Brand Strategy For Female Founders | Think Brand. Talk Brand.
Shivani Pandey, Brand Strategist, Coach to Female FoundersIf you're a female founder who has built something real but still feels like your brand isn't doing justice to the work you do — you're in the right place.
I'm Shivani Pandey, Brand Strategist and founder of Think Brand Forward, with 20+ years in brand marketing. I've worked with female founders, women entrepreneurs, and women-owned businesses at every stage — and the same problem shows up every ... more
| Publishes | Weekly | Episodes | 23 | Founded | 7 months ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | BusinessEntrepreneurshipMarketing | |||
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We are living through a trust recession. People aren't just skeptical — they're exhausted. And if you're trying to market your business without absolute brand clarity, you a... more
In this episode, hear the story of a skincare founder who struggled with brand perception and discovered powerful brand messaging strategies that transformed her business. Learn actionable brand positioning tips for women entrepreneurs and female fou... more
Three weeks in, and if you've been listening to this series — the brand story architecture breakdowns, the Stanley audit, the structural fails of Allbirds and Juicero — something's probably been itching.
A quiet voice asking: what IS my brand story... more
Stanley went from $70 million to $750 million in revenue — not by changing their product, but by completely rebuilding their brand story around a different hero.
In this episode, brand strategist Shivani Pandey does a live brand audit of the Stanle... more
If you've rewritten your about page, hired a copywriter, or taken every messaging course — and your brand still isn't converting — this episode is your wake-up call. Brand strategist Shivani Pandey breaks down the real reason your brand messaging isn... more
In this episode of Brand Bites, we break down brand voice—the secret ingredient that makes your brand memorable and instantly recognizable.
We cover:
• What brand voice really is (and why most brands get it wrong)
• Why brand voice is your memory m... more
Are you "famous" or are you profitable?
In this episode of Think Brand | Talk Brand, Shivani Pandey sits down with Talent Agent and Strategic Advisor Monique Sar to bridge the gap between visibility and revenue. If you’ve ever struggled to explain y... more
Does your business stop working when you stop posting?
In this deeply emotional and strategic episode of Think Brand Talk Brand, Shivani Pandey sits down with brand logic expert Charlie Birch to dismantle the "Personal Brand" myth. While most people... more
Key Facts
Reviews
- Shivani Actually Listens
I love that Shivani really gives the mic to her guests…it’s a true A+ conversation. The episodes with Teri and Jacquelyn were amazing and got me hooked! Can’t wait to catch up on the rest. And as a host, I appreciate that Shivani brings in so much wisdom and actually shares it with listeners. There’s no fluff.
Apple Podcasts5Karla Gregg
United States5 months ago - Great interviews
Loving learning about so many interesting small business owners and getting branding insights!
Apple Podcasts5julia.reneeUnited States6 months ago
Chart Rankings
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #120 |  Canada/Business/Marketing |
Apple Podcasts | #218 |  India/Business/Marketing |
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Audience Metrics
Listeners, social reach, demographics and more for this podcast.
| Listeners per Episode | Gender Skew | Location | |||
|---|---|---|---|---|---|
| Interests | Professions | Age Range | |||
| Household Income | Social Media Reach | ||||
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Brand Strategy For Female Founders launched 7 months ago and published 23 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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