led you into destination management and tourism in the first place, please.
Gitte explains a long-standing interest in places, people, and experiences, with an ethnologist background, and how she evolved from experience economy work into city development and tourism by focusing on authentic, audience-centered value propositions.
Beyond Business | Tourism Thrives on Healthy Ecosystems with Dr. Frauke Fischer
Q: Can tourism have a meaningful impact for the better in biodiversity and ecosystems?
Yes, by promoting responsible travel, supporting conservation through sustainable revenue, and avoiding greenwashing, the industry can protect biodiversity while creating resilient economic value for communities.
Beyond Business | Tourism Thrives on Healthy Ecosystems with Dr. Frauke Fischer
Q: What is the basic message you want to spread to the tourism industry?
Tourism can make a positive impact if it embraces sustainability, fosters cross-cultural understanding, and relies on intact ecosystems as the core asset rather than exploiting nature; sustainable practices are essential for long-term success.

Audience Metrics

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Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About Travel Hero Podcast

What is Travel Hero Podcast about and what kind of topics does it cover?

This show centers on senior leaders and influential voices in the travel and tourist industries, featuring in-depth conversations about KPI use, sustainability, technology disruption, and strategic trends shaping destinations and brands. Episodes often mix practical insights for destination management and business leaders with global perspectives from seasoned policymakers, executives, and researchers. Notable patterns include a focus on data-driven decision making, regenerative approaches to tourism, and the role of AI and digital platforms in marketing, distribution, and customer experience. The format frequently highlights real-world case studies, regional development stories, and high-profile industry events, making it a strong resource... more

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Which podcasts are similar to Travel Hero Podcast?

These podcasts share a similar audience with Travel Hero Podcast:

1. The Rest Is Politics

How many episodes of Travel Hero Podcast are there?

Travel Hero Podcast launched 7 years ago and published 147 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on Travel Hero Podcast?

Recent guests on Travel Hero Podcast include:

1. Gitte Mikkelsen
2. Wendy Olson Killion
3. Frauke Fischer
4. Jannik Müller
5. Kai Partale
6. Joschka Fischer
7. Aziz Abu Sarah
8. Petra Hedorfer

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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