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Artwork for Time For A Reset Marketing Podcast: Insights from Global Brand Marketers

Time For A Reset Marketing Podcast: Insights from Global Brand Marketers

Overline
Retail Media
Marketing
AI In Marketing
Customer Experience
Digital Marketing
Digital Advertising
Marketing Strategies
Storytelling
Heineken
Media Buying
Data-Driven Marketing
Brand Safety
Consumer Engagement
Community Engagement
Brand Transformation
Consumer Insights
Generative AI
Product Innovation
Artificial Intelligence
Mid-Day Squares

Welcome to Time for a Reset, the marketing podcast that gets behind the thinking of the industry’s sharpest leaders who are shaping the world’s most iconic brands.

We ask the big questions: What does it take to drive real change? How do you stay ahead when the ground keeps shifting?

From changing consumer expectations to marketing’s growing role on the board agenda, each episode digs into what m... more

PublishesMonthlyEpisodes102Founded6 years ago
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Artwork for Time For A Reset Marketing Podcast: Insights from Global Brand Marketers

Latest Episodes

In this episode of Time for a Reset: Insights from Global Brand Marketers, host Tiffany Wilburn sits down with Mickey Nelson, Director of Brand Strategy and Insights at Land O’Lakes, to discuss the urgent need for a reset in how marketing portrays ru... more

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In this episode, Tiffany Wilburn is joined by Joanie Kwok from Flora Food Group to explore the intersection of data, creativity, and product innovation. Joanie shares her perspective on why the marketing industry needs a reset on how it views the rel... more

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Travel choice has never been greater, so clarity has never been more important. In this episode of Time for a Reset, Natalie Wills, Senior Vice President of Integrated Marketing and Creative, explains how Expedia Group’s refreshed brand platforms are... more

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In this episode of Time for a Reset: Insights from Global Brand Marketers, brought to you by Overline, host Fiona Davis speaks with Raja Rajamannar, Senior Fellow and former CMO of Mastercard and one of the most influential voices in modern marketing... more

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Key Facts

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Recent Guests

Mickey Nelson
Director, Brand Strategy and Insights for Land O'Lakes, Incorporated
Land O'Lakes
Episode: How Land O’Lakes is Challenging Rural Stereotypes in Marketing
Joanie Kwok
European Innovation Strategist at Flora Food Group
Flora Food Group
Episode: Putting Products at the Centre of Brand Building at Flora Food Group
Natalie Wills
Senior Vice President of Brand Marketing and Creative at Expedia Group
Expedia Group
Episode: Building Global Brands through Campaigns and Loyalty
Raja Rajamannar
Senior Fellow at Mastercard; former CMO of Mastercard for 12 years
Mastercard
Episode: 99 - The Renaissance of Marketing in the Age of AI with Raja Rajamannar, Mastercard
Lucas Mack
Senior Director of Brand Marketing and Communications
Kubota North America
Episode: 96 - The Marketing Reset: Conversations with 8 Industry Leaders
Norm Johnston
Senior Vice President of Global Advertising Strategy
News Corp
Episode: 96 - The Marketing Reset: Conversations with 8 Industry Leaders
Victoria Lozano
Chief Marketing Officer
Crayola
Episode: 96 - The Marketing Reset: Conversations with 8 Industry Leaders
Paul Wright
Head of EMEA
Uber Advertising
Episode: 96 - The Marketing Reset: Conversations with 8 Industry Leaders
Claire Moyles
Seasoned Marketing Director known for shaping impactful customer-focused strategies that deliver real results.
Sainsbury's Bank
Episode: 91 - Elevating Marketing to Strategic Leadership with Claire Moyles, Marketing Director at Sainsbury’s Bank

Hosts

Tiffany Wilburn
Host of Time For A Reset Marketing Podcast: Insights from Global Brand Marketers
Fiona Davis
Host of Time For A Reset Marketing Podcast
Nick King
Host of Time For A Reset / Time For A Reset Marketing Podcast

Reviews

5.0 out of 5 stars from 2.1k ratings
  • Nice work CVE

    The best podcast for senior marketers!

    Apple Podcasts
    5
    sim_brighton
    United Kingdom3 years ago
  • Food for marketing minds

    Great marketing based discussions with some really interesting business leaders. Paul is an engaging and inquisitive host and the topics are always relatable. Well worth a listen!

    Apple Podcasts
    5
    GavinUK
    United Kingdom3 years ago
  • Valuable insight and thoroughly entertaining

    Thanks for sharing your platform with us. Lisa, has a wealth of knowledge in the industry and to learn the challenges facing the industry. Would like to hear more about Ai.

    Apple Podcasts
    5
    Zionxx1
    United Kingdom3 years ago
  • Time well spent

    A really good chat with senior marketers about how it’s all changing.

    Relevant, good questions and great guests who are living and breathing it.

    Apple Podcasts
    5
    Nathanofsm
    United Kingdom5 years ago
  • Highly recommended, we all need to find TFAR

    A really enjoyable series of podcasts, great content across a wide range of marketing areas and not too long . I think that we all need to find time for a reset!

    Apple Podcasts
    5
    Ken WV
    United Kingdom6 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Engaging, with senior marketer perspectives from leading brands
High-quality guests and practical relevance for marketing leadership
Hosts ask thoughtful questions, keeping discussions practical and relevant
Guests offer real-world, actionable takeaways for brand and retail strategies
Strong mix of creativity and data-driven insights across industry segments

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Apple Podcasts
#130
Ireland/Business/Marketing

Talking Points

Recent interactions between the hosts and their guests.

99 - The Renaissance of Marketing in the Age of AI with Raja Rajamannar, Mastercard
Q: What would you hit the reset button on in marketing?
I would reset the entire field and function of marketing, questioning long-standing theories and shifting toward a model grounded in business outcomes, data-driven decision-making, and experiential engagement rather than purely traditional advertising.
98 - Marketing Isn’t a Department, It’s a Business Strategy: Pardeep Duggal Explains Why
Q: What are the important attributes for senior marketers of tomorrow?
Marketing leaders should have diversity in skillsets, understand the commercials, and communicate effectively about their contributions.
98 - Marketing Isn’t a Department, It’s a Business Strategy: Pardeep Duggal Explains Why
Q: How do you measure success when it comes to business transformation?
Measure success by focusing on fixing the basics, transforming the team, and aligning business outcomes over a longer-term horizon.
98 - Marketing Isn’t a Department, It’s a Business Strategy: Pardeep Duggal Explains Why
Q: What would you hit resets on in the marketing industry?
Marketing isn't part of business transformation; it is a fundamental component of any business transformation.
97 - Why Honest Brands Win Hearts (and Markets) with Andrew Smith, Senior Director of Brand at Vinted
Q: Looking ahead, what excites you most about where marketing is heading now?
I see a shift towards honesty and evidence-based purpose in branding, moving away from over-promising to delivering truth-based value to customers.

Audience Metrics

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Frequently Asked Questions About This Podcast

What is This Podcast about and what kind of topics does it cover?

The episodes center on how modern brands win by aligning purpose, product, and people. Shows frequently explore how consumer insight, data signals, and AI can augment human judgment in areas like brand-building, retail media, loyalty, and cross-functional collaboration. Guests are senior marketers and leaders from consumer goods, tech, retail, and hospitality who share practical strategies for integrating brand storytelling with performance, navigating large organizations, and evolving marketing in an AI-driven era. Standout threads include balancing brand and performance, the evolving role of retail media, data-driven creativity, and authentic, purpose-led marketing that resonates with diverse audiences.

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1. Pivot
2. The Daily

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this podcast launched 6 years ago and published 102 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on this podcast?

Recent guests on this podcast include:

1. Mickey Nelson
2. Joanie Kwok
3. Natalie Wills
4. Raja Rajamannar
5. Lucas Mack
6. Norm Johnston
7. Victoria Lozano
8. Paul Wright

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