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Artwork for The Unscripted SEO Interview Podcast

The Unscripted SEO Interview Podcast

Jeremy Rivera
Artificial Intelligence
SEO
Local SEO
Search Engine Optimization
Small Businesses
E-Commerce
AI Visibility
Black Hat SEO
Drop Domains
Google
Pinterest
AI Search As a Channel
Canonical Trick
Google Algorithm Signals
Long Tail Pages
Website Design
Wordpress
International SEO
Agency Growth
Pricing

Hosted by Jeremy Rivera: A 17 year career expert in the SEO industry and his cohost Keith Bresee. Get insights, action items and anecdotes from experts like Lilyray, Kevin Indig, Rand Fishkin, Matt Mellinger and more in the SEO industry, who are not only well-respected, but have really interesting stories to share. 100% unscripted, 100% unrehearsed, 100% unedited, and 100% real. Guaranteed to prov... more

PublishesDailyEpisodes308Founded3 years ago
Number of ListenersCategories
BusinessEducationEntrepreneurshipHow To

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Artwork for The Unscripted SEO Interview Podcast

Latest Episodes

This episode features Jeremy Rivera and digital marketing expert Matthew Slaymaker discussing actionable strategies for small businesses, the evolving landscape of digital ads, and leveraging AI tools for marketing efficiency. Whether you're running ... more

In this episode, Jeremy Rivera welcomes Drew Dorenfest to explore practical strategies for small businesses to harness SEO, reviews, and community engagement to boost their online presence and sales. Drew shares his background from Hollywood video ed... more

Episode Highlights:

• Grant Simmons shares his unconventional journey from 1980s programming to becoming a top SEO strategist, emphasizing the importance of foundational practices.

• Recent SEO trends like entity SEO, entity maps, and Google's evol... more

Join Jeremy Rivera as he chats with Joe Zeppelin, a former corporate leader turned full-time YouTuber, about navigating career transitions, leveraging AI tools, and building successful digital brands. Discover actionable insights on automation, conte... more

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Recent Guests

Colby Wegter
Agency owner and coach helping six-figure agencies scale to seven figures
Autonomy Agency (autonomyagency.com)
Episode: Why Most Freelancers Fail at Scaling
Brittany Trafis
CEO of Sorian Digital (AI-native marketing agency)
Sorian Digital
Episode: Brittany Trafis: AI Search as a New Channel Beyond SEO
Nick Eubanks
SEO expert with a long career in digital marketing and agency leadership
Independent/SEO consultant
Episode: Distribution Is the Only Remaining Moat When Execution Becomes Infinite — Nick Eubanks on What Survives the AI Era
Christina Spaulding
Marketing professional focusing on international SEO
Manzanita Marketing
Episode: Going International on SEO with Christina Spaulding
Tom Malesic
Founder and President of EZ Marketing
EZ Marketing
Episode: Small Business Marketing, Local SEO & the AI Frontier
Julia Bocchese
Founder of Julia Renee Consulting, SEO, Pinterest, and AI search strategist for small businesses
Julia Renee Consulting
Episode: Julia Bocchese: Pinterest, AI Search & SEO for Small Businesses
Jason Wade
Founder/CEO of Ninja AI
Ninja AI
Episode: AI Visibility, Entity Engineering & the Podcast SEO Strategy No One's Using with Jason Wade of Ninja Ai
Stephan Bajaio
CEO and co-founder of Vibe Logic
Vibe Logic
Episode: Stephan Bajaio: SEO's Identity Crisis Is Entirely Our Own Fault
Brandon Leibowitz
Founder of SEO Optimizers, digital marketing expert
SEO Optimizers
Episode: Schema, AI Search & Holistic SEO — With Brandon Leibowitz of SEO Optimizers

Host

Jeremy Rivera
Host of The Unscripted SEO Interview Podcast

Reviews

5.0 out of 5 stars from 7 ratings
  • Jeremy is a great host with excellent SEO knowledge

    I had my first podcast interview on the Unscripted SEO Podcast, and Jeremy Rivera was an excellent host. He asked thoughtful, interesting questions and did a great job guiding the conversation so it felt natural and engaging the whole time. He also gave me great feedback and made the experience genuinely fun - it was a blast speaking with him. I’d happily come back on the show anytime.

    Apple Podcasts
    5
    Wyatt Bonicelli
    United States5 months ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Shows a strong track record of highlighting practical frameworks and real-world results.
Thoughtful host with deep SEO knowledge and strong facilitation makes conversations natural and engaging.
Guests consistently receive actionable feedback and a fun interviewing experience.
Discussions emphasize practical, outcome-focused strategies more than theory.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

Why Most Freelancers Fail at Scaling
Q: Where's the first problem area you look at when helping an agency scale?
Begin with the founder's own time and behavior because it trickles down to how the team and clients operate; if the founder is overworked, the whole agency mirrors that pattern, so you need to address personal time first to scale sustainably.
Small Business Marketing, Local SEO & the AI Frontier
Q: How has local SEO evolved, and what tactics are showing solid results today?
Local SEO has become more dominant with local service pages and Google Map Pack focus; tactics include building town pages around core keywords, optimizing for radius, and using frequent, authentic visuals to improve local relevance.
Small Business Marketing, Local SEO & the AI Frontier
Q: How should small businesses leverage competitor analysis without simply copying others?
Tom argues that small businesses should avoid merely imitating competitors and instead develop a unique voice rooted in what makes their business distinct, while learning from competitors' strategies but not being constrained by them.
Small Business Marketing, Local SEO & the AI Frontier
Q: What's the most effective process to extract insights from clients for their site content?
The host and Tom discuss guiding clients to discuss their problems and differentiators, using those conversations to craft site copy that clearly communicates the unique value and the target customer's perspective.
Small Business Marketing, Local SEO & the AI Frontier
Q: What is it about the small business niche that attracts you?
Tom explains a passion for helping small businesses grow, watching them hire more people, and uplifting the local economy, with a focus on delivering affordable, high-value marketing that fits small budgets.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
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Frequently Asked Questions About The Unscripted SEO Interview Podcast

What is The Unscripted SEO Interview Podcast about and what kind of topics does it cover?

The show features unscripted, practical conversations with SEO practitioners, marketers, and agency leaders who share systems, frameworks, and real-world case studies for growth, scaling, and visibility in search and digital channels. Episodes frequently cover AI-driven strategies, international and local SEO, brand and content governance, and actionable tactics for freelancers, small agencies, and enterprise teams. A standout pattern is the emphasis on tangible takeaways, like pricing psychology, workflow transformations, and how to build credible, sustainable authority beyond traditional rankings. The format often blends candid storytelling with diagnostic frameworks, making it useful for listeners who want repeatable playbooks and a cand... more

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Which podcasts are similar to The Unscripted SEO Interview Podcast?

These podcasts share a similar audience with The Unscripted SEO Interview Podcast:

1. The Diary Of A CEO with Steven Bartlett

How many episodes of The Unscripted SEO Interview Podcast are there?

The Unscripted SEO Interview Podcast launched 3 years ago and published 308 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on The Unscripted SEO Interview Podcast?

Recent guests on The Unscripted SEO Interview Podcast include:

1. Colby Wegter
2. Brittany Trafis
3. Nick Eubanks
4. Christina Spaulding
5. Tom Malesic
6. Julia Bocchese
7. Jason Wade
8. Stephan Bajaio

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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