This is Product Marketing
Product Marketing HiveThis is Product Marketing is brought to you by Product Marketing Hive, the product marketing community that gives back. We are a global community with an intellectual center of gravity in Silicon Valley. This podcast dives deep into the world of product marketing, product management, and technology marketing. We will be interviewing thought leaders, marketing and product legends. Join PMM Hive to ... more
| Publishes | Monthly | Episodes | 75 | Founded | 6 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | BusinessMarketing | |||
Listen to this Podcast
Latest Episodes
In this episode, Kate Obiidykhata, General Manager at Percona, joins Louise Liu to share her hard-earned insights on post-launch execution, proactive product marketing, and how PMMs can move from being launch managers to true strategic partners drivi... more
In this episode, Vinícius Chacon, a marketing lead who helped launch an AI SaaS platform, joins Louise Liu to share a behind-the-scenes look at the realities of AI product launches—from skyrocketing costs and pricing challenges to attracting the wron... more
In this episode, Brian Dreyer, Senior Director of Product Management at Cloudforce, joins Louise Liu to share how his background in product management shaped his approach to product marketing, what habits from product marketing he’s bringing back int... more
In this episode, Katie Noe, Product Marketing Manager at Bizzabo, joins Louise Liu to share her journey of implementing AI in competitive intelligence. Katie breaks down her workflow step by step, from how things worked before AI to what’s changed si... more
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Recent Guests
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Reviews
- Wonderful content & insights
Absolutely love the variety of content & getting to hear about the guest’s first hand experiences. Super insightful!
Apple Podcasts5KDmdkdmd
United States5 years ago - The guest outperformed the host by a mile
It sounded like the host had a script and no industry knowledge, so his follow ups were a bit distracting.
Apple Podcasts1Dan FeinUnited States5 years ago - Very insightful!
This is an insightful show! It dives deep into all product marketing and product management topics. Very interesting. Thanks for your efforts！
Apple Podcasts5OldDanny
Canada5 years ago - A wonderful insider’s view into topics in product marketing
I’ll be starting a PMM role in the new year (and my first role in tech!), and found Crispin’s conversations with guests to be packed with insights in every episode. Thank you for sharing these conversations!
Apple Podcasts5hellodariaUnited States5 years ago - Relevant and Insightful
Crispin sheds light on important topics in tech product marketing and product management in intelligible but also humorous talks. Would recommend!
Apple Podcasts5ali.r92United States6 years ago
Listeners Say
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Chart Rankings
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Apple Podcasts | #38 |  Russia/Business/Marketing |
Apple Podcasts | #54 |  Sweden/Business/Marketing |
Apple Podcasts | #59 |  Taiwan/Business/Marketing |
Apple Podcasts | #108 |  Finland/Business/Marketing |
Apple Podcasts | #119 |  Ireland/Business/Marketing |
Apple Podcasts | #141 |  Norway/Business/Marketing |
Talking Points
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Audience Metrics
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Frequently Asked Questions About This is Product Marketing
What is This is Product Marketing about and what kind of topics does it cover?
The show centers on practical product marketing and GTM strategy, with frequent deep dives into how PMMs drive growth beyond launch, craft messaging for AI-enabled products, and align cross-functional teams. Interviews span leadership from tech-focused companies, analysts relations, and developer marketing, often highlighting hands-on playbooks, evidence-based decision making, and real-world lessons from launching or scaling products. A standout is the sustained emphasis on treating go-to-market as an ongoing, cross-functional discipline rather than a one-off launch event, with a clear lens on AI tools and developer audiences.
Where can I find podcast stats for This is Product Marketing?
Rephonic provides a wide range of podcast stats for This is Product Marketing. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to This is Product Marketing and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.
How many listeners does This is Product Marketing get?
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What are the audience demographics for This is Product Marketing?
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How many subscribers and views does This is Product Marketing have?
To see how many followers or subscribers This is Product Marketing has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.
Which podcasts are similar to This is Product Marketing?
These podcasts share a similar audience with This is Product Marketing:
1. Product Marketing Life
2. HBR IdeaCast
3. Coaching Real Leaders
4. The Skip Podcast
How many episodes of This is Product Marketing are there?
This is Product Marketing launched 6 years ago and published 75 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
How do I contact This is Product Marketing?
Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.
Where can I see ratings and reviews for This is Product Marketing?
Rephonic pulls ratings and reviews for This is Product Marketing from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.
View all the reviews in one place instead of visiting each platform individually and use this information to decide if a show is worth pitching or not.
How do I access podcast episode transcripts for This is Product Marketing?
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What guests have appeared on This is Product Marketing?
Recent guests on This is Product Marketing include:
1. Kate Obiidykhata
2. Vinícius Chacon
3. Brian Dreyer
4. Katie Noe
5. Terezia Stancik
6. Prashant Sridharan
7. Mustafa Kapadia
8. Andrew Hatfield
To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.