Sales & Marketing Management podcast episodes are designed to provide insights on trends and strategies on a broad range of B2B sales and marketing topics. We do this through discussions with thought leaders, researchers and practitioners. Topics include sales and marketing technology, training, incentive programs, recognition and offsite meetings.
Publishes | Twice monthly | Episodes | 24 | Founded | 2 years ago |
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Number of Listeners | Categories | BusinessCareersManagement |
Corporate gifts are a critical component of companies' employee engagement strategy and customer loyalty efforts. Some use corporate gifts to build stronger relationships with channel partners.
It's a $300 billion industry in the U.S. alone. But Tom... more
Art Fromm started as an engineer and implementer of software applications before he became a sales professional and sales manager. Building on that experience, for the past 25 years he been in sales enablement roles, including starting his own compan... more
What level of spending is required to get employees excited about a non-cash recognition offer? The Incentive Research Foundation conducted extensive surveys to find out.
It turns out effective reward values are dependent on multiple factors, includ... more
We used Google's AI-driven NotebookLM to create this conversation about the importance of recognition in the workplace and how it's only impactful if a company first establishes an environment in which employees feel they matter.
Rewards beyond a pa... more
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #246 |
Listeners, social reach, demographics and more for this podcast.
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this podcast launched 2 years ago and published 24 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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