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The Master Your Business Podcast

Deirdre Martin
Linkedin
Cybersecurity
Pricing
Marketing
Artificial Intelligence
Burnout
Sales
Neuroscience
Personal Branding
Trust
Storytelling
Offer Building
Kajabi
Messaging
Substack
Leadership
Nervous System
Content Marketing
Human Design
Scale

The Master Your Business Podcast is a live workshop-style branding, marketing and customer experience podcast hosted by me, Deirdre Martin. You will learn actionable step-by-step tips that help businesses like yours gain clarity and illuminate your path to business success. As well as interviews with industry experts, I share how I became an industry thought leader in marketing and customer experi... more

PublishesWeeklyEpisodes187Founded4 years ago
Number of ListenersCategories
EntrepreneurshipBusiness

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Artwork for The Master Your Business Podcast

Latest Episodes

If your website got visitors this week but your inbox got nothing, this episode explains exactly what happened, and it starts with the fridge in your kitchen.

There's a mechanism in your buyer's brain that deletes anything it can predict, and since... more

YouTube

You did everything right. The quality of your work is excellent. You get consistent referrals. And yet, somewhere around £500k, your cybersecurity business starts to feel more like a slog.

In this episode I break down why growing and scaling are tw... more

YouTube

Your phone's ringing with NIS2 and DORA enquiries, your calendar's full to October, and it finally feels like the growth you've been working for.

So why do the busiest cybersecurity founders keep ending up the most stuck?

In this episode, busines... more

YouTube

Find Your Zag, free positioning tool: www.tryinteract.com/share/quiz/69cd6a56de5b5fd533f29a4f

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Losing a pitch to Deloitte or KPMG and telling yourself it was the budget, reputation or size? It probably wasn't.

In this episode, busines... more

YouTube

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Recent Guests

JJ Peterson
StoryBrand's professor in residence, leadership and communication expert
StoryBrand
Episode: 174. Guide vs Hero Leadership with J.J. Peterson
Suzanne Taylor King
Founder/teacher of MOFV (Middle of Funnel Value) framework
Self-employed/Entrepreneur
Episode: 172. How to Get Referrals Without Pitching Yourself
Kelly Jahner-Byrne
Sales strategist known as the How Gal, founder of How Publishing Company and How Conferences
How Publishing Company / How Conferences
Episode: 170. Why Clarity Comes Before Confidence in Sales
Linda Murray
Registered nutritional therapist and co-founder of Bioga Nutrition
Bioga Nutrition
Episode: 168. 5 Bio-Hacks for Better Decision Making and Focus
David O'Grady
Team and leadership specialist with a background in organizational psychology and behavioral science
Episode: 166. The 5 Behaviors Behind High-Performance Teams
Auret Esselen
Co-founders of Essetino Media, YouTube for business strategists
Essetino Media
Episode: 164. Why YouTube-First Content Strategy Is Shockingly Simple for Business Growth
Jewel Tolentino
Co-founders of Essetino Media, YouTube for business strategists
Essetino Media
Episode: 164. Why YouTube-First Content Strategy Is Shockingly Simple for Business Growth
Tony Banta
Systems engineer turned client success architect who has studied 300,000-plus client journeys
Episode: 162. Tony Banta: Client Success Is Everything (Here’s Why)
Michelle Walsh
Founder of Walshe Management Consultants
Walshe Management Consultants
Episode: 160. From Agile Founder to Real CEO: The Shifts You Can’t Skip

Host

Deirdre Martin
Host of the show, focused on branding, marketing, and customer experience with practical, workshop-style guidance.

Reviews

5.0 out of 5 stars from 29 ratings
  • Great insights on getting noticed in the market

    Deirdre does a great job of helping understand best marketing and business strategies with a easy to understand and entertaining podcast

    Education in your ears

    Apple Podcasts
    5
    Donalpk76
    Ireland3 years ago
  • So much information on customer experience

    Deirdre has a wealth of knowledge & shares lots of tips & resources in her podcast

    Apple Podcasts
    5
    fionasfoodforlife
    Ireland3 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Guests deliver practical tips and frameworks you can apply quickly.
High-energy, informative episodes with useful takeaways for listeners.
Audience-friendly and engaging with real-world examples.
Solid mix of interviews and coaching-style content.
Clear, actionable strategies for marketing and business growth.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

140. Selling to Corporates is Easier Than You Think with Jessica Lorimer
Q: Tell me first and foremost, how did you get into doing that?
Jess narrates her journey from working in retail and corporate sales to being diagnosed with a chronic illness, which led her to build a business teaching others how to sell to corporates, emphasizing discipline, structure, and leveraging prior sales skills.
158. How Coaches Can Start and Grow on Substack Before It’s Crowded
Q: What are practical growth levers on Substack besides posting regularly?
Key levers include thoughtful commenting to build visibility, live collaborations to tap into other audiences, and leveraging the ecosystem with links, calls-to-action, and paid subscription offers that align with audience needs, rather than relying solely on posting frequency.
150. How to automate without losing the human touch
Q: What is the role of AI in business processes today?
AI is a powerful supplement for content creation and data analysis, but it should be used with caution; automation provides reliability and precision, while AI offers insight and creativity. Treat AI as a teammate with boundaries and ensure data quality to minimize errors.
150. How to automate without losing the human touch
Q: How do you decide which tasks to automate and which to keep personal?
Automate tasks that add value while sparing personal touches for client-facing interactions where empathy matters. Use automation for routine communications like invoices and reminders, and reserve human follow-up for relationship-building and nuanced conversations.
150. How to automate without losing the human touch
Q: Where should a business start when trying to automate without losing the human touch?
Begin with a process map to understand how work actually flows, then evaluate tools that support that flow rather than jumping to a platform first. Ensure there is a single source of truth and use automation to handle repetitive tasks while preserving opportunities for personalized outreach.

Audience Metrics

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Frequently Asked Questions About The Master Your Business Podcast

What is The Master Your Business Podcast about and what kind of topics does it cover?

This show centers on practical branding, marketing, and customer experience strategies for growing businesses, often featuring hands-on, step-by-step guidance. Episodes emphasize aligning sales and marketing, building repeatable systems, and leveraging content, referrals, and leadership storytelling to accelerate revenue and growth. A standout element is the blend of live-workshop style coaching with expert interviews, delivering actionable frameworks you can implement quickly. The format and guest mix tend to attract listeners who want clear methods, measurable outcomes, and tools they can apply across their own teams and ventures.

Where can I find podcast stats for The Master Your Business Podcast?

Rephonic provides a wide range of podcast stats for The Master Your Business Podcast. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to The Master Your Business Podcast and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.

How many listeners does The Master Your Business Podcast get?

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What are the audience demographics for The Master Your Business Podcast?

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How many subscribers and views does The Master Your Business Podcast have?

To see how many followers or subscribers The Master Your Business Podcast has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to The Master Your Business Podcast?

These podcasts share a similar audience with The Master Your Business Podcast:

1. The Mel Robbins Podcast

How many episodes of The Master Your Business Podcast are there?

The Master Your Business Podcast launched 4 years ago and published 187 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact The Master Your Business Podcast?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for The Master Your Business Podcast?

Rephonic pulls ratings and reviews for The Master Your Business Podcast from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.

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What guests have appeared on The Master Your Business Podcast?

Recent guests on The Master Your Business Podcast include:

1. JJ Peterson
2. Suzanne Taylor King
3. Kelly Jahner-Byrne
4. Linda Murray
5. David O'Grady
6. Auret Esselen
7. Jewel Tolentino
8. Tony Banta

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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