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Artwork for The Story of a Brand Show

The Story of a Brand Show

CommerceFocused Media, Inc.
Local Bookstores
Bookshop.org
E-Commerce
The Now
Health and Wellness
Pandemic
Customer Experience
Massage Therapy
Tonal
Entrepreneurship
Fitness Technology
Strength Training
Resistance Training
E-Fitness
Amazon
Community Support
Mental Health
Personal Training
Socially Conscious Consumer Movement
Franchising

Welcome to The Story Of A Brand Show. Hear the unique entrepreneurial journeys of 1000+ Consumer Brand founders. We tap into the doubts, failures, wins and inspirations that come with building Consumer Brand startups in extremely competitive times. Whether you own a brand or work for one, you will learn from our guests as they share the building blocks of their brand's evolution. Who knows, you ma... more

PublishesDailyEpisodes1313Founded8 years ago
Number of ListenersCategories
BusinessEntrepreneurship

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Artwork for The Story of a Brand Show

Latest Episodes

Scaling a company is hard. Changing behavior is harder—and that's exactly what this business is doing.

In this episode of The Story of a Brand, host Rose Hamilton, CEO of Compass Rose Ventures, sits down with Joe Spector, Founder and CEO of Dutch ... more

In this episode, Ramon Vela sits down with Lauren Hidalgo, Founder and CEO of Aware House — a curated online marketplace built exclusively to support independent, small-batch makers.

Lauren shares how frustration with overcrowded platforms like E... more

Returning guest Yash Chavan, Founder and CEO of SARAL, joins Ramon Vela to announce the launch of SATHI (mysathi.io) — a new affiliate marketing platform designed to eliminate the fraud, attribution failures, and operational chaos that quietly kill b... more

Most Brands Don't Fail Because They Can't Get Into Retail — They Fail Because They Got There Too Soon.

In this episode of The Story of a Brand Show, host Rose Hamilton sits down with Ari Bloom, Founder & CEO of A-Frame Brands — the strategic opera... more

Key Facts

Accepts Guests
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Contact Information
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Find out how many people listen to this podcast per episode and each month.

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Recent Guests

Leslie Danford
Founder of Vitaminis
Vitaminis
Episode: Vitaminis - The Problem With Vitamins No One Talks About
Alexandra Fine
CEO and founder of Dame
Dame
Episode: Dame - Building a Brand in a Taboo Industry
Tim Parr
Founder and CEO of Caddis
Caddis
Episode: Caddis - The Anti-Anti-Aging Brand Changing Everything
Sucharita Kodali
Vice President and Principal Analyst at Forrester Research
Forrester Research
Episode: Forrester Research - Retail Strategy in the Age of Marketplaces and AI
David Rabie
Co-founder and CEO of Tovala
Tovala
Episode: Tovala - The Smartest Way to Eat at Home
Lisa Chodnofsky
Chief Brand Officer at the Vitamin Shoppe
Vitamin Shoppe
Episode: Vitamin Shoppe - Brand Is Not Marketing. It's the Business
Forest Bronzan
CEO of Jetset
Jetset
Episode: Jetset - Most Brands Ignore Their Best Growth Lever
Sarah Henry
VP of Content, Influencer, and Commerce at Walmart
Walmart
Episode: Walmart - Building Commerce Around Creators, Not Campaigns
Greg Horn
A pioneer, operator, investor, and community builder in the health and wellness sector
Episode: Greg Horn - Why the Future of Wellness Belongs to Brands That Can Prove Results

Hosts

Rose Hamilton
Host of the show focusing on brand-building, education, and partnerships in specialty retail. Affiliation includes Compass Rose Ventures.
Ramon Vela
Host and interviewer, known for guiding founders through brand narratives, strategy, and growth stories.

Reviews

4.9 out of 5 stars from 174 ratings
  • Building a business? Listen up

    One of the top 5 podcasts I listen to for business expertise- love the expert stories and Ramon’s voice is soothing not intense like other bro biz media

    Apple Podcasts
    5
    Boddiingsytikgd
    United States9 months ago
  • Always insightful, fun and valuable

    Ramon and the team at Story of a Brand are awesome! Great guests and topics who seem to really get along well, speak transparently and give all of us entrepreneurs tons of actionable takeaways. Keep up the strong work!

    Apple Podcasts
    5
    Mad Max 3
    United Statesa year ago
  • Incredible stories

    Great balance of the wonderful businesses and the people behind them, lead by an amazing host

    Apple Podcasts
    5
    Jason Nyhus
    United Statesa year ago
  • a must listen for all founders

    I learn so much from hearing the true story behind the next up and coming brands. It's an inspirational listen. Thank you for all that you do!

    Apple Podcasts
    5
    Wendypodcast
    Canada2 years ago
  • Inspirational!

    Incredible stories from founders who risk it all to bring you your next favorite products. Each is different and each is motivating. Ramon does a wonderful job of talking to each founder and CEO on a personal level. His communication skills focus on sharing those stories and making it more than just a brand.

    Apple Podcasts
    5
    IowaDude
    United States3 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Relatable host with engaging interview style.
Clear, practical insights for founders.
High-quality guests and actionable takeaways.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

Caddis - The Anti-Anti-Aging Brand Changing Everything
Q: How do you stay attuned to the consumer in a dynamic market?
He emphasizes pattern recognition, the belief that the consumer's 'why' matters as much as the product, and the need to move forward with a clear point of view rather than reacting only to current demands.
Caddis - The Anti-Anti-Aging Brand Changing Everything
Q: What was that moment when you discovered it was reading glasses? Walk us back to that realization.
Tim explains realizing the gap in the market while touring as a bluegrass musician and encountering the messy, unattractive options for reading glasses, which led to a deliberate product and brand move focused on aging with style and relevance.
Dame - Building a Brand in a Taboo Industry
Q: What were the biggest early risks and proof points that convinced you Dame could be a viable business?
Her early crowdfunding success, the proof of concept with EVO, and the willingness of a prestigious IP firm to back her idea without upfront cost provided critical validation that the business could scale despite the taboo market.
Tovala - The Smartest Way to Eat at Home
Q: What was the turning point in pricing that unlocked scale?
Moving away from a high upfront oven price and six- or dozen-meal commitments to a lower upfront price and flexible bite-sized commitments unlocked demand and significantly boosted adoption.
Tovala - The Smartest Way to Eat at Home
Q: What sparked the idea for cooking from scratch with your own oven and meals?
The founder wanted a truly homemade meal—hot, fresh, and without the complexity of traditional cooking or frozen meals, solved by controlling the entire end-to-end experience.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About The Story of a Brand Show

What is The Story of a Brand Show about and what kind of topics does it cover?

Stories of consumer brands across wellness, sustainability, beauty, and lifestyle are explored through founder-led conversations, focusing on how brands grow from early traction to retail and online success. Episodes often dissect partnerships with retailers, the role of education and community, and the balance between product quality, storytelling, and authenticity. Noteworthy is the emphasis on practical, tactical guidance for building durable brands, including go-to-market timing, private label versus third-party products, and customer experience as a growth lever. The show tends to spotlight entrepreneurial grit, sustainable product design, and the human side of building consumer-facing brands, making it a valuable listen for founders, ... more

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Which podcasts are similar to The Story of a Brand Show?

These podcasts share a similar audience with The Story of a Brand Show:

1. How I Built This with Guy Raz
2. The Toast
3. Call Me Back - with Dan Senor
4. Modern Wisdom
5. Crime Junkie

How many episodes of The Story of a Brand Show are there?

The Story of a Brand Show launched 8 years ago and published 1313 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on The Story of a Brand Show?

Recent guests on The Story of a Brand Show include:

1. Leslie Danford
2. Alexandra Fine
3. Tim Parr
4. Sucharita Kodali
5. David Rabie
6. Lisa Chodnofsky
7. Forest Bronzan
8. Sarah Henry

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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