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Artwork for The Gaming Playbook

The Gaming Playbook w/ Harry Phokou

Harry Phokou
Game Development
Game Design
User Acquisition
Game Marketing
Gaming Industry
Networking
Game Design Skills
Game Industry
Career Advancement
World Of Warcraft
Indie Games
Market Research
Linkedin
User-Generated Content
League Of Legends
Roblox
Content Creation
Influencer Marketing
Community Engagement
Mentorship

On The Gaming Playbook, Harry Phokou sits down with experts in the games industry who have never been interviewed before. Through these in-depth conversations, Harry unpacks the "Playbook" that made them so successful. Skip the line on Tuesdays and download the real-life cheat codes every gaming industry pro needs to know. LinkedIn: @hphokou Instagram: @hphokou Newsletter: join.thegamingpl... more

PublishesWeeklyEpisodes65Founded2 years ago
Number of ListenersCategory
Business

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Artwork for The Gaming Playbook

Latest Episodes

What does it actually take to build successful games in 2026 and beyond?

Today, I'm joined by Tom Dusenberry, former Hasbro Interactive CEO, who shares hard-earned lessons from shipping 300+ games, navigating M&A, and working with some of the bigges... more

How do you build a sustainable studio in an unsustainable industry?

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Do indie game developers actually need publishers?

After 20 years in the industry as a developer, studio founder, and publisher, Andrei Podoprigora breaks down the honest truth behind indie publishing, what makes a game fundable, and why RIGHT NOW ... more

Learn how mobile game publishing really works in 2026, from user acquisition costs to what publishers actually look for when funding games.

Today, I'm joined by an industry expert, Elena Lobova (Head of Strategic Partnerships at Burny Games), who br... more

YouTube

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Recent Guests

Henri Lindgren
CEO and co-founder of Kokoon Games
Kokoon Games
Episode: #47 – Henri Lindgren: What It Takes To Survive As a Founder In Games
Matt Hitchcock
Co-founder and Managing Director of Other Things
Other Things
Episode: #46 – Matt Hitchcock: Why Great Games Still Fail Without Great Marketing
Amir Satvat
Director of business development at Tencent and a leader in the gaming career community, helping individuals find jobs in the gaming industry.
Tencent
Episode: #45 – Amir Satvat: 2,000 Rejections Before Landing His Dream Job in Games
Andrew Pappas
Marketing strategist and founder of RenGen Marketing, host of the Indie Game Movement podcast.
RenGen Marketing
Episode: #44 – Andrew Pappas: How Empathy-Driven Marketing Builds Successful Indie Games
Marcus Holmström
Founder of The Gang, a studio that has developed for brands like FIFA, Netflix, and Amazon.
The Gang
Episode: #43 – Marcus Holmström: How Roblox Is Rewriting the Rules of Game Development
John Wright
CEO of Turborilla, formerly of Unity and Quarly
Turborilla
Episode: #42 – John Wright: From Accountant to CEO, Breaking Into the Gaming Industry & Scaling Mobile Games
Jon Hanson
Founder of Skill Tree Marketing and former EA and Warner Bros. marketer
Skill Tree Marketing
Episode: #41 – Jon Hanson: Why Indie Game Marketing Fails (and How to Succeed on a Small Budget)
Charlie Czerkawski
Game economy designer with over 15 years of experience
Sharkmob
Episode: #40 – Charlie Czerkawski: Inside Game Economy Design, Monetization & Progression
Matej Lancaric
Mobile marketing expert and consultant in the gaming industry
Founder of Two and a Half Gamers podcast
Episode: #39 – Matej Lancaric: The UA Consultant on Building a €1.6M Solo Gaming Business

Host

Harry Phokou
Host with experience in the gaming industry, focusing on in-depth conversations that unpack successful strategies utilized by various professionals.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Apple Podcasts
#155
Denmark/Business

Talking Points

Recent interactions between the hosts and their guests.

#47 – Henri Lindgren: What It Takes To Survive As a Founder In Games
Q: How have you managed to keep your company's culture strong while scaling?
Henri highlights the importance of consciously building culture and values within the team, emphasizing that while it's essential, during the startup phase, the focus should also be on product development.
#47 – Henri Lindgren: What It Takes To Survive As a Founder In Games
Q: Can you tell us about how resilience plays a role in being a founder?
Henri explains that resilience is crucial, particularly in tough times when leaders must navigate challenges and support their teams. He shares insights from personal experience and the importance of having a supportive company culture.
#45 – Amir Satvat: 2,000 Rejections Before Landing His Dream Job in Games
Q: Why wouldn't you stop at 100, 1000, 1500 rejections?
Amir emphasizes the commitment to never give up on games and the necessity of maintaining a job and income at the same time, which kept his momentum going.
#44 – Andrew Pappas: How Empathy-Driven Marketing Builds Successful Indie Games
Q: How can indie developers better engage their audience?
By leading with empathy and understanding player motivations, they can create more meaningful connections.
#40 – Charlie Czerkawski: Inside Game Economy Design, Monetization & Progression
Q: What is a common misconception about game economy design?
Many think it's 90% economy-focused and 10% game design, when in reality it's mostly about game design with an emphasis on problem-solving and engagement.

Audience Metrics

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Frequently Asked Questions About The Gaming Playbook

What is The Gaming Playbook about and what kind of topics does it cover?

Focusing on the gaming industry, the discussions center around successful strategies and insights from industry professionals who have not been widely interviewed before. Episodes cover various pertinent topics, including resilience in game development, marketing strategies, and innovative approaches to game creation, particularly for indie developers. The conversations often highlight personal journeys, providing listeners with valuable lessons and perspectives towards building a career in gaming and navigating its challenges.

What sets this series apart is its commitment to offering actionable insights from diverse backgrounds within the gaming sphere, allowing listeners to grasp the intricacies of the industry while being introduced to ... more

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Which podcasts are similar to The Gaming Playbook?

These podcasts share a similar audience with The Gaming Playbook:

1. Gamecraft

How many episodes of The Gaming Playbook are there?

The Gaming Playbook launched 2 years ago and published 65 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on The Gaming Playbook?

Recent guests on The Gaming Playbook include:

1. Henri Lindgren
2. Matt Hitchcock
3. Amir Satvat
4. Andrew Pappas
5. Marcus Holmström
6. John Wright
7. Jon Hanson
8. Charlie Czerkawski

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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